At a Glance
- Tasks: Drive online growth and own our D2C channels like Shopify and TikTok Shop.
- Company: Fast-growing drinks brand with a mission for delicious, guilt-free beverages.
- Benefits: Competitive salary, equity, and the chance to make a real impact.
- Other info: Join a small, ambitious team in Vauxhall and see your work matter.
- Why this job: Take ownership of a key channel and help shape a defining consumer brand.
- Qualifications: 4+ years in e-commerce with hands-on experience in Shopify and CRM.
The predicted salary is between 50000 - 70000 £ per year.
Living Things is one of the fastest-growing drinks brands in the UK, with listings in every major grocer, the best independents, and 20+ international markets. We're less than three years into our mission to make soft drinks that are delicious and guilt-free and we're growing our team. We're looking for people who want real ownership and the chance to build one of the UK's defining consumer brands.
As E-Commerce Manager, you’ll own the commercial growth of our online channels end to end. This is a hands-on, high-ownership role. You’ll own our D2C presence across Shopify, TikTok Shop and Amazon, make the product and merchandising decisions that drive online growth, and turn traffic into revenue. This is a genuine build opportunity: D2C is underdeveloped at Living Things today, and you’ll own it. If you’re excited by ownership, love solving problems, and want to scale a channel from the ground up, we’d love to hear from you.
Key responsibilities
- Own trading across all e-commerce channels (Shopify, TikTok Shop, Faire and Amazon) hitting revenue, margin and profitability targets.
- Plan and execute a digital trading calendar that keeps us ahead of launches, promotions and seasonal moments across every channel.
- Own the commercial performance of the website: merchandising, PDPs, landing pages, conversion and customer experience.
- Make product, range and merchandising decisions to optimise for D2C performance.
- Test and iterate on promotional mechanics (bundles, bulk-buy, referral and discounting) to maximise revenue and margin.
- Manage our TikTok Shop and Amazon agencies, holding every pound of spend against clear targets.
- Own paid acquisition across paid social, affiliates and paid media, keeping a close eye on CAC efficiency and MER.
- Continuously test new channels, creative approaches and growth levers.
- Work closely with the Marketing team so e-commerce and brand activity pull in the same direction across paid, SEO, CRM and social.
- Own the CRO roadmap from traffic to checkout, running structured A/B tests and UX experiments.
- Run regular full-site audits to find and fix UX friction, checkout issues and tracking gaps across mobile and desktop.
- Dig into site behaviour, session data and customer journeys to find friction points and growth opportunities.
- Manage outsourced development and own the Shopify improvement roadmap, keeping quality high and delivery tight.
- Own the email channel end to end; campaigns, lifecycle flows and retention across email and SMS.
- Build retention strategies that increase repeat purchase and LTV.
- Keep CRM joined up with trading, launches and promotional moments, never running in a silo.
- Own weekly and monthly performance reporting and dashboards.
- Keep attribution, tracking and reporting accurate across all platforms and partners, so we always know what’s working.
- Use data and AI tools to work smarter.
Requirements
- 4+ years in e-commerce, DTC or consumer brand growth.
- Ideally experience helping scale early-stage D2C brands towards £1m+/month.
- Commercially minded, with a track record of driving revenue growth rather than just managing campaigns.
- Hands-on Shopify experience; you understand the levers that drive conversion, retention, AOV and acquisition and are confident with the back end, apps and integrations.
- Experience managing paid channels or agencies, with a strong grasp of CAC, ROAS, AOV and LTV, fluent in GA4 and e-commerce metrics.
- Have led website, CRO or customer journey improvements that delivered measurable results.
- Hands-on CRM experience, ideally across TikTok Shop, Faire and Amazon (Seller/Vendor Central). Experience owning email/retention platforms (Klaviyo or similar).
We know great candidates don’t always tick every box. If this role excites you, we’d love to hear from you, even if your experience doesn’t perfectly match every requirement.
Benefits
- Own a channel with huge headroom and real strategic importance to the business.
- Competitive salary + equity.
- Small, ambitious team based in our Vauxhall office, where your work has visible impact.
Ecommerce Manager in London employer: Living Things
Living Things is an exceptional employer, offering a dynamic and fast-paced work environment where you can truly own your role as E-Commerce Manager. With a competitive salary, equity options, and the opportunity to make a significant impact in a small, ambitious team based in Vauxhall, you'll find ample opportunities for personal and professional growth while contributing to the success of one of the UK's defining consumer brands.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager in London
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Living Things are looking for when hiring for a Ecommerce Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Living Things for the Ecommerce Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Living Things as a Ecommerce Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Living Things’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Manager.
We think you need these skills to ace Ecommerce Manager in London
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Living Things, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Living Things's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Living Things. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Living Things
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Living Things uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Living Things. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
