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- Tasks: Lead global marketing strategies to drive growth and fan engagement in sports betting.
- Company: Join LiveScore Group, a leader in sports media and betting innovation.
- Benefits: Enjoy flexible working, private healthcare, performance bonuses, and more.
- Why this job: Make a real impact in a dynamic environment with cutting-edge technology.
- Qualifications: Proven marketing leadership and data-driven decision-making skills required.
- Other info: Be part of a diverse team that values innovation and collaboration.
The predicted salary is between 72000 - 108000 £ per year.
Join to apply for the Chief Growth Officer role at LiveScore Group Soho, London. LiveScore Group is looking for a visionary Chief Growth Officer to lead a global marketing function. This role is central to driving the company's growth by harnessing data, AI, and automation to deepen fan engagement and boost commercial performance across our sports betting and media platforms.
The CGO will unify brand strategy, accelerate customer acquisition and retention, and position LiveScore Group as a leader in innovation. A key focus will be integrating our sports media assets with our sportsbook and casino offerings to build a world-class, connected sports ecosystem.
At LiveScore Group, we’re the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. We’re proud of the high ratings for our commitment to excellence and fueling fan's passion for sport driving us to the top. We don’t just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it’s our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition.
If you’re good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users. We know that job descriptions can sometimes seem daunting and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you!
Key Responsibilities- Develop and execute the marketing vision and strategy, building the high-performance teams, operational frameworks, and technology stack required to deliver sustainable, data-driven growth.
- Orchestrate the end-to-end customer journey across our entire media and betting ecosystem, leveraging advanced data science and AI to deliver a deeply personalised, compliant, and cohesive experience that drives product adoption and unlocks the full value of convergence.
- Translate company goals into quarterly and annual marketing plans, balancing long-term brand building with short-term performance levers.
- Lead and mentor a multi-disciplinary marketing team across Acquisition, CRM/Retention, Content & Media Partnerships, Affiliate Management and Brand, fostering a culture of innovation and data-driven decision-making.
- Own the global marketing budget with full accountability for delivering high ROI across all jurisdictions.
- Drive a data-driven strategy that aggressively grows our new customer base while increasing the lifetime value of retained users.
- Work closely with the Insights and Data teams to champion the development and implementation of advanced data models for LTV forecasting, churn prediction, and attribution (e.g., MMM).
- Drive the martech and ad-tech strategy, with a strong focus on leveraging AI-powered platforms for personalisation and campaign automation.
- Lead performance marketing and acquisition efforts across all digital channels, setting and monitoring aggressive KPIs (CAC, ROAS, CPA).
- Oversee the strategy and execution of all retention marketing, including CRM lifecycle flows, loyalty programs, and VIP initiatives.
- Translate complex data and AI model outputs into clear, actionable strategies and insights for company-wide stakeholders, in collaboration with the Insights team.
- Ensure all marketing activities are fully compliant with relevant gambling regulations in all operational markets.
- Collaborate with Product and Technology teams to embed marketing technologies and AI-driven features directly into the user experience.
- Provide strategic oversight for outsourced PR and brand/creative functions.
- Proven ability to translate complex data and performance metrics into clear, strategic recommendations that drive commercial growth.
- Demonstrate a deep understanding of modern marketing analytics, including techniques such as Marketing Mix Modelling (MMM) and advanced attribution, to effectively measure and optimise the entire marketing funnel.
- Experience developing and implementing marketing strategies leveraging AI, machine learning, and automation.
- Financial acumen for managing large marketing budgets and optimising for ROI.
- Knowledge of gambling compliance and responsible gaming practices in regulated markets.
- Proficiency in evaluating and integrating martech/ad-tech solutions (CRM, CDP, AI platforms).
- Proven experience as a leader and mentor who has scaled high-performing, data-driven marketing teams.
- Exceptional ability to translate complex data and technical concepts into clear, strategic recommendations for company-wide stakeholders.
- Ability to balance big-picture vision (e.g., global brand positioning, media convergence) with rapid, pragmatic execution, challenging the status quo and driving innovation.
- Fast decision making and adaptability based on data and adapts quickly to regulatory and market shifts.
- Proven ability to work cross-functionally and influence stakeholders across Product, Technology, and Legal.
- A background in a technical or quantitative field is highly advantageous.
- Domain knowledge in sports betting and/or iGaming is advantageous but not essential.
- Candidates from high-growth tech sectors are encouraged to apply.
- Company Performance Bonus
- Flexible Working Agreements where applicable
- Private Healthcare Scheme + Employee Enhanced Assistance
- Enhanced Family Leave – Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay.
- Paternity leave: up to 4 weeks at full pay
- Subsidised Gym Membership
- Annual Travel Card Loan & Ride to Work Scheme
- Life Assurance (x3 salary)
- Contributory Pension Plan
- Virgin Family: Giving you access to exclusive Virgin offers and experiences
- Thursday drinks in the office and regular socials
Chief Growth Officer in City of London employer: LiveScore Group
Contact Detail:
LiveScore Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Growth Officer in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your achievements and projects. This is your chance to showcase how you can drive growth and innovation, just like the role at LiveScore Group. Make it visually appealing and easy to navigate.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Bring fresh ideas to the table that align with their vision, especially around data-driven decision-making and fan engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the LiveScore Group team. Remember, we value passion and relevant experience over ticking every single box!
We think you need these skills to ace Chief Growth Officer in City of London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about the Chief Growth Officer position and how you can contribute to our mission at LiveScore Group.
Tailor Your Experience: Make sure to highlight your relevant experience in marketing, data-driven strategies, and team leadership. We love seeing how your background aligns with our goals, so don’t be shy about showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make it easy for us to understand your key points. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at LiveScore Group
✨Know Your Data
As a Chief Growth Officer, you'll need to demonstrate your ability to harness data effectively. Brush up on your knowledge of marketing analytics, especially techniques like Marketing Mix Modelling (MMM). Be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Your Vision
This role is all about leading a global marketing function, so come prepared with a clear vision for how you would approach the position. Think about how you can unify brand strategy and accelerate customer acquisition. Share specific examples of how you've done this in the past.
✨Emphasise Team Leadership
You'll be leading a multi-disciplinary team, so highlight your experience in mentoring and building high-performance teams. Prepare to discuss your leadership style and how you foster a culture of innovation and data-driven decision-making within your teams.
✨Understand Compliance
Given the nature of the industry, it's crucial to have a solid understanding of gambling compliance and responsible gaming practices. Familiarise yourself with relevant regulations and be ready to discuss how you've navigated compliance challenges in your previous roles.
