Social Media Lead

Social Media Lead

Full-Time 49500 - 60500 £ / year (est.) Home office (partial)
Livescore Group Limited

At a Glance

  • Tasks: Lead and innovate social media content strategy for a massive sports community.
  • Company: Join LiveScore Group, a leader in sports media and betting.
  • Benefits: Enjoy performance bonuses, private healthcare, and flexible working arrangements.
  • Other info: Dynamic team culture with opportunities for personal and professional growth.
  • Why this job: Shape the future of sports content and engage millions of fans.
  • Qualifications: Experience in social media leadership and a passion for sports.

The predicted salary is between 49500 - 60500 £ per year.

Position Overview

Hybrid working: 2 days per week in the office (rota includes working evenings and weekends to attend matches, events, shoots, sponsor activations and key sporting moments where required to support content creation and social coverage.), As our Social Media Lead, you'll orchestrate our social content strategy across Live Score Media and Live Score Bet, shaping platform-native content for our massive 15M+ community.

This role demands a video-first visionary who can blend data insights with creative flair to drive engagement and amplify our brand presence.

You'll lead and develop a talented team, navigating the fast-paced world of sports and social trends to meet ambitious audience and commercial objectives.

This is a fantastic opportunity to innovate and lead a dynamic social content function within a rapidly evolving sports media and betting landscape.

You'll have the creative freedom to experiment with emerging platforms and video formats, directly impacting brand growth and fan engagement.

The challenge lies in continuously adapting to shifting social trends and platform algorithms, balancing reactive content with strategic campaigns, and ensuring consistent, high-quality output that delights our vast audience.

  • Social Media Lead Responsibilities & Requirements
  • Lead the daily social media content function across Live Score Media and Live Score Bet, ensuring high-quality, engaging output.
  • Own and evolve the social media content strategy, aligning channel plans with wider business priorities and commercial opportunities.
  • Manage and develop the social media content team, fostering consistent high performance and growth.
  • Drive the team's video-first evolution, developing formats and creative approaches to increase reach and engagement.
  • Lead content planning around major football moments, breaking news, and brand campaigns, blending reactive agility with strategic foresight.
  • Collaborate cross-functionally with internal teams (Commercial, Brand, Sponsorship) to maximise content value and unlock commercial benefits.
  • Utilise social analytics and platform insights to assess content effectiveness and inform future optimisation strategies.

Proven experience leading social media content in a fast-paced sports, media, or entertainment environment.

  • Deep understanding of how to grow and manage large social communities across key platforms (e. g., Tik Tok, Instagram, You Tube, X).
  • Strong knowledge of football, fan culture, social trends, and platform-native storytelling.
  • Demonstrated ability to develop and deliver innovative social-first and video-first content strategies.
  • Proficiency in social media analytics, platform data, and performance tools to drive informed decisions.
  • Exceptional leadership skills, with the ability to motivate, guide, and develop a high-performing social media content team.
  • Highly organised and commercially aware, capable of managing competing priorities and supporting wider business objectives.

At Live Score Group, we're the proud home of three of the most exciting brands in the sports and gaming world: Live Score, Live Score Bet and Virgin Bet.

A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting.

We're proud of the high ratings for our commitment to excellence and fuelling fan's passion for sport driving us to the top.

We don't just lead; we innovate.

Our cutting-edge products and immersive experiences set the standard, but it's our people who truly make the difference.

Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition.

As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills.

If you're good at what you do, come and join us.

The more inclusive we are, the more amazing experiences we can create for our users.

We know that job descriptions can sometimes seem daunting, and you might not feel you tick every box.

But, if you're passionate about the role and have relevant experience, we want to hear from you!

  • Company perks
  • Company Performance Bonus
  • Private Healthcare Scheme + Employee Enhanced Assistance
  • Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
  • Subsidised Gym Membership
  • Annual Travel Card Loan & Ride to Work Scheme
  • Life Assurance (x3 salary)
  • Contributory Pension Plan
  • Virgin Family: Giving you access to exclusive Virgin offers and experiences
  • Thursday drinks in the office and regular socials
  • Flexible Working Agreements where applicable
  • #J-18808-Ljbffr

Social Media Lead employer: Livescore Group Limited

At LiveScore Group, we pride ourselves on being an excellent employer that fosters creativity and innovation in a dynamic hybrid work environment. Our commitment to employee growth is evident through our supportive culture and opportunities for professional development, making it an exciting place for those passionate about sports and social media to thrive. Join us and be part of a vibrant team dedicated to engaging a community of over 15 million fans with cutting-edge content strategies.

Livescore Group Limited

Contact Details:

Livescore Group Limited Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Social Media Lead

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Livescore Group Limited and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Livescore Group Limited are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Livescore Group Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Livescore Group Limited. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Social Media Lead

Social Media Strategy
Content Creation
Video Production
Data Analysis
Team Leadership
Community Management
Platform Insights

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Livescore Group Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Livescore Group Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Livescore Group Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Livescore Group Limited

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Livescore Group Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Livescore Group Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.