At a Glance
- Tasks: Plan and execute exciting sports promotions while analysing campaign performance.
- Company: Join LiveScore Group, a leader in sports media and gaming innovation.
- Benefits: Enjoy hybrid working, private healthcare, and generous family leave policies.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team that fuels fan passion and drives innovation.
- Qualifications: Experience in marketing and a passion for sports and gaming.
The predicted salary is between 40500 - 49500 £ per year.
Reporting to the Promotions Manager, this role will cover all aspects of sports promotions and marketing with a focus on Bonus campaign planning, marketing and analysis, as well as segmentation and customer journeys.
You will develop a clear understanding of the player activity to help increase retention and revenue.
You will also carry out various marketing activities, including campaign creation, digital, media, brand, and product development.,
Responsibilities
- Planning of the promotional campaign calendar for specific territories.
- Executing, analysing and reporting on campaigns through various data platforms, suggesting, testing and implementing new strategies to improve future performance
- Develop an in-depth understanding of activity from all player segments
- Planning ahead with the CRM Team to ensure full support of all campaigns via email, log in messages, push notifications & SMS
- Working closely with the Casino Promotion Team to maximise cross-sell opportunities during key sporting events
- Collaborate with the trading team to work with on the creation of price based promotions and enhancements
- Work with the Insights team to help assess promotional performance for Sportsbook
- Writing Terms and Conditions and promotional design briefs to different departments and ensuring campaigns are fulfilled by relevant teams
- Resolving escalated Sportsbook queries (CS, trading)
- Competitor analysis and market development.
We know that job descriptions can sometimes seem daunting and you might not feel you tick every box.
But, if you're passionate about the role and have relevant experience, we want to hear from you!, Previous experience in online gaming within Sportsbook
Qualifications
- Experience of working in Marketing
- An understand of sportsbook products
- A wide degree of creativity, brimming with new and innovative ideas
- Numerically strong with good excel and reporting skills
- Good technical understanding and ability to adapt to new tools
- Ability to manage multiple projects and ensure completion of all tasks
- Must be able to write flawless T&Cs with meticulous attention to detail
- Customer focused and eager to improve the customer experience
- Strong communication skills (verbal, written and presentational)
At Live Score Group, we're the proud home of three of the most exciting brands in the sports and gaming world: Live Score, Live Score Bet and Virgin Bet.
A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting.
We're proud of the high ratings for our commitment to excellence and fueling fan's passion for sport driving us to the top.
We don't just lead; we innovate.
Our cutting-edge products and immersive experiences set the standard, but it's our people who truly make the difference.
Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition.
As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills.
If you're good at what you do, come and join us.
The more inclusive we are, the more amazing experiences we can create for our users.
Benefits
- Company Performance bonus
- Hybrid working for all staff with flexible working opportunities
- Private Healthcare scheme (ability to opt into scheme from day 1 of employment) + Employee Enhanced Assistance
- Enhanced Family Leave - Maternity & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
- Subsidised gym membership
- Life Assurance (x3 salary)
- Contributory Pension Plan
- Virgin Family: Giving you access to exclusive Virgin offers and experiences
- Daily snacks, quality coffee, soft drinks and regular socials
Promotions Executive employer: Livescore Group Limited
At LiveScore Group, we pride ourselves on being an excellent employer that fosters creativity and innovation in a dynamic hybrid work environment. Our commitment to employee growth is evident through our supportive culture and opportunities for professional development, making it an exciting place for those passionate about sports and social media to thrive. Join us and be part of a vibrant team dedicated to engaging a community of over 15 million fans with cutting-edge content strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Promotions Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Livescore Group Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Livescore Group Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Livescore Group Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Livescore Group Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Promotions Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Livescore Group Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Livescore Group Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Livescore Group Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Livescore Group Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Livescore Group Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Livescore Group Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
