At a Glance
- Tasks: Drive revenue growth by creating innovative partnerships with world-class brands.
- Company: Join the iconic Liverpool FC team in a dynamic role.
- Benefits: Competitive salary, 25 days holiday, and exclusive LFC perks.
- Other info: Fast-paced environment with opportunities for international travel and career growth.
- Why this job: Make an impact in sports partnership sales while representing a legendary club.
- Qualifications: Bachelor's degree or equivalent experience in sports, media, or entertainment sales.
The predicted salary is between 60000 - 80000 € per year.
We are looking for a Senior Manager, Global Partnership Sales to join the team at Liverpool FC. You will drive revenue growth by creating innovative, market-leading partnerships with world class brands. This role blends strategic thinking, creative proposition development, and detailed decision-making to convert high-value prospects into long-term partners. You will actively engage the market, using insight and innovation to build and maintain a strong, sustainable partnership pipeline.
What will you be doing?
- Build and manage relationships with senior decision-makers at premium global brands and agencies
- Lead end-to-end sales activity from outreach through negotiation, contract, and launch
- Drive pipeline growth through strong networking, outreach, and industry engagement
- Assess client needs and design bespoke partnership and marketing solutions aligned to brand objectives and in keeping with the values of LFC
- Represent Liverpool Football Club at meetings, matchdays, events, and industry conferences
- Travel internationally and spend significant time in Liverpool around home fixtures
- Identify new lead-generation channels and continuously improve sales approaches
Who are we looking for?
The successful candidate will hold a bachelor's degree or have equivalent professional experience, with a proven track record in sports, media, or entertainment partnership sales. They will bring strong experience negotiating and managing complex partnerships end to end, alongside excellent negotiation, leadership, and analytical skills. The role requires creative thinking to design and deliver global marketing platforms and partnership solutions for prospective brands, as well as the ability to build and maintain strong relationships both internally and externally. Candidates must thrive in a fast-paced, high-pressure environment, handle confidential and sensitive information with discretion, and confidently present and resolve challenges with stakeholders at all levels. Sound judgement, resilience under pressure, and strong problem-solving capability are essential. Foreign language skills are desirable but not essential.
Why should you apply?
This is a full-time permanent position working 35 hours per week. Your main base will be our London office. Please note, this vacancy may close early if we receive a high volume of applications, so we encourage you to apply as soon as possible.
To reward your hard work and commitment we offer a competitive salary, 25 days holiday (plus 8 bank holidays and the option to purchase up to an additional 5 days) and access to our benefits kit bag which includes but is not limited to:
- Contributory pension scheme matching up to 5.5%
- Life Assurance Cover
- Free financial guidance and mortgage advice
- Car salary sacrifice scheme for affordable driving
- Cycle to Work scheme to keep you active
- Purchase season ticket loans for easier commuting
- Exclusive shopping discounts & cashback with top retailers
- Will Writing Service for future planning
- Employee Assistance Programme for confidential support
- Medicash Health Cash Plan for everyday healthcare needs
- Volunteering opportunities to give back to the community
- Special LFC perks: retail discounts, partner offers, free LFCTV GO access, and priority tickets for matches, events & concerts
At Liverpool Football Club, we have an unwavering commitment to equality, diversity and inclusion and are always looking to make a positive difference in the communities that we operate within. We are proud of our achievements in this area; maintaining the Premier League Equality Standard Advanced Level, becoming a founding signatory of the Football Associations Football Leadership Diversity Code and being recognised as a leader in this important area on and off the pitch. We take our responsibilities in this area seriously and through the work being done across the club, we are committed to increasing the diversity of our people and becoming an increasingly inclusive workplace for all. We are committed to hiring great people representative of diverse backgrounds, perspectives, and skills across our entire business. If you share our enthusiasm and passion for inclusivity, then we want to hear from you.
Liverpool FC is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all Colleagues and Volunteers to share this commitment.
Global Partnership Sales, Senior Manager - London in Wouldham employer: Liverpool FC
At Liverpool FC, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of London. Our commitment to employee growth is reflected in our comprehensive benefits package, which includes a competitive salary, generous holiday allowance, and unique perks such as exclusive retail discounts and priority access to events. Join us in a role where you can make a meaningful impact while being part of a diverse and inclusive team dedicated to excellence both on and off the pitch.
StudySmarter Expert Advice🤫
We think this is how you could land Global Partnership Sales, Senior Manager - London in Wouldham
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, conferences, or even on LinkedIn. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Be bold in your outreach! Don’t just wait for job postings; reach out directly to companies you admire. A well-crafted message can open doors and show your enthusiasm for their brand.
✨Tip Number 3
Showcase your creativity! When you get the chance to present your ideas, make sure they’re innovative and tailored to the company’s needs. This is your moment to shine and demonstrate how you can add value.
✨Tip Number 4
Keep it real during interviews! Be yourself and let your passion for the role and the company come through. Authenticity goes a long way in making a lasting impression.
We think you need these skills to ace Global Partnership Sales, Senior Manager - London in Wouldham
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Manager role. Highlight your experience in partnership sales, especially in sports or media, and show how your skills align with what we're looking for at Liverpool FC.
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of how you've driven revenue growth or built successful partnerships. We love seeing quantifiable results that demonstrate your impact in previous roles.
Be Authentic:Let your personality shine through in your application. We value creativity and innovation, so don’t be afraid to express your unique approach to building relationships and solving problems in the partnership space.
Apply Early!:Since this position may close early due to high demand, we encourage you to submit your application as soon as possible. Head over to our website to get started – we can’t wait to see what you bring to the table!
How to prepare for a job interview at Liverpool FC
✨Know Your Audience
Before the interview, research Liverpool FC and their current partnerships. Understand their brand values and how they align with potential partners. This will help you tailor your responses and demonstrate that you're not just interested in the role, but also in the club's mission.
✨Showcase Your Negotiation Skills
Prepare specific examples of past negotiations you've led, especially those involving complex partnerships. Be ready to discuss your approach, the challenges you faced, and how you overcame them. This will highlight your experience and problem-solving capabilities.
✨Demonstrate Creative Thinking
Think of innovative partnership ideas that could benefit Liverpool FC. Present these during your interview to show your strategic thinking and creativity. This will set you apart as someone who can contribute fresh ideas to the team.
✨Engage with Industry Insights
Stay updated on trends in sports, media, and entertainment partnerships. Bring up relevant insights during your interview to showcase your industry knowledge and passion. This will demonstrate that you’re proactive and well-informed, which is crucial for driving pipeline growth.
