At a Glance
- Tasks: Lead research activities to understand fan behaviour and enhance engagement.
- Company: Join Liverpool FC, a globally recognised football club with a passionate fanbase.
- Benefits: Enjoy competitive benefits, including a pension scheme and exclusive LFC perks.
- Other info: Opportunity to collaborate across departments and drive strategic insights.
- Why this job: Make a real impact on fan experience while working in a dynamic sports environment.
- Qualifications: Experience in market research and strong leadership skills required.
The predicted salary is between 50000 - 65000 £ per year.
Liverpool FC is seeking a Senior Manager, Research to lead research activities across the club. This full-time role requires managing the research budget, delivering strategic insights, and collaborating with various departments.
You'll utilize both qualitative and quantitative methods to understand fan behavior and sentiment. Your leadership will enhance the club's research capabilities, driving engagement with supporters and improving the overall fan experience.
The position offers competitive benefits, including a contributory pension scheme and exclusive LFC perks.
Senior Market Research Lead — Fan Insights employer: Liverpool FC
Liverpool FC is an exceptional employer, offering a vibrant work culture that celebrates passion for football and community engagement. Employees benefit from competitive remuneration, a contributory pension scheme, and unique perks associated with being part of a prestigious football club. With ample opportunities for professional growth and collaboration across departments, this role promises a meaningful and rewarding career in the heart of Liverpool.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Market Research Lead — Fan Insights
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Liverpool FC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Liverpool FC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Liverpool FC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Liverpool FC. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Market Research Lead — Fan Insights
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Liverpool FC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Liverpool FC:Show us that you’ve done your homework! In your application, briefly mention what you admire about Liverpool FC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Liverpool FC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Liverpool FC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Liverpool FC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
