Job Summary
Company: Live Nation
Department: Marketing
Location: Farringdon, London
Reports to: VP Marketing – Digital
Working Hours: Full time, 40 hours per week. Permanent. Weekend and evening working when necessary, including at festivals and concerts.
Role Description
We’re looking for an experienced senior content specialist who’ll use social media and other digital platforms to drive brand awareness and ultimately ticket sales for our festivals. The Senior Content Marketing Manager is responsible for the day‑to‑day management of a portfolio of social channels in line with strategy set by VP Marketing – Digital, leading the charge with innovation on these platforms and producing content. You’ll work on site at multiple events to develop brand materials, overseeing film and photography crews, as well as year‑round activities to bring our brands to life.
What It’s Like To Work In The Team
Our team is a diverse group of individuals who share a passion for music and entertainment. This fast‑paced but supportive environment is committed to teamwork and delivering results.
What We Can Offer You
Live Nation offers employee benefits including unlimited annual leave, tickets to shows and festivals, complimentary coffee, on‑site gym and fitness classes, a basement games room, and regular staff events.
Responsibilities
- Driving ticket sales and reach through social media platforms for a group of Live Nation festivals.
- With input from VP Marketing – Digital, lead the digital content and social strategy for a portfolio of festival brands: identify new revenue streams; develop and grow social platforms; launch new platforms as appropriate.
- Oversee day‑to‑day running of platforms: copywriting; creating content briefs and building a content calendar; proofreading posts and reviewing content created by others; overseeing community management.
- Line‑manage – mentor and develop staff, leading film and photo crews on site.
- Produce weekly reporting and analysis to deliver incremental growth in reach and ticket sales; optimise paid media in collaboration with the Campaign Team.
Required Competencies & Skills
- Building brands through content and social media.
- Briefing and managing film and photo crews.
- Line management.
- Paid social media.
- Experience as a data analyst with expertise in Google Analytics and platform‑based tools.
- Confident problem‑solver.
- Immaculate attention to detail.
- Ability to manage multiple projects to completion under concurrent, rigorous deadlines in a fast‑paced environment.
- Exceptional written and verbal communication skills.
- Excellent relationships with social media platforms.
Behaviours
- Passion for social media.
- Curious about how things work and what makes fans tick (and click).
- Passion for live music.
- Proactive self‑starter.
- Team player.
- Calm under pressure.
Equal Opportunities
We are passionate and committed to diversity and inclusion. Live Nation provides an inclusive environment and encourages applicants from all backgrounds, irrespective of gender identity, race, sexual orientation, religion, age, disability status, or caring responsibilities.