At a Glance
- Tasks: Lead PR strategies and manage media relations for iconic live music venues.
- Company: Join Academy Music Group, the UK's top operator of live music venues with a rich cultural heritage.
- Benefits: Enjoy a dynamic work environment, professional development opportunities, and a commitment to diversity and inclusion.
- Why this job: Be at the forefront of the live music scene, crafting narratives that resonate with audiences and artists alike.
- Qualifications: Proven PR experience in music or entertainment, strong media network, and exceptional communication skills required.
- Other info: Flexible working options and a supportive culture await you in this exciting role.
The predicted salary is between 36000 - 60000 Β£ per year.
Job Summary:
Company: Academy Music Group
Department: Marketing and PR
Location: Brixton, London
Reports to: Head of Marketing and PR
Working Hours: Full time
Contract Type: Permanent
Role Description
Academy Music Group (AMG) is the UK’s leading owner and operator of nationwide live music and club venues, including iconic theatres, O2 Academy Brixton and O2 Shepherd’s Bush Empire and outstanding sites in regional locations across the UK.
We are seeking a passionate and experienced Communications and PR Manager for our portfolio of live music venues across the UK. In this role, you will drive media engagement, craft compelling narratives, and amplify the reputation of our venues as top destinations for live music and events.
The ideal candidate will have a strong network of media contacts, exceptional communication skills, and a deep understanding of UK music and entertainment gained in previous roles in the industry. You’ll play a pivotal role in promoting the venues, managing press relationships, and ensuring our brand remains at the forefront of the live music scene.
Who you are
Competencies / Skills / Knowledge / Experience
- Proven experience in PR, within the music, entertainment, or events industry.
- Strong media network across the UK, particularly in the music and lifestyle sectors.
- Exceptional written and verbal communication skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Experience in crisis communication and reputation management.
- Knowledge of the UK live music landscape and current industry trends.
- Experience with digital PR tools and analytics platforms.
- Creative mindset with a passion for storytelling.
Behaviours
The following attributes determine how the role will be carried out and are required to be a success
- A calm approach
- Thrives in a fast-paced environment
- Enthusiasm to represent and promote our iconic AMG venues
What the role includes
Manage Press Office and Comms team
- Lead and inspire a team of three with a focus on professional development
Strategic PR Planning
- Develop and execute comprehensive PR strategies to enhance the visibility and reputation of all venues.
- Align PR initiatives with marketing and business objectives.
Corporate Communications
- Manage Corporate PR positioning and media enquiries
- Manage relationship with external partners
- Stakeholder media management
- Manage health, safety and welfare messaging coordination across venues
- Liaise with Global PR teams across the wider Live Nation business
- Manage and coordinate key business messages with trade media
- Ensure updated corporate messaging on venue websites and company website
- Manage internal communication to employees
Media Relations
- Cultivate and maintain strong relationships with trade journalists, industry influencers, music writers and media outlets.
- Draft and distribute press releases, event announcements, and artist features.
- Handle media enquiries and coordinate press attendance at events.
Content Creation
- Create engaging, venue-specific content, including press kits, interviews, and behind-the-scenes stories.
- Collaborate with the social media team to amplify PR campaigns on digital platforms.
Event Promotion
- Work closely with promoters, artists, and their teams to craft compelling narratives around events.
- Plan and execute press events, and venue tours.
Crisis Communication
- Manage sensitive issues effectively to protect the reputation of the venues.
- Media liaison with key authorities
- Act as the primary point of contact for initial crisis management communication and liaise with Live Nation Entertainment PR team if required.
Reporting and Analysis
- Monitor media coverage and analyse the effectiveness of PR campaigns.
- Provide regular reports to senior management, offering insights and recommendations for improvement.
Equal Opportunities
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.
The Company
Academy Music Group (AMG) is the UK’s leading owner and operator of live music and entertainment venues with award-winning credentials. Several of our historic theatres are unique institutions of British music and culture and our vision is to inspire artists and audiences by hosting unforgettable live performances.
AMG is part of Live Nation Entertainment which is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, LN Media and Artist Nation Management.
APPLICATION DEADLINE: Monday 28th July 2025. We reserve the right to close applications at any time so encourage early application where possible.
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Communications and PR Lead employer: Live Nation Entertainment
Contact Detail:
Live Nation Entertainment Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Communications and PR Lead
β¨Tip Number 1
Network actively within the music and entertainment industry. Attend events, concerts, and industry meet-ups to connect with journalists, influencers, and potential collaborators who can help you get noticed.
β¨Tip Number 2
Stay updated on current trends in the UK live music scene. Follow relevant publications, blogs, and social media accounts to understand whatβs trending and how you can align your PR strategies with these insights.
β¨Tip Number 3
Prepare to showcase your crisis communication skills. Think of examples from your past experiences where you successfully managed a PR crisis, as this will demonstrate your capability to handle sensitive situations effectively.
β¨Tip Number 4
Familiarise yourself with digital PR tools and analytics platforms. Being able to discuss how youβve used these tools to measure campaign success will set you apart and show your commitment to data-driven decision-making.
We think you need these skills to ace Communications and PR Lead
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in PR, particularly within the music and entertainment sectors. Emphasise your media contacts and any previous roles that demonstrate your communication skills.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for live music and your understanding of the UK music landscape. Use it to showcase your storytelling ability and how you can enhance the visibility of AMG's venues.
Showcase Your Media Network: In your application, mention specific media contacts you have within the music and lifestyle sectors. This will demonstrate your capability to manage press relationships effectively.
Highlight Crisis Communication Experience: Given the importance of crisis management in this role, include examples of how you've successfully handled sensitive issues in previous positions. This will show your readiness for the challenges of the role.
How to prepare for a job interview at Live Nation Entertainment
β¨Showcase Your Media Network
Highlight your existing relationships with media contacts during the interview. Be prepared to discuss how these connections can benefit the company and enhance its visibility in the music and entertainment sectors.
β¨Demonstrate Crisis Communication Skills
Prepare examples of past experiences where you successfully managed a crisis or sensitive issue. This will show your ability to protect the reputation of the venues and handle challenging situations effectively.
β¨Be Ready to Discuss PR Strategies
Think about comprehensive PR strategies you've developed in the past. Be ready to share how you aligned these initiatives with marketing objectives, as this is crucial for the role.
β¨Emphasise Your Passion for Live Music
Express your enthusiasm for the live music scene and your understanding of current industry trends. This passion will resonate well with the interviewers and demonstrate your commitment to promoting their iconic venues.