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- Tasks: Lead marketing campaigns and shape service launches in a dynamic B2B environment.
- Company: Join an award-winning SaaS company transforming the dental market with innovative solutions.
- Benefits: Enjoy a collaborative team culture, flexible work arrangements, and opportunities for professional growth.
- Why this job: Make a real impact in a trusted business while working on exciting marketing initiatives.
- Qualifications: B2B marketing experience, strong digital skills, and a degree in Marketing or Business preferred.
- Other info: This role is based in Hertfordshire, with three days in the office.
The predicted salary is between 36000 - 60000 £ per year.
This role is 3 days in the office (Hertfordshire). This award-winning B2B SaaS company delivers innovative solutions designed to help businesses streamline operations, boost efficiency, and elevate customer engagement. Known for its commitment to innovation and customer success, the company is experiencing rapid growth and is looking to expand its team with driven professionals.
As part of this growth, the company is hiring a Marketing Manager—an ideal role for someone who thrives in a dynamic, entrepreneurial setting. The position offers the autonomy to shape how services are launched and scaled, while being supported by a collaborative team with a 30-year legacy and a 70% share of voice in the UK dental market.
The Marketing Manager will work cross-functionally to bring new services to market, build brand visibility, generate qualified leads, and define success metrics. This is a rare opportunity to make a tangible impact—helping shape the future of a trusted, disruptive business.
- Lead the development and execution of go-to-market plans for the company’s new service offerings, including Compliance, Consent, CPD, and Practice Marketing.
- Take ownership of campaign planning and performance reporting to ensure all marketing activity delivers measurable outcomes aligned with broader business objectives.
- Manage and update associated product websites, ensuring content remains accurate, compliant, user-friendly, and SEO-optimised.
- Work closely with content, sales, design, and digital teams to deliver cohesive, on-brand campaigns across various channels.
- Identify market trends and customer challenges to help shape the future roadmap of service offerings.
- Use marketing tools such as CRM systems, Google Analytics, and email/social platforms to monitor, analyse, and optimise performance.
- Build and maintain trust with customers through high-quality, compliant, and accurate marketing content.
- Demonstrable B2B marketing experience—preferably within dental, healthcare, or other regulated professional services sectors.
- Proven track record of planning and executing integrated multi-channel marketing campaigns that drive engagement and generate leads.
- Strong digital marketing expertise, including knowledge of email, social media, paid media, SEO, and website content management.
- Experience managing websites using WordPress or a similar CMS, with the ability to update content, make basic edits, and liaise with developers when necessary.
- Data-literate and confident using metrics to test, learn, and refine campaigns.
- Comfortable in a dynamic, fast-paced environment with shifting priorities and opportunities for growth.
- Degree-level education in Marketing, Business, or a related field—or equivalent professional experience.
Sales/marketing manager - Leidinggevende employer: Live Digital - SaaS Recruitment Agency
Contact Detail:
Live Digital - SaaS Recruitment Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales/marketing manager - Leidinggevende
✨Tip Number 1
Familiarise yourself with the B2B SaaS landscape, especially within the dental and healthcare sectors. Understanding the specific challenges and trends in these industries will help you speak confidently about how you can contribute to the company's growth.
✨Tip Number 2
Showcase your experience with integrated multi-channel marketing campaigns. Be ready to discuss specific examples where you've successfully driven engagement and generated leads, as this will demonstrate your ability to deliver measurable outcomes.
✨Tip Number 3
Highlight your digital marketing expertise, particularly in SEO and content management systems like WordPress. Being able to articulate how you've optimised website content for user experience and search visibility will set you apart from other candidates.
✨Tip Number 4
Prepare to discuss how you use data to inform your marketing strategies. Being data-literate and able to analyse performance metrics is crucial for this role, so have examples ready that illustrate your analytical skills and how they've influenced your campaign decisions.
We think you need these skills to ace Sales/marketing manager - Leidinggevende
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B marketing experience, especially in the dental or healthcare sectors. Use specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with their needs, particularly in campaign planning and execution, and mention your familiarity with tools like CRM systems and Google Analytics.
Showcase Your Digital Marketing Skills: Emphasise your strong digital marketing expertise in your application. Provide examples of how you've successfully used email, social media, SEO, and website content management to drive engagement and generate leads.
Highlight Your Data-Driven Approach: Mention your ability to analyse metrics and refine campaigns based on data insights. This is crucial for the role, so provide specific instances where your data literacy has led to improved marketing outcomes.
How to prepare for a job interview at Live Digital - SaaS Recruitment Agency
✨Showcase Your B2B Marketing Experience
Make sure to highlight your previous experience in B2B marketing, especially if it's within the dental or healthcare sectors. Prepare specific examples of successful campaigns you've executed and how they contributed to lead generation and brand visibility.
✨Demonstrate Data Literacy
Be ready to discuss how you've used data to inform your marketing strategies. Bring examples of how you've monitored and optimised campaign performance using tools like Google Analytics or CRM systems, as this role requires a strong data-driven approach.
✨Understand the Company’s Market Position
Research the company’s position in the UK dental market and its competitors. Be prepared to discuss how you can contribute to their growth and what innovative ideas you have for launching new services that align with their mission.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with various teams, think of examples where you've successfully collaborated across departments. Highlight your ability to communicate effectively with content, sales, design, and digital teams to deliver cohesive campaigns.
