Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead digital marketing campaigns to boost brand growth and revenue in a fast-paced environment.
- Company: Join a rapidly growing B2B SaaS start-up transforming Health and Safety management.
- Benefits: Enjoy 3 days of remote work and a collaborative, ambitious company culture.
- Why this job: Be part of an innovative team making a real impact in risk assessment solutions.
- Qualifications: Experience in B2B SaaS digital marketing, especially with LinkedIn and HubSpot is essential.
- Other info: Work closely with internal teams and external agencies to optimize performance.
The predicted salary is between 36000 - 60000 £ per year.
Location: London (Hybrid – 2 days in the office)
Type: Full-Time
An experienced digital marketer is sought to join a fast-growing B2B SaaS start-up specialising in Health and Safety / Risk Assessment software. Backed by private equity funding, the company is scaling rapidly and requires a driven individual to lead its digital marketing efforts, contributing to brand growth and revenue generation.
About the Company
This Health and Safety / Risk Assessment software company is transforming the way businesses manage risk. As a private equity-backed start-up, it is experiencing rapid growth and delivering innovative solutions across a wide range of industries. The organisation is collaborative, ambitious, and passionate about helping its clients improve operations and compliance.
About the Role
The Digital Marketing Manager will take responsibility for planning and executing multi-channel marketing campaigns, driving lead generation, and increasing brand awareness. This role is suited to a hands-on marketer with strong strategic capabilities who thrives in a fast-paced and collaborative environment.
The successful candidate will work closely with internal teams and external agencies to optimise digital campaigns, ensuring performance targets are met.
Key Responsibilities
Campaign Planning & Execution
- LinkedIn Paid: Collaborate with the company’s agency to create highly targeted campaigns designed for specific industries and job roles, driving revenue growth.
- LinkedIn Organic: Enhance brand awareness by optimising the LinkedIn company page and publishing regular, engaging content.
- Email Marketing: Leverage HubSpot to create and manage email campaigns, including A/B testing, workflows, and lead nurturing strategies.
- Google Ads: Partner with the digital marketing agency to create and optimise ad campaigns to deliver maximum ROI.
- Day-to-Day Campaigns: Promote live demos, manage short newsletter campaigns, and oversee website updates to ensure alignment with marketing objectives.
Budget Management
- Monitor advertising spend and evaluate return on investment (ROI) to ensure campaigns are cost-effective.
- Track conversion rates from initial engagement to closed deals.
- Conduct regular budget reviews and make necessary adjustments to optimise performance.
Performance Analysis
- Analyse key performance metrics, including website traffic, audience engagement, and conversion rates.
- Prepare detailed performance reports to provide insights and recommendations.
- Test and refine marketing strategies based on analytics data to drive continuous improvement.
- Meet the performance targets and key objectives set by the Marketing Director.
Content Creation & Management
- Develop high-quality content that highlights the company’s Health and Safety / Risk Assessment solutions.
- Oversee the distribution of content across digital channels, including LinkedIn, email campaigns, newsletters, and Google Ads.
Collaboration
- Work closely with PPC agencies to implement and optimise LinkedIn and Google Ads campaigns.
- Collaborate with the Sales and Customer Success teams to identify growth opportunities and align efforts.
- Support the Product team in launching new features and solutions.
- Provide training to internal teams on best practices for LinkedIn Organic strategies to amplify reach.
Candidate Requirements
The ideal candidate will:
- Must experience in digital marketing at a B2B SaaS or similar tech-focused environment.
- Demonstrate expertise in managing LinkedIn Paid and Organic campaigns.
- Highly proficient in HubSpot, Google Ads, and analytics tools.
- Possess strong analytical skills and adopt a results-driven approach.
- Be comfortable managing external agencies and working collaboratively with internal teams.
- Have excellent communication and project management skills.
Digital Marketing Manager - 3 days WFH employer: Live Digital - SaaS Recruitment Agency
Contact Detail:
Live Digital - SaaS Recruitment Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - 3 days WFH
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially in the B2B SaaS sector. Understanding the unique challenges and opportunities in this space will help you demonstrate your expertise during interviews.
✨Tip Number 2
Network with professionals in the Health and Safety / Risk Assessment software industry. Attend relevant webinars or local meetups to connect with potential colleagues and gain insights into the company's culture and values.
✨Tip Number 3
Showcase your experience with LinkedIn campaigns by preparing case studies or examples of successful projects you've managed. This will highlight your hands-on approach and strategic capabilities, which are crucial for this role.
✨Tip Number 4
Be ready to discuss how you measure success in digital marketing campaigns. Prepare to share specific metrics and tools you’ve used, such as HubSpot and Google Ads, to demonstrate your analytical skills and results-driven mindset.
We think you need these skills to ace Digital Marketing Manager - 3 days WFH
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in B2B SaaS environments. Emphasize your expertise in managing LinkedIn campaigns and using tools like HubSpot and Google Ads.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the Health and Safety sector. Mention specific achievements in previous roles that demonstrate your ability to drive lead generation and brand awareness.
Showcase Analytical Skills: In your application, provide examples of how you've used analytics to improve campaign performance. Highlight any experience with performance metrics, ROI evaluation, and A/B testing.
Demonstrate Collaboration Experience: Discuss your experience working with internal teams and external agencies. Provide examples of successful collaborations that led to improved marketing outcomes, particularly in a fast-paced environment.
How to prepare for a job interview at Live Digital - SaaS Recruitment Agency
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing, especially in a B2B SaaS environment. Highlight specific campaigns you've managed, focusing on your role in planning, execution, and the results achieved.
✨Demonstrate Analytical Skills
Since the role requires strong analytical capabilities, come ready to talk about how you've used data to drive marketing decisions. Share examples of key performance metrics you've analyzed and how those insights led to improved campaign performance.
✨Familiarize Yourself with HubSpot and Google Ads
Make sure you understand the functionalities of HubSpot and Google Ads, as these tools are crucial for the role. Be ready to discuss any specific strategies you've implemented using these platforms and the outcomes they produced.
✨Prepare for Collaboration Questions
The company values collaboration, so expect questions about how you've worked with internal teams and external agencies in the past. Think of examples that showcase your ability to align marketing efforts with sales and customer success teams.
