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- Tasks: Lead marketing strategies to transform patient care and support sales teams in the field.
- Company: Join a global medtech leader dedicated to changing lives through innovation.
- Benefits: Competitive salary, health benefits, and opportunities for professional growth.
- Why this job: Make a real difference in healthcare while developing your marketing skills.
- Qualifications: Degree in a technical/scientific area and strong communication skills.
- Other info: Dynamic work environment with a focus on collaboration and innovation.
The predicted salary is between 50000 - 65000 ÂŁ per year.
As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow—because at LivaNova, we don’t just treat conditions — we aspire to alter the course of lives.
The CP, Field Marketing Manager is responsible for managing the implementation of the sales strategy and associated roadmaps in their own territory. He/she works on optimizing the strategic and tactical approach for the market based on competitive analysis as well as possessing a clear understanding of customers’ expectations and needs. The CP, Field Marketing Manager must work closely with direct sales teams to offer them appropriate support and motivation, to help them address obstacles and issues, and to refine tactics and goals as needed with responsiveness. He/she also assists customers in optimizing the use of assigned products, while ensuring clinical in-service assistance and/or resolving market problems.
The marketing activities of the CP, Field Marketing Manager is also field oriented: he conducts clinical and technical training programs for Clinical Specialists, internal sales teams, and customers; he/she manages and coordinates product introductions with appropriate sales and technical documentation; he organizes scientific events and seminars; etc. Finally, the CP, Field Marketing Manager is responsible for capturing the “voice of the customer” and important local market trends. He/she communicates this information to Global Marketing and local senior management as a way to participate in and influence the global marketing strategy.
Essential Job Functions:
- Market intelligence. The CP, Field Marketing Manager needs to develop and maintain sound market and customer intelligence in the region he covers. In particular, he is expected to identify critical emerging market and customer needs as well as main risks and opportunities in the market. He also conducts regular competitive analysis in order to identify appropriate pricing and market positioning for the product portfolio in alignment with both global strategy and local specificities and needs.
- Adapt global marketing strategy and tactics to local market. The CP, Field Marketing Manager is responsible for the implementation of the global marketing strategy in local markets, while adapting sales tactics and positioning to best suit local needs depending on competitive positioning.
- Deliver required sales forces marketing support at regional level. The CP, Field Marketing Manager is accountable for offering marketing support to regional salesforces, whether internal or external, to help them achieve business objectives.
- Assist and train customers. By bringing marketing and product expertise to the regional level, The CP, Field Marketing Manager is often involved in direct contact with customers.
- Communicate with impact. The CP, Field Marketing Manager is expected to deliver high quality written and spoken communication to external parties (customers, Clinical Specialists) and internal sales teams and/or senior management.
- Develop and maintain sufficient product / marketing expertise to best support customers and local sales teams.
- Pursue execution. To ensure efficiency in execution at their level, The CP, Field Marketing Manager needs to manage priorities well and demonstrate attention to important details.
- Monitor performance against business objectives. Accountable for sales and market share goals, The CP, Field Marketing Manager closely monitors sales teams’ performance against plan.
- Problem solving. The CP, Field Marketing Manager is expected to show initiative and help fix problems that sales teams encounter in the field.
- Promote transversal cooperation. The CP, Field Marketing Manager needs to be aligned with the global marketing strategy, and cooperate with Global Marketing teams and fellow Product Managers.
- Motivate sales teams. A key responsibility of The CP, Field Marketing Manager is to instil a positive spirit in sales forces and energize them by showing belief in corporate strategies.
- Ensure compliance. Individuals in this role are expected to demonstrate ethical and honest business conduct and ensure compliance with all federal, local, and company regulations, policies, and procedures for health, safety, and the environment.
- Implement change. As LivaNova is going through substantial change, The CP, Field Marketing Manager needs to implement the changes decided by upper management with a positive and open attitude.
Knowledge, skills and abilities required:
- Use Sound Judgement
- Act Strategically
- Use Financial Data
- Build Realistic Plan
- Pursue Execution
- Show Drive & Initiatives
- Meet Customer Needs
- Tailor Communication
- Build Support
- Motivate Others
- Establish trust
- Adapt & Learn
Education:
University degree, preferably in technical/scientific area.
Welcome to impact. Welcome to innovation. Welcome to your new life.
Field Marketing Manager - Cardiopulmonary in London employer: LivaNova PLC
Contact Detail:
LivaNova PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager - Cardiopulmonary in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their mission and how your skills can help them achieve their goals. Tailor your responses to show how you can contribute to their vision of changing lives—this will make you stand out!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. Focus on articulating your experiences and how they relate to the role of Field Marketing Manager. The more you practice, the more confident you'll feel when it’s time to shine.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the position. It’s also a great opportunity to reiterate why you’re the perfect fit for the team at LivaNova.
We think you need these skills to ace Field Marketing Manager - Cardiopulmonary in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Field Marketing Manager role. Highlight your experience in market intelligence and customer engagement, as these are key for us at LivaNova.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for medtech and how you can contribute to changing lives. Don’t forget to mention specific examples of how you've adapted strategies to meet local market needs.
Showcase Your Communication Skills: Since this role involves a lot of communication with customers and sales teams, make sure to demonstrate your ability to convey complex information clearly. Use concise language and relevant examples in your application.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at LivaNova PLC
✨Know Your Market
Before the interview, dive deep into understanding the cardiopulmonary market. Familiarise yourself with current trends, key competitors, and customer needs. This knowledge will not only impress your interviewers but also show that you’re proactive and ready to adapt global strategies to local markets.
✨Showcase Your Communication Skills
As a Field Marketing Manager, effective communication is key. Prepare examples of how you've tailored your communication for different audiences, whether it’s customers, sales teams, or senior management. Highlight your ability to educate others on technical subjects and engage with various stakeholders.
✨Demonstrate Problem-Solving Abilities
Be ready to discuss specific challenges you've faced in previous roles and how you overcame them. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will showcase your initiative and sound judgment, which are crucial for this role.
✨Emphasise Team Spirit and Motivation
Talk about your experience in motivating sales teams and fostering a positive environment. Share instances where you’ve energised your colleagues or resolved conflicts. This will demonstrate your ability to build support and establish trust within a team, aligning with the company’s values.