At a Glance
- Tasks: Lead the charge in expanding our global member portfolio and drive business growth.
- Company: Join Liv-ex, the world's leading fine wine exchange with a friendly, entrepreneurial culture.
- Benefits: Enjoy a competitive salary, performance bonuses, healthcare, and wellbeing perks.
- Other info: Dynamic role with opportunities for personal growth and collaboration across teams.
- Why this job: Make a real impact in the wine industry while travelling and connecting with diverse cultures.
- Qualifications: Proven B2B sales experience, strong communication skills, and a passion for fine wine.
An exciting opportunity for an ambitious, driven BDM who wants to take the lead in growing the Liv-ex member portfolio on an international scale.
Location: Borough, London
With regular travel to territories under management
Competitive salary dependent on experience plus performance-related bonus, healthcare insurance and wellbeing benefits.
With customers in 50 countries, Liv-ex is the leading fine wine exchange globally. Our vision is to make the wine market more transparent, efficient, and safe, for the benefit of our members and wine lovers everywhere. Our culture is hardworking, entrepreneurial and friendly. Founded in 2000, Liv-ex’s trading, data and market intelligence platform is used by wine businesses around the world to better understand the market and execute buying and selling opportunities. We’re at an inflection point in our journey, embarking on a transformational phase that will redefine how the wine industry operates, trades, and leverages data intelligence. Despite our market leadership, we remain an agile, entrepreneurial, focused organization where senior leaders are involved in driving execution and delivering results.
Summary Purpose
The Business Development Manager is responsible for generating and converting high-quality new member opportunities across assigned territories. Territory coverage may vary depending on business priorities and can include the UK, Europe, the Middle East, Asia and support for the US market where required
Reporting to a Senior Business Development Manager, the role combines pipeline generation, consultative selling and disciplined opportunity management. The Business Development Manager works closely with Account Management, Customer Success, Broking, Marketing, Product, Data, Finance and Operations teams to ensure prospects understand Liv-ex’s value and transition smoothly into membership.
Responsibilities
- Research, identify and prioritise new business prospects that fit Liv-ex’s ideal customer profile and have a realistic path to value.
- Generate pipeline through a disciplined mix of outbound calling, email, social outreach, events, referrals and marketing-led opportunities.
- Qualify prospects rigorously, understanding their trading model, regions, stock profile, current processes, decision-makers, budget, timing and success criteria before progressing opportunities.
- Lead discovery, pitch and demo meetings that connect Liv-ex’s Exchange, data, settlement, logistics and LWIN capabilities to clear commercial outcomes for the prospect.
- Manage opportunities from initial engagement through proposal, negotiation, close and handover, using judgement to hold value and protect commercial quality.
- Maintain an accurate, current pipeline forecast and use evidence to focus time on the opportunities most likely to convert.
- Keep CRM complete and up to date, ensuring all accounts, contacts, activity, next steps, close dates and decision criteria are captured consistently.
- Collaborate with Account Management, Customer Success, Broking, Marketing, Data, Product, Finance and Operations to shape credible proposals and ensure smooth onboarding for new members.
- Travel as required to meet prospects, attend relevant wine trade events and build relationships across the assigned territory.
Knowledge, Skills and Experience
- Proven experience in B2B business development, new business sales or a closely related commercial role, ideally in wine, marketplace, data, SaaS, trading or another relationship-led B2B environment.
- Track record of building and converting pipeline, meeting targets and managing opportunities through a consultative sales process.
- Strong communication, questioning, presentation and negotiation skills, with the ability to adapt style to different buyers and cultures.
- Commercially curious, organised and resilient, with strong time management and the confidence to lead outbound activity, follow up consistently and close cleanly.
- Comfortable using CRM systems, and committed to accurate data, clear next steps and disciplined pipeline management.
- Wine trade knowledge is desirable; genuine interest in fine wine, trading models and the commercial realities of merchants, brokers, producers and collectors is important.
- Experience in marketplace, SaaS, technology, data, trading or subscription businesses.
- Experience using HubSpot.
- Knowledge of the wine trade, fine wine market or luxury goods sectors
- Additional languages, particularly French or Chinese, would be useful.
What Success Looks Like
- Owns their territory with confidence: spots issues early, comes with options and challenges existing processes where they do not serve member needs.
- Builds enough qualified pipeline to support target delivery, with clear evidence of ICP fit, customer need and a realistic route to close.
- Runs structured, insight-led discovery and captures the buying picture before progressing an opportunity.
- Sells on value and outcomes, not price, and can explain how Liv-ex helps prospects improve trading access, pricing confidence, operational efficiency and market visibility.
- Forecasts honestly, keeps pipeline hygiene high and records activity so the wider team can rely on the data.Works constructively with colleagues, shares craft and knowledge, gives and receives direct feedback, and supports smooth handover once a prospect becomes a member.
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Business Development Manager employer: Liv-ex Ltd
At Liv-ex Ltd, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. Our commitment to employee growth is evident through tailored development opportunities and a supportive environment that encourages professional advancement. Located in a vibrant industry hub, we provide unique advantages such as access to a global network of wine market professionals, making this role not just a job, but a meaningful career path.
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We think you need these skills to ace Business Development Manager
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at Liv-ex Ltd, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at Liv-ex Ltd
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with Liv-ex Ltd’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.