At a Glance
- Tasks: Own the marketing function and drive demand generation for growth.
- Company: Join Littledata, a remote-first startup transforming ecommerce data.
- Benefits: Share options, flexible work culture, and a clear path to leadership.
- Other info: Collaborative environment with opportunities for travel and team building.
- Why this job: Lead impactful marketing strategies and present growth stories to the board.
- Qualifications: 5+ years in B2B SaaS marketing with a focus on growth outcomes.
The predicted salary is between 63000 - 77000 £ per year.
Your mission is to own the whole marketing function and sit on the leadership team from day one. We're hiring a Senior Marketing Manager to own demand generation and product-led growth at Littledata. You'll report directly to the founder/CEO and be measured on MRR from new brands.
You will set Littledata's marketing OKRs, with a clear focus on growth: self-serve installs first, SQL generation to support. This is a hands-on role: you'll build the plan and execute most of it, with one direct report and freelancers to extend your reach.
What you'll own:
- Demand generation: Paid campaigns (LinkedIn, Shopify, search), organic search, partner activity, and events. You set the mix; optimise for CAC efficiency.
- Content and distribution: Littledata's voice across LinkedIn, blog, newsletter, case studies, and video. Position Littledata as the leader in accurate ecommerce tracking.
- Website and conversion: Landing pages, CRO, inbound capture. Own the full conversion journey and shape positioning directly.
- Partners and agencies: Build repeatable co-marketing programmes with Shopify agencies and technology partners that generate referrals and expand reach.
- Reporting: Track what generates new MRR.
Your profile:
- 5+ years in B2B SaaS marketing, with direct accountability for growth outcomes.
- Strong grasp of the growth levers: CAC, ACV, LTV, payback.
- Hands-on with technical content; our challenge is explaining a complex topic in simple language.
- Confident managing cross-functional projects at pace.
- Data-first: comfortable presenting performance and recommendations directly to a leadership team.
- Ideally, familiar with the Shopify ecosystem and the wider ecommerce tech stack.
- Able to travel to London or Berkshire weekly for team meetings and events.
Why us?
- Share options: You're building the growth engine; you should own a piece of what it becomes.
- A seat at the leadership table, with direct exposure to the founder.
- A defined path up: Head of Growth within 12–18 months for the person who delivers.
- Work from anywhere: Remote-first since the beginning, with a vibrant, flexible work culture.
- Annual offsite in Europe for brainstorming and team building.
About us: Littledata is the data layer for Shopify, making it ridiculously easy for DTC brands to connect marketing channels with customer data to accelerate growth. We power thousands of data-driven brands with accurate ecommerce data into Google, Meta, Klaviyo and more. We have been remote-first since the beginning and maintain a thriving startup culture; we are proactive, curious and inspired by data. Join us as we take over the (data) world!
Senior Marketing Manager employer: Littledata
Littledata is an exceptional employer for Account Executives, offering a vibrant remote-first work culture that fosters flexibility and innovation. With uncapped earnings and the opportunity to shape the sales process from the ground up, employees can expect significant growth and development in their careers. The company also values team collaboration through annual offsites in Europe, making it an attractive place for driven individuals looking to make a meaningful impact in a respected sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Littledata and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Littledata are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Littledata on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Littledata. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Littledata. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Littledata:Show us that you’ve done your homework! In your application, briefly mention what you admire about Littledata’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Littledata
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Littledata will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Littledata, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
