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- Tasks: Lead dealership performance, optimise sales, and enhance customer satisfaction.
- Company: Join Audi Birmingham, a premium automotive brand with a focus on excellence.
- Benefits: Enjoy a competitive salary, company vehicle, and generous holiday allowance.
- Other info: Opportunities for professional development and a vibrant workplace culture.
- Why this job: Make a real impact in a dynamic environment while driving profitability and customer experience.
- Qualifications: Experience in automotive retail, strong analytical skills, and excellent communication abilities.
The predicted salary is between 40000 - 40000 £ per year.
We are currently recruiting for a Brand Performance Manager to help optimise the commercial and operational performance of Audi Birmingham. This is a full-time, permanent position reporting directly to the Head of Business, working closely with departmental leaders across Sales, Marketing, Finance, and Aftersales to ensure delivery of Audi UK standards, exceptional customer experience, and strong commercial results. Benefits include an Audi company vehicle and a basic salary up to £40,000. The hours of work are Monday to Friday, 8.30am to 5.30pm.
You will play a key role in driving profitability, improving customer satisfaction, and ensuring alignment between New Car, Used Car, and Aftersales operations. The role requires strong analytical capability, leadership presence, and the ability to influence performance across multiple departments while acting as a key contact for Audi UK performance reviews and brand standards.
Role and Responsibilities- Lead the delivery of monthly, quarterly, and annual dealership performance targets across New Vehicle Sales, Used Car Sales, and Aftersales.
- Monitor and optimise key commercial KPIs including order bank, conversion rates, profitability, finance penetration, stock turn, and product performance.
- Analyse daily, weekly, and monthly business performance data to identify opportunities, trends, and operational risks.
- Produce detailed reporting packs for the Head of Business, senior leadership teams, and Audi UK stakeholders.
- Drive best‑in‑class customer experience standards aligned with Audi brand expectations.
- Monitor and improve customer satisfaction metrics, online reputation, and customer journey performance.
- Identify customer journey pain points and implement corrective actions to improve retention and satisfaction.
- Work closely with central marketing teams and Audi UK to ensure effective execution of local marketing campaigns and showroom activity.
- Measure and evaluate ROI from marketing initiatives and campaign performance.
- Collaborate with Sales Managers, Business Managers, and Aftersales leaders to improve operational and commercial performance.
- Ensure all dealership processes comply with Audi UK standards, group compliance policies, and governance procedures.
- Support the implementation of new systems, products, and brand initiatives across the dealership.
- Identify operational inefficiencies and implement process improvements to maximise effectiveness and profitability.
- Act as a key contact during Audi UK performance reviews, audits, and brand compliance assessments.
- Carry out any additional duties deemed necessary to support dealership and group objectives.
- Proven experience within automotive retail, ideally within a premium or Volkswagen Group environment.
- Strong commercial acumen with a proven track record of delivering business results.
- Advanced analytical and reporting capability with strong Excel, CRM, and DMS system knowledge.
- Excellent communication and stakeholder management skills with the confidence to influence senior leaders.
- Strong understanding of customer journey optimisation, digital lead management, and finance & insurance products.
- Ability to manage multiple priorities in a fast‑paced, target‑driven environment.
- Highly organised, proactive, and detail focused with a strategic mindset.
- Passionate about delivering premium customer experiences aligned with the Audi brand.
- Full UK driving licence required.
- 25 days holiday plus bank holidays
- Company Pension
- Wellness Programme
- Sick Pay
- Group life insurance
- Staff discount on car servicing
- Listers Benefits – discounts on retailers, restaurants, cinemas & holidays
- Long service and loyalty incentives
- Staff referral scheme
- In‑house, manufacturer & professional qualifications
- Free on‑site parking / off site parking
- Company Events
Dealership Performance Manager in Birmingham employer: Listers Group Limited
Contact Detail:
Listers Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Dealership Performance Manager in Birmingham
✨Tip Number 1
Network like a pro! Reach out to your connections in the automotive industry, especially those who have experience with premium brands. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Prepare for interviews by researching Audi's brand values and performance metrics. Show us you understand what makes them tick and how you can contribute to their success. Tailor your answers to highlight your analytical skills and customer journey optimisation experience.
✨Tip Number 3
Don’t just wait for job postings! Keep an eye on our website and apply directly through it. This shows initiative and gives you a better chance of standing out from the crowd.
✨Tip Number 4
Follow up after interviews with a thank-you email. It’s a simple gesture that keeps you fresh in their minds and shows your enthusiasm for the role. Plus, it’s a great opportunity to reiterate how your skills align with their needs.
We think you need these skills to ace Dealership Performance Manager in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Dealership Performance Manager role. Highlight your experience in automotive retail and any relevant achievements that showcase your commercial acumen and analytical skills.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this position. Use it to demonstrate your passion for delivering premium customer experiences and how your skills align with our expectations at Audi Birmingham.
Showcase Your Analytical Skills: Since the role requires strong analytical capabilities, be sure to include examples of how you've used data to drive performance improvements in previous roles. We love numbers, so don't shy away from sharing your successes!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of all the amazing candidates like you!
How to prepare for a job interview at Listers Group Limited
✨Know Your Numbers
Make sure you’re familiar with key performance indicators relevant to the role, such as conversion rates and profitability metrics. Being able to discuss these confidently will show that you understand the commercial side of the business.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've used data analysis to drive performance improvements. Bring along any reports or presentations you've created in previous roles to demonstrate your analytical capabilities.
✨Understand the Customer Journey
Be ready to talk about how you’ve optimised customer experiences in the past. Think of specific pain points you’ve identified and the actions you took to enhance customer satisfaction, as this aligns perfectly with the role’s focus.
✨Engage with Stakeholders
Highlight your experience in collaborating with various departments. Prepare examples of how you’ve influenced senior leaders or worked with marketing teams to execute successful campaigns, as this will showcase your communication and stakeholder management skills.