At a Glance
- Tasks: Lead exciting brand campaigns and partnerships to boost our direct-to-consumer model.
- Company: Join a passionate team at LIQUOR N POKER, redefining streetwear and denim.
- Benefits: Enjoy flexible working, a large clothing budget, and staff discounts.
- Other info: Collaborate closely with co-founders in a creative and supportive environment.
- Why this job: Be part of a dynamic startup and make a real impact in the fashion industry.
- Qualifications: 5+ years in marketing with a flair for storytelling and brand engagement.
This exciting new role will help define the LIQUOR N POKER direct to consumer model, by leveraging best in class marketing campaigns that support our brand mission "Rebel & Remain" but also deliver sales growth. You will be directly responsible for ideating and delivering our brand campaigns, collaborations, partnerships and product marketing stories. Supporting the business leverage its unrivalled production capabilities which we have been using to support other brands and retailers for the last 10 years. It's now our time to put our hard work, knowledge and love for all things denim, directly into the hands of our consumers and build an engaged direct to consumer business.
The role will work directly with one of the co-founders in our small but humble team. We're looking for someone to bring an energy and skillset that matches our ambitions and who wants to be an integral part of the business. There will be challenges to overcome in moving our business into the D2C world, but with it unrivalled opportunity to create and execute campaigns which drive real return on investment.
The ideal candidate will have prior experience in developing strategies to ramp up online sales, grow communities and physically execute upon digital campaigns, ideally with a love for all things denim.
Responsibilities:
- Defining our brand and communications marketing strategy to increase brand awareness to help position LIQUOR N POKER as the go-to place for trend-led streetwear and denim for 18-30 year olds.
- Presenting quarterly strategic plans and executing them with the support of the wider business across buying, design and digital marketing channels.
- Brand campaign development utilising all digital channels and novel opportunities in offline brand activation.
- Curating inspiring but relevant stories which showcase everything our brand is about which relates back to our audience.
- Putting in place a strategy to ensure our brand messaging, content and tone is consistent and relevant.
- Working closely with buying and design to ensure product development is optimised to our audience.
- Overall responsibility for all communications across all platforms, social, email, website banners and input into product marketing opportunities.
- Collaborations with brands, influencers and key people of interest we believe are true ambassadors of our products.
Qualifications:
- 5+ years experience in marketing.
- Shares our values and brand aesthetics.
- History of growing brand following and engagement.
- A track record of coming up with inspiring storytelling.
- Experience creating innovative brand activations.
- An expert brief writer who has worked in a high-output creative team.
- Working in the startup space ideally in direct to consumer.
- An authentic passion for our mission and the idea of owning less but better.
Details:
- Full-time role.
- Large clothing budget and staff discounts.
- Flexible remote working / Studio office based Stourbridge.
Brand Marketing Manager in Stourbridge employer: Liquornpoker
LIQUOR N POKER is an exceptional employer that fosters a vibrant and creative work culture, perfect for those passionate about brand marketing and denim. With flexible remote working options and a supportive team environment, employees are encouraged to innovate and grow, directly contributing to the brand's mission of 'Rebel & Remain'. The opportunity to collaborate closely with co-founders and engage in meaningful campaigns makes this role not just a job, but a chance to be part of a dynamic journey in the direct-to-consumer space.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Manager in Stourbridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Liquornpoker and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Liquornpoker are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Liquornpoker on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Liquornpoker. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Marketing Manager in Stourbridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Liquornpoker. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Liquornpoker:Show us that you’ve done your homework! In your application, briefly mention what you admire about Liquornpoker’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Liquornpoker
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Liquornpoker will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Liquornpoker, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.