At a Glance
- Tasks: Create and optimise media strategies for exciting campaigns across digital and traditional channels.
- Company: Join Liquid Advertising, a forward-thinking agency with a commitment to diversity and creativity.
- Benefits: Competitive salary, bonuses, private insurance, and a home tech stipend.
- Why this job: Make an impact in the dynamic world of media advertising while working remotely.
- Qualifications: 3+ years in digital advertising with strong analytical and communication skills.
- Other info: Collaborative environment with opportunities for growth and client interaction.
The predicted salary is between 38000 - 45000 £ per year.
OverviewWe are a remote opportunity based in the United Kingdom.
First, a little about us:
Born in 2000 as an ad agency for the video game community.
Ad agency partner for Indiana Jones, Doom, Starfield, Magic: the Gathering, Sonic, Final Fantasy and more! See our work at www.liquidadvertising.com.
Our clients are growing quickly – and so are we!
This is a remote position based in the United Kingdom.
Position SummaryIf you have a passion for gaming, advertising, and data and are ready for a challenging and rewarding career, it\’s time to level up with us! We put data-driven insights, analytics, and player behavior at the core of everything we do. More than just a media agency, we operate like a laboratory—constantly testing, refining, and evolving our approach to be the best possible extension of our clients\’ teams.
By deeply understanding player motivations and market dynamics, we craft strategies that don\’t just drive awareness but turn games into cultural phenomena. From high-level strategic planning to executing precision-targeted digital campaigns across display, social, page takeovers, digital video, and beyond, we make every decision with data, impact, and innovation in mind.
Note that this position is for people with experience in media buying and is not appropriate for creative and brand strategists.
What You\’ll Do
Develop, execute, and manage innovative, data-driven paid media strategies across various digital and traditional channels (e.g., social, display, video, programmatic, influencer).
Own the end-to-end campaign lifecycle, including planning, setup, trafficking, QA, monitoring, optimization, and reporting.
Work with teams on in-depth market research, competitive analysis, and audience segmentation to identify strategic opportunities and inform campaign development.
Analyze campaign performance data to generate actionable insights and provide strategic recommendations for optimization and future campaigns.
Manage campaign budgets effectively, ensuring optimal pacing, spend allocation, and achievement of KPIs.
Collaborate closely with internal teams (e.g., creative, analytics, account management) to ensure integrated and impactful campaign execution.
Develop the ability to prepare and present strategic recommendations, campaign performance reports, and insights to internal stakeholders and potentially clients.
Stay at the forefront of emerging trends, tools, platforms, and best practices in digital media, advertising technology, and the gaming industry.
Contribute to new business pitches and proposals as needed.
Requirements
At least 3 years of ad agency experience working with major clients on multi-channel digital media campaigns.
Experience with fast learning and implementation.
Understanding of the UK and broader European media partner landscape.
Solid experience with analytics tools in Excel.
Your Qualities and Attributes
Communication and presentation skills: Ability to convey ideas, insights, and recommendations effectively to clients, vendors, and internal teams both in writing and in person.
Relationship building: Expertise in building and maintaining strong relationships with clients, vendors, and peers, understanding their unique needs, and managing their expectations.
Delegation and time management: Ability to effectively delegate tasks to team members while managing personal time and understanding the importance of tasks and their impact on the team\’s development.
Problem-solving and critical thinking: Resourcefulness and skill in identifying and resolving challenges that may arise during the media planning, buying, and activation process, always backed by data and quickly shared with the team and managers.
BenefitsAnnual salary is in the £38‐45k range plus bonus eligibility. Our benefits program includes private insurance, a home technology stipend, and other perks.
Our StanceLiquid Advertising is committed to creating an anti‐racist, anti‐sexist environment. We\’re building an ad agency where committed and creative people from all backgrounds can do their best work.
Closing NoteWe regret we cannot consider applicants who live outside of the United Kingdom or those requiring visa support at this time. We are looking forward to meeting you!
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Media Strategist - Advertising employer: Liquid Advertising, Inc.
Contact Detail:
Liquid Advertising, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Strategist - Advertising
✨Tip Number 1
Network like a pro! Reach out to your connections in the media and advertising industry. Attend events, webinars, or even casual meet-ups. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in media strategy and campaign execution. Use real data and results to highlight your impact. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions related to media strategy and analytics. Be ready to discuss specific campaigns you've worked on and the results achieved. We want to see your problem-solving skills in action!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Liquid Advertising. Let’s make it happen!
We think you need these skills to ace Media Strategist - Advertising
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Media Strategist role. Highlight your experience with digital advertising strategies and how you've driven results in past campaigns. We want to see how you align with our needs!
Show Off Your Data Skills: Since this role is all about data-driven strategies, don’t shy away from showcasing your analytical skills. Include specific examples of how you've used data to optimise campaigns and achieve KPIs. We love numbers that tell a story!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language and avoid jargon unless it's relevant. We appreciate a well-structured application that makes it easy for us to see your strengths.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Liquid Advertising, Inc.
✨Know Your Media Landscape
Before the interview, brush up on the latest trends in digital advertising and the UK media landscape. Familiarise yourself with various channels like social media, programmatic, and influencer marketing. This will show your potential employer that you're not just knowledgeable but also passionate about the industry.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data to drive campaign success in previous roles. Be ready to explain your experience with analytics tools and how you've optimised campaigns based on performance data. This will demonstrate your ability to make data-driven decisions, which is crucial for a Media Strategist.
✨Practice Your Presentation Skills
Since you'll need to present strategic recommendations and performance reports, practice articulating your ideas clearly and confidently. Consider doing mock presentations with friends or family to get comfortable. This will help you convey your insights effectively during the interview.
✨Build Rapport with Interviewers
Remember, interviews are as much about fit as they are about skills. Take the time to connect with your interviewers by asking insightful questions about their work and the company culture. This shows that you're genuinely interested in the role and can help you stand out as a candidate who values collaboration.