At a Glance
- Tasks: Lead digital marketing efforts, from campaign execution to website optimisation and reporting.
- Company: Join Liqueo, a top 10 fastest growing company in the UK and a Sunday Times Best Place to Work.
- Benefits: Generous training budget, remote work flexibility, and a culture of continuous improvement.
- Other info: Collaborative environment with opportunities for personal growth and development.
- Why this job: Be part of a dynamic team shaping the future of consulting in asset and wealth management.
- Qualifications: Experience in digital marketing, automation, SEO, and familiarity with HubSpot and WordPress.
The predicted salary is between 45000 - 55000 £ per year.
At Liqueo, we were established to break away from the outdated consultancy model. Specialising in asset and wealth management, we believe people are our greatest asset and we pride ourselves on attracting the industry's best talent. In addition to hiring top talent, we also invest in all our employees through a generous training and development budget. We want our people to continuously improve their skills and knowledge so they can provide impactful solutions across the business.
Our Mission: Our magnetic culture attracts the industry's best experts, creating a hub of collaboration, expertise, and genuinely nice people. Together, we're defining a new era of consulting.
Our Vision: To raise expectations of consulting for asset and wealth managers globally and to inspire clients to expect more.
Your Role and Responsibilities:
- Digital Campaign Management: Own the planning, setup, execution, and reporting of digital campaigns across email, paid social, and web.
- Marketing Automation & CRM: Own HubSpot, including workflows, automation, reporting, CRM best practice and data quality. Continually look for opportunities to improve segmentation, automation and the way we use data to support marketing and business development.
- Website, SEO & AI Search: Manage and continually improve our WordPress website, focusing on user experience, SEO, conversion optimisation and ensuring our content is well positioned for evolving AI and large language model (LLM) search.
- Marketing Technology & AI: Identify opportunities to improve the way we work through marketing technology, automation and AI, helping the team deliver better work more efficiently without compromising quality.
- Reporting & Insight: Own marketing reporting, providing regular insights into campaign performance, digital engagement and website analytics, while identifying opportunities for continual improvement.
- Marketing Data & Segmentation: Maintain the quality of marketing data within HubSpot, ensuring GDPR compliance, effective audience segmentation and accurate data to support campaign performance and business development.
- Project Management: Manage multiple marketing projects simultaneously, coordinating activity across internal stakeholders and external suppliers to ensure campaigns and initiatives are delivered on time and to a high standard.
- Continuous Improvement: Regularly review marketing performance, identify opportunities to improve campaigns, processes and digital channels, and recommend new approaches that increase marketing effectiveness.
We're looking for individuals who have experience working in a varied Digital Marketing capacity who will have exposure across marketing automation, SEO, digital analytics and user experience. Experience with HubSpot, WordPress and LinkedIn Campaign Manager would be desirable.
You'll get the opportunity to work in a fast paced and exciting environment where we embrace a culture of continuous improvement, finding genuine satisfaction in both gaining & sharing knowledge! We support development through thoughtful coaching, a training budget and personalised opportunities, fostering an environment where personal growth becomes 2nd nature!
Based mostly remote, we're just looking for someone who is willing to travel to London on an ad-hoc basis for collaboration days!
Embracing Diversity and Inclusion: We pride ourselves on being an equal opportunities employer and welcome applications from all sections of society and do not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law. Your unique perspective and experiences are valued here.
Digital Marketing Manager employer: Liqueo Inc
Liqueo Inc. is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about digital marketing and AI-driven strategies. With a focus on employee growth, you will have the opportunity to enhance your skills while collaborating with a dedicated team in a remote setting, allowing for flexibility and work-life balance. Join us to be part of a forward-thinking company that values creativity and initiative, making a meaningful impact in the digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Liqueo Inc and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Liqueo Inc are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Liqueo Inc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Liqueo Inc. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Liqueo Inc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Liqueo Inc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Liqueo Inc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Liqueo Inc
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Liqueo Inc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Liqueo Inc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.