At a Glance
- Tasks: Create and execute innovative marketing plans for exciting B2B events.
- Company: Leading media events business with a fast-growing team.
- Benefits: Competitive salary, bonus potential, and hybrid working options.
- Other info: Opportunity to manage junior team members and grow your career.
- Why this job: Make an impact in the events industry while driving attendance and engagement.
- Qualifications: Experience in marketing and a passion for events.
The predicted salary is between 40000 - 45000 £ per year.
Leading media events business seeks a highly accomplished Events Marketing Manager to join their fast-growing events team working across a portfolio of high growth b2b events. As Marketing Manager, you will have complete bottom line responsibility for creating and executing innovative, international marketing plans deploying online and offline direct marketing tactics. Focused on demand generation and driving leads along the sales funnel, you will be working in collaboration with the Marketing Director, Managing Director and Delegates Sales to ensure that you are focusing on areas of attendee marketing across the industry. There is scope within this role to manage junior team members.
Key Responsibilities:
- Formulating and executing targeted attendee marketing strategies with a goal to drive scale on premium and free visitor registrations and to drive attendance to the show.
- Establish close working relationships with exhibitor clients to create extended campaigns and outreach.
- Forging mutually beneficial marketing partnerships with associations and publications with the goal of driving visitor attendance.
- Utilising a full range of online marketing tactics.
Events Marketing Manager employer: LIPTON MEDIA
As a leading media events business based in London, we pride ourselves on fostering a dynamic and collaborative work culture that empowers our employees to thrive. With a strong focus on professional development, we offer ample opportunities for growth and innovation within the fast-paced events industry, alongside competitive compensation and a hybrid working model that promotes work-life balance. Join us to be part of a passionate team dedicated to delivering exceptional B2B events while enjoying the vibrant atmosphere of one of the world's most exciting cities.
