At a Glance
- Tasks: Shape market understanding and product positioning while enabling teams for success.
- Company: Join Linnworks, a leader in eCommerce automation with a vibrant team culture.
- Benefits: Enjoy remote work, flexible hours, health coverage, and a home office budget.
- Other info: Collaborate globally and grow your career in a supportive, innovative setting.
- Why this job: Be the voice of the market and make a real impact in a fast-paced environment.
- Qualifications: 2+ years in Product Marketing or related roles, with strong storytelling and analytical skills.
The predicted salary is between 36000 - 60000 € per year.
We are looking for a strategic and insight-driven Product Marketing Manager to join our Marketing team at Linnworks. Reporting directly to the Director of Product and Partner Marketing, this role will play a critical part in shaping how we understand our market, position our products and enable our teams to win. As Product Marketing Manager, you will be the voice of the market inside the business and the voice of the product in the market. You will lead market intelligence and competitor intelligence initiatives, partner closely with Product Managers on go-to-market (GTM) execution and ensure Sales, Customer Success and Marketing are fully enabled around new releases and product updates. The ideal candidate is curious, analytical and commercially minded. You are equally comfortable conducting competitive analysis, partnering on GTM strategy and building enablement programs. You must have a strong aptitude for AI tools and experience leveraging AI to scale your impact. Interested candidates must live in the UK (London or Chichester) and be able to work for any UK employer without sponsorship.
Key Responsibilities:
- Build and maintain a deep understanding of the ecommerce market, including customer segments, buyer personas, industry trends and emerging opportunities.
- Translate market insights into actionable recommendations that inform product strategy and messaging.
- Own the competitor intelligence program, including creating competitive battlecards, objection-handling frameworks and win/loss analysis reporting.
- Develop and maintain ideal customer profiles (ICPs) and buyer personas.
- Messaging & Customer Communication
- Build strong messaging and positioning, including in customer-facing content.
- Own and manage quarterly product update webinars for customers, partnering with Product and Customer Success to showcase new features and enhancements.
- Develop webinar messaging, narratives, and presentation materials that clearly communicate customer value.
- Support broader customer communications around product updates, including release notes, announcements and in-product messaging.
- Go-to-Market & Product Launches
- Partner closely with Product Managers to define and execute GTM strategies for new features, enhancements and strategic initiatives.
- Lead cross-functional GTM planning to ensure alignment across Product, Sales, Customer Success, Marketing and Partnerships.
- Develop launch plans that include positioning, messaging, enablement, customer communications and campaign alignment.
- Equip Sales and Customer Success teams with the tools, content, and training needed to effectively articulate value and win against competitors.
- Develop enablement materials including pitch decks, one-pagers, FAQs, and objection-handling guides.
- Proactively enable internal teams on recent releases to ensure consistent messaging and confident customer conversations.
Experience & Skills:
- 2+ years of experience in Product Marketing, Market Intelligence, Competitive Intelligence, or related roles within SaaS.
- An AI-first mentality to accelerate your impact.
- Excellent storytelling and communication skills, with the ability to simplify complex concepts.
- Strong understanding of B2B SaaS go-to-market strategies and sales cycles.
- Proven experience partnering with Product teams on launches and release communications.
- Demonstrated success in building and operationalizing competitive intelligence programs.
- Experience developing sales enablement programs that drive measurable impact.
Preferred:
- Experience in ecommerce, marketplace integrations or supply chain.
- Familiarity with win/loss analysis frameworks and buyer journey mapping.
- Experience working in global teams across US, UK, and EU markets.
What You’ll Bring:
- Curiosity and a passion for understanding customers and markets.
- Commercial acumen and a revenue-focused mindset.
- Ability to balance strategic thinking with hands-on execution.
- Comfort operating in a fast-paced, iterative SaaS environment.
Location & Working Model:
- UK-based (London or Chichester).
- Remote-first, with hybrid options in London or Chichester for UK-based candidates.
- Flexible working hours to support cross-time zone collaboration.
Benefits:
- Remote & flexible working – with hybrid options in London or Chichester.
- Fantastic team culture based on trust and belonging.
- Home office budget – £500 to set up your ideal workspace (UK) / equivalent allowance (US).
- Private Medical Insurance (UK) / Comprehensive health coverage (US).
- Mental well-being support – Access therapy, mental health sessions, and yoga through a premium Headspace subscription.
- EAP confidential benefit – 24/7 access to compassionate guidance & expert advice.
- Training, support, and personal development.
As the global leader in the eCommerce automation sector, Linnworks has one mission: Giving our clients back their time to grow and lead their brands. Companies wanting to sell their products via marketplaces like Amazon, eBay, Facebook, and more need a platform to automate and monitor retail, inventory, and shipping processes and performance. We have teams across North America and Europe and are backed by Marlin Equity Partners, a leading growth equity firm headquartered in California. Linnworks not only has the market-leading product for eCommerce automation but also attracts the best people in the industry. Highly skilled, passionate, collaborative, and customer-centric — we pride ourselves on our people.
Product Marketing Manager employer: Linnworks
Linnworks is an exceptional employer that fosters a vibrant and inclusive work culture, prioritising trust and belonging among its team members. With flexible working options in London or Chichester, employees benefit from a generous home office budget, private medical insurance, and comprehensive mental well-being support, all while having access to continuous training and personal development opportunities. Join us to be part of a forward-thinking company at the forefront of eCommerce automation, where your insights and contributions will directly shape our market strategies and product success.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Product Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous work in product marketing. This will help you stand out and demonstrate your expertise to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how you can contribute to their success as a Product Marketing Manager.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team at Linnworks.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're talking to. Research Linnworks and get a feel for their culture and values. Tailor your application to show how you fit into their world.
Showcase Your Skills:Make sure to highlight your experience in product marketing and any relevant skills, especially around AI tools. Use specific examples to demonstrate how you've made an impact in previous roles. We love seeing real results!
Be Authentic:Let your personality shine through in your application. We want to know the real you! Share your passion for ecommerce and how it drives your work. Authenticity goes a long way in making a connection.
Apply Through Our Website:When you're ready to submit your application, do it through our website. It’s the best way to ensure it gets to the right people. Plus, it shows you’re serious about joining our team at Linnworks!
How to prepare for a job interview at Linnworks
✨Know Your Market Inside Out
Before the interview, dive deep into the ecommerce market. Understand customer segments, buyer personas, and industry trends. This knowledge will help you articulate how your insights can shape product strategy and messaging at Linnworks.
✨Showcase Your Competitive Edge
Prepare to discuss your experience with competitive intelligence. Bring examples of battlecards or objection-handling frameworks you've created. This will demonstrate your ability to own the competitor intelligence program and contribute to the team's success.
✨Master the Art of Storytelling
As a Product Marketing Manager, you'll need excellent communication skills. Practice simplifying complex concepts into clear narratives. This will be crucial when discussing how you can build strong messaging and customer communication strategies.
✨Emphasise Your AI Savvy
Given the role's focus on leveraging AI tools, be ready to discuss your experience with AI in product marketing. Share specific examples of how you've used AI to enhance your impact, as this will resonate well with the team at Linnworks.
