At a Glance
- Tasks: Create and execute exciting marketing campaigns for food, beverage, and merchandise.
- Company: Join a dynamic team at Linney in Brentford, London.
- Benefits: Full-time role with opportunities for growth and creativity.
- Other info: Perfect for those looking to kickstart their marketing career!
- Why this job: Make an impact in retail marketing while collaborating with diverse teams.
- Qualifications: Motivated individuals with strong communication and organisational skills.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a Retail Campaign Manager that will be based at our client’s head office in Brentford, London 4 days a week. You will work closely within their marketing team.
This role is responsible for developing and executing marketing campaigns, with particular focus on Food & Beverage and Merchandise. The role will focus on delivering sales growth and driving active consideration for the brand.
We are looking for someone who is:
- A highly motivated, adaptable and proactive individual that will bring drive and enthusiasm.
- Great at relationship building and excellent at communicating.
- Process orientated, highly organised and able to multi-task.
- Confident and always presents themselves professionally.
- Calm under pressure, has a pro-active work attitude and able to problem solve.
- Able to support the implementation of integrated campaigns across multiple marketing channels.
- Experience in cinema, retail, food and beverage, or merchandise sectors would be advantageous.
We are looking for a Retail Campaign Manager who has knowledge in multi-site marketing. The ideal candidate would have agency and/or client-side experience combined with print and digital expertise. Additionally, experience of relationship management with external agencies, vendors, or business partners. With a track record to develop and manage multiple integrated marketing campaigns that deliver on business results. As such, the role requires the ability to think creatively, problem solve, communicate clearly and concisely (both verbally and written), balance multiple priorities to meet deadlines with knowledge of retail or brand marketing.
Key Responsibilities
- Develop, manage and execute marketing campaigns for food & beverage, promotions and merchandise, to deliver goals and target by:
- Lead go-to-market strategy for new products.
- Work cross-functionally with Ops, Retail, Film, and Studio teams to align messaging and timing.
- Coordinate with territory marketing leads (e.g. Poland, Cinema City) to adapt toolkits locally.
- Identifying new opportunities for retail storytelling.
- Ensure all retail marketing adheres to Cineworld brand guidelines and elevates the premium experience.
- Lead visual merchandising standards in collaboration with cinema teams.
- Working closely with Linney internal teams, such as insights, strategy, digital and print.
- Coordinating with film studios and distributors.
- Collaborating with internal teams.
- Agency integration and management.
- Ensures all creative and marketing assets are compliant with any relevant regulatory requirements through liaison with internal legal & regulatory functions.
- Planning and managing budget allocations for marketing initiatives.
- Analysing campaign performance and adjusting strategies for better results.
Seniority level: Entry level
Employment type: Full-time
Job function: Marketing and Advertising
Industries: Marketing Services, Advertising Services, and Retail
Retail Campaign Manager in Brentford employer: Linney
Linney is an exceptional employer that fosters a vibrant and inclusive work culture, where innovation and sustainability are at the forefront of our operations. As a Print Production Project Manager, you will benefit from a supportive team environment that encourages professional growth and development, while also having the opportunity to work on exciting projects in a fast-paced setting. Our commitment to employee well-being and career advancement makes Linney a rewarding place to build your future.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Campaign Manager in Brentford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Linney and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Linney are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Linney on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Linney. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Retail Campaign Manager in Brentford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Linney. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Linney:Show us that you’ve done your homework! In your application, briefly mention what you admire about Linney’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Linney
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Linney will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Linney, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
