At a Glance
- Tasks: Manage exciting paid social campaigns for McDonald's, from new openings to quick responses.
- Company: Join Linney, a leading multichannel marketing services business.
- Benefits: Competitive pay, creative environment, and opportunities to work with a beloved brand.
- Other info: Dynamic role with a focus on creativity and collaboration in a fast-paced environment.
- Why this job: Be at the forefront of social media trends and make an impact on a national brand.
- Qualifications: Experience in project management and a passion for social media platforms.
The predicted salary is between 35000 - 45000 £ per year.
Linney is a world‑class, multichannel marketing services business. We are looking for a performance and social project manager for our client McDonald’s to play a pivotal role in delivering paid social activity at pace, from new restaurant openings to reactive competitor responses, ensuring campaigns are delivered seamlessly, creatively and on time.
This is a hands‑on role for someone who is highly organised, unflappable and excited by the challenge of managing multiple, fast‑turn campaigns across a nationally loved brand, while keeping one eye firmly on what Gen Z wants next. They will be obsessed by social media and on top of industry trends.
Working closely with our McDonald’s account manager, local store marketing team, franchisees and in‑house paid social specialists, they will bring smart, culturally relevant campaigns to life, from community partnership storytelling to campaigns to drive guest count. They will also work on marketing and merchandising projects to stay aware of current client campaigns.
The ideal candidate will have experience managing creative resource and be naturally curious about culture, trends and platform behaviour.
Key responsibilities include:
- Owning end‑to‑end delivery of paid performance campaigns for McDonald’s
- Shaping briefs, timelines, budgets and deliverables
- Managing campaign phasing and asset requirements across platforms such as Meta, Spotify and TikTok
- Supporting budget management
- Acting as a point of contact for McDonald’s teams
- Managing expectations, timings and priorities
- Handling reactive briefs and last‑minute requests calmly
- Managing daily workflows and campaign reporting
- Championing strong working relationships across internal teams
Experience required:
- Experience in a project management role in a social, digital or integrated agency
- Strong understanding and passion for paid social platforms and campaign delivery
- High level of organisational skills
- Ability to stay calm under pressure
- Solution‑focused attitude
- Good teamworking skills
Please get in touch if you have any questions about our diversity and inclusion policies, or about accessibility or any accommodations needed during your application process.
Paid social project manager in Mansfield employer: Linney Group Ltd.
At Linney, we pride ourselves on being a world-class marketing services business that fosters a dynamic and inclusive work culture. As a Paid Social Project Manager for McDonald's, you'll enjoy the thrill of managing fast-paced campaigns while collaborating with passionate teams, all within a supportive environment that encourages creativity and professional growth. With a focus on employee development and a commitment to staying ahead of industry trends, Linney offers a unique opportunity to make a meaningful impact in a role that is both rewarding and exciting.
StudySmarter Expert Advice🤫
We think this is how you could land Paid social project manager in Mansfield
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Linney Group Ltd. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Linney Group Ltd. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Linney Group Ltd. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Linney Group Ltd.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid social project manager in Mansfield
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Linney Group Ltd.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Linney Group Ltd.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Linney Group Ltd.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Linney Group Ltd.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Linney Group Ltd. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Linney Group Ltd., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
