BDM MarTech & Innovation Senior Manager
BDM MarTech & Innovation Senior Manager

BDM MarTech & Innovation Senior Manager

London Full-Time 48000 - 72000 £ / year (est.) Home office (partial)
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Linklaters

At a Glance

  • Tasks: Lead innovative marketing tech strategies and enhance client engagement.
  • Company: Join Linklaters, a top global law firm committed to diversity and inclusion.
  • Benefits: Enjoy flexible working, private medical insurance, and additional holiday leave.
  • Other info: Hybrid working model available; we encourage diverse applicants to apply!
  • Why this job: Shape the future of legal marketing through digital transformation and collaboration.
  • Qualifications: Extensive leadership in B2B tech, change management, and marketing technology required.

The predicted salary is between 48000 - 72000 £ per year.

Linklaters is a multi-national commercial law firm, with 31 offices in 21 countries worldwide. We have been named as one of The Times’ Top 50 Employers for Women, recognised by Stonewall as a top employer for LGBTQ+ inclusion, and by the Social Mobility Employer Index as a top employer for advancing social mobility. We recognise that one size does not fit all. Our goal is to embed flexibility across our firm by giving everyone the opportunity to work in an agile way, whether as a regular pattern or on an ad hoc basis, and we will be happy to discuss this further. We love hearing from anyone who is enthusiastic about changing the legal industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! At Linklaters, we are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

As a BDM MarTech & Innovation Senior Manager, you will play a critical role in enhancing client engagement and streamlining processes with market-leading technological solutions. Collaborating across teams and acting as a pivotal bridge between BDM and Data & Technology functions, you will ensure our marketing technology strategy aligns with firm-wide objectives. You will lead a high-performing team, manage stakeholders, and shape the future of our BDM function through innovation and digital transformation.

Your main responsibilities will include:

  • Act as the subject matter expert globally on all BDM technology and innovation matters.
  • Develop and execute the BDM tech and innovation strategy in collaboration with internal stakeholders.
  • Lead the management and optimisation of our BDM tech stack, including products such as Salesforce, Sitecore, Matter Explorer, and Pitch Perfect.
  • Drive enhancements in digital client interactions, ensuring responsiveness and consistency.
  • Oversee change management processes for new technologies and drive adoption across the firm.
  • Evaluate emerging technology trends and their potential impact on business development and marketing.
  • Manage vendor selection and relationships, ensuring compatibility with our long-term strategy.
  • Champion the digital transformation of the BDM function.

We are ideally looking for:

  • Extensive leadership experience in bridging business and technology within a complex B2B environment.
  • A demonstrated outcomes-driven, big-picture mindset with sharp attention to detail.
  • Proven success in implementing and optimising marketing technologies.
  • Experience with change management and technology adoption on a global scale.
  • Knowledge of emerging marketing technology trends and their business implications.
  • Strong vendor management and stakeholder engagement skills.
  • A collaborative approach with the ability to influence effectively across a matrix structure.
  • A track record in leading digital transformation initiatives.

This role is based at the Linklaters London office with a hybrid working model available.

Joining Team Linklaters will see you qualify for a range of benefits designed to reward the vital contribution you will be making to our success. These include:

  • Health & Wellbeing: Private Medical Insurance, Free in-house fitness centre and subsidised health club memberships, Free onsite GP service and periodic health assessments.
  • Finance: Pension and flexible savings options, Income protection and life assurance, Mortgage advice and will-writing services.
  • Family & Lifestyle: Electric car and cycle to work schemes, Emergency family care, Additional holiday/birthday leave, Maternity/paternity/shared parental leave, Travel insurance and season ticket loan.
  • Option to join sports and social clubs, as well as our employee networks groups (such as our Gender Equality Network, With Pride, or Social Mobility Networks).

If you think this role would suit you, please click apply below. We look forward to hearing from you!

This list of duties and responsibilities above is not exhaustive. It is intended to describe the general content of, and requirements for, the performance of this job. As such, the role may also include the undertaking of additional tasks as required.

Applications and CVs (direct or via agency) are only accepted online via the portal. Queries related to our roles must be directed to the relevant recruitment team and not the partners, practices or stakeholders.

BDM MarTech & Innovation Senior Manager employer: Linklaters

Linklaters is an exceptional employer, recognised for its commitment to diversity and inclusion, making it a top choice for professionals seeking a meaningful career in the legal industry. With a hybrid working model, extensive benefits including private medical insurance, and opportunities for personal and professional growth, employees are empowered to thrive in a supportive environment that values innovation and collaboration. The London office serves as a dynamic hub for talent, where you can lead transformative initiatives in marketing technology while enjoying a vibrant work culture.
Linklaters

Contact Detail:

Linklaters Recruiting Team

lateralrecruitment@linklaters.com

StudySmarter Expert Advice 🤫

We think this is how you could land BDM MarTech & Innovation Senior Manager

✨Tip Number 1

Familiarise yourself with the latest trends in marketing technology and digital transformation. Being well-versed in tools like Salesforce and Sitecore will not only boost your confidence but also demonstrate your commitment to the role.

✨Tip Number 2

Network with professionals in the BDM and MarTech space. Attend industry events or webinars to connect with others who share your interests, as this can lead to valuable insights and potential referrals.

✨Tip Number 3

Showcase your leadership skills by discussing past experiences where you successfully managed teams or projects. Highlighting your ability to bridge business and technology will resonate well with the hiring team.

✨Tip Number 4

Prepare to discuss how you've driven change management initiatives in previous roles. Be ready to provide examples of how you facilitated technology adoption and improved processes, as this aligns closely with the job requirements.

We think you need these skills to ace BDM MarTech & Innovation Senior Manager

Leadership Skills
Business and Technology Integration
Marketing Technology Expertise
Change Management
Stakeholder Engagement
Vendor Management
Digital Transformation
Attention to Detail
Strategic Thinking
Collaboration Skills
Emerging Technology Trends Knowledge
Project Management
Data Analysis
Client Engagement Strategies

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the BDM MarTech & Innovation Senior Manager position. Tailor your application to highlight how your experience aligns with their needs.

Highlight Relevant Experience: In your CV and cover letter, emphasise your leadership experience in bridging business and technology, particularly in a B2B environment. Provide specific examples of successful marketing technology implementations and digital transformation initiatives you've led.

Showcase Your Skills: Make sure to showcase your skills in vendor management, stakeholder engagement, and change management. Use quantifiable achievements to demonstrate your impact in previous roles, such as improvements in client engagement or process efficiencies.

Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your enthusiasm for changing the legal industry. Mention your understanding of emerging technology trends and how they can benefit Linklaters' BDM function.

How to prepare for a job interview at Linklaters

✨Understand the Role and Responsibilities

Make sure you have a clear understanding of the BDM MarTech & Innovation Senior Manager role. Familiarise yourself with the key responsibilities, such as managing the BDM tech stack and leading digital transformation initiatives. This will help you articulate how your experience aligns with their needs.

✨Showcase Your Leadership Experience

Prepare to discuss your extensive leadership experience in bridging business and technology. Highlight specific examples where you've successfully led teams or projects, particularly in a complex B2B environment, to demonstrate your capability to manage stakeholders effectively.

✨Demonstrate Knowledge of Emerging Technologies

Research current trends in marketing technology and be ready to discuss how they could impact business development. Showing that you are up-to-date with industry advancements will position you as a knowledgeable candidate who can drive innovation.

✨Emphasise Your Collaborative Approach

Linklaters values collaboration across teams. Be prepared to share examples of how you've worked effectively within a matrix structure and influenced others. This will showcase your ability to work well in their environment and contribute to a diverse and inclusive culture.

BDM MarTech & Innovation Senior Manager
Linklaters
Location: London
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