At a Glance
- Tasks: Lead data-driven insights and measurement strategies to boost client marketing performance.
- Company: Join LinkedIn, the world's largest professional network, fostering economic opportunity.
- Benefits: Hybrid work model, growth opportunities, and a culture of trust and inclusion.
- Other info: Dynamic team environment with opportunities for thought leadership and innovation.
- Why this job: Be at the forefront of marketing innovation and make a real impact.
- Qualifications: 8+ years in analytics with strong SQL and project management skills.
The predicted salary is between 60000 - 75000 £ per year.
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works.
This role will be based in London, United Kingdom. At LinkedIn, our approach to flexible work is centred on trust and optimised for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
At LinkedIn we believe that marketing is what accelerates business growth and that nearly all the levers of business growth are driven by marketing. Because of this, we are passionate about helping marketers unlock growth for their companies and seeing them thrive. We work with our customers to empower them to make more effective marketing and business decisions with insights leveraging one of the richest proprietary data sets in the world. Join us in advancing our vision to create economic opportunity for every member of the global workforce by helping organizations thrive and grow through marketing excellence.
The LinkedIn Marketing Solutions (LMS) Marketing Science and Technology team is seeking a dynamic, visionary Strategic Analyst with a strong technical background and proven expertise in insights, marketing analytics and measurement innovations to join our global team of marketing measurement and insights experts. This team is responsible for developing and scaling leading-edge marketing measurement and insights solutions to support our LMS sales teams with deepening strategic relationships with our customers and driving commercial outcomes powered by the experiences of LinkedIn’s 1B+ members spanning over 200 countries and territories.
As a Strategic Analyst, you’ll be at the forefront of providing data driven insight and driving measurement excellence for our clients and agency partners. Partnering across sales, product, and marketing, you will lead the adoption of advanced analytics and measurement strategies, harnessing industry-leading data to unlock actionable insights and maximise advertising impact across digital platforms.
Responsibilities- Client Leadership: Partner closely with Sales to translate data-driven insights and measurement into actionable strategies that improve business performance for our clients and agency partners.
- Insights & Influence: Synthesize complex data into clear, actionable recommendations for senior technical and non-technical stakeholders.
- Measurement Strategy & Execution: Design and lead advanced measurement initiatives (experimentation, incrementality, attribution, clean rooms) to optimise marketing performance.
- Advanced Analytics: Apply SQL, Python, and visualisation to analyse LinkedIn and third-party data at scale.
- Innovation & Product Influence: Advise cross-functional partners to identify innovation opportunities including, but not limited to new product features, measurement capabilities, and go-to-market strategies.
- Thought Leadership: Drive POV on the future of B2B measurement and represent the company externally.
- Project Delivery: Lead end-to-end delivery of complex, custom projects.
- Data Governance: Uphold best practices in data privacy, security, and coding standards.
- 8+ years analytics, marketing science, measurement, or consulting, with direct client-facing leadership.
- 5+ years' experience using SQL or similar querying language.
- 5+ years' experience in a consultative or advisory role.
- 3+ years' experience in project or program management.
- Bachelor's degree in quantitative field (e.g., Statistics, Data Science, Economics, Engineering, Mathematics or related analytic field).
- Fluency in both verbal and written English.
- 10+ years analytics, marketing science, measurement, or consulting, with direct client-facing leadership.
- 6+ years' experience using SQL or similar querying language.
- 6+ years' experience in a consultative or advisory role.
- 4+ years' experience in project or program management.
- Experience in digital marketing and AdTech ecosystems, including agency landscape.
- Demonstrated expertise in measurement methodologies (e.g. incrementality, attribution, MMM, experimentation, CAPI).
- Experience working with large-scale datasets and advanced analytics tools.
- Experience applying AI / LLM techniques in analytics workflows.
- Digital and Performance Marketing.
- Stakeholder Management.
- SQL/Python.
- Consulting.
Marketing Science Strategic Analyst, Marketing Science and Technology – LinkedIn Marketing Solutions employer: LinkedIn
LinkedIn is an exceptional employer that prioritises employee growth and well-being, fostering a culture of trust, inclusion, and innovation. With a hybrid work model based in London, employees benefit from flexible working arrangements while engaging in meaningful projects that drive marketing excellence and business growth. The company invests in its workforce, offering opportunities for professional development and collaboration across diverse teams, making it an ideal place for those looking to make a significant impact in the marketing science field.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Science Strategic Analyst, Marketing Science and Technology – LinkedIn Marketing Solutions
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LinkedIn and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LinkedIn are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LinkedIn on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LinkedIn. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Science Strategic Analyst, Marketing Science and Technology – LinkedIn Marketing Solutions
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LinkedIn. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LinkedIn:Show us that you’ve done your homework! In your application, briefly mention what you admire about LinkedIn’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LinkedIn
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LinkedIn will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LinkedIn, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
