Marketing Manager (B2b Saas)

📢 Marketing Manager – B2B SaaS (Remote)Location: Remote (UK / EU preferred)Type: Full-TimeSalary: £30,000–£35,000 + Uncapped Bonus PotentialStart Date: ASAP🚀 About AppointwiseAppointwise is helping agencies, coaches, and service-based businesses automate lead follow-up, appointment setting, and sales qualification — using AI that sounds human and delivers real results.We’ve grown over 2,000% YoY, and we’re now looking for a hands-on B2B SaaS Marketing Manager to take the reins of our growth — someone who’s not just good with strategy, but lives in the tools, writes the copy, builds the landing pages, launches the campaigns, and gets things done.What You’ll Be DoingCreate and launch campaigns to drive trial signups and paid conversionsManage content, email, and paid channels — from ideation to implementationWrite marketing copy, emails, landing pages, and retargeting ads that actually convertOwn our marketing calendar — launches, campaigns, content distributionBuild and optimise onboarding and retention email flowsRepurpose founder video content across YouTube, Twitter, LinkedIn, emailTrack what’s working — then double down and scale it🔍 Who This Role Is For3+ years in B2B SaaS marketing, ideally in early-stage or fast-growth startupsDeep experience in product-led growth, user acquisition, and retentionHands-on across tools like Webflow, Hubspot/GHL, Google Ads, Meta Ads, email tools, etc.You write your own copy, build your own workflows, and know how to get scrappFluent in CAC, LTV, funnel metrics — and know how to move themStrong understanding of our audience: agencies, coaches, and online service providerSelf-motivated, fast-moving, and highly organised — you don’t need babysittingWhy Join Appointwise?Own the entire marketing function — and actually be listened toWork directly with the founders on high-impact strategy & executionFlexible, remote-first, no fluff, just execution and outcomesBig opportunity for growth — personally and professionallyIf you meet the criteria above and this sounds like a good fit, we look forward to speaking with you soon!Loughlan@appointwise.io