At a Glance
- Tasks: Drive sustainable growth for agency customers and execute strategic plans.
- Company: Join LinkedIn, the world's largest professional network focused on economic opportunity.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for personal growth.
- Other info: Collaborative culture that values trust, inclusion, and fun.
- Why this job: Make a real impact in a dynamic environment while building valuable relationships.
- Qualifications: 10+ years in marketing or agency roles with strong strategic planning skills.
The predicted salary is between 60750 - 74250 £ per year.
Company Description
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works.
Job Description
This role will be based in London, United Kingdom. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
Role overview
The Senior Agency Development Lead is accountable for delivering sustainable growth across a defined portfolio of agency customers. The role combines commercial insight and strategic planning with disciplined execution and a strong bias to action, turning opportunities into focused growth plans, mobilizing agency and internal stakeholders, and driving those plans through to measurable customer and business outcomes. Success requires building trusted, multi-threaded relationships across the agency ecosystem, including executive advocacy that creates alignment, commitment and momentum behind shared growth priorities. This is a role for an individual contributor who is equally comfortable setting strategic direction and executing on the plan. The successful candidate will bring strong judgement, commercial acumen and disciplined execution: simplifying complexity, establishing ownership and milestones, and adapting quickly when required. They will work closely with Field Sales and cross-functional partners, building relationships and advocacy across the agency ecosystem to align stakeholders and accelerate growth where the interests of LinkedIn, our agency partners and our shared clients meet.
Key responsibilities
- Own sustainable growth across a defined agency portfolio, with clear accountability for commercial outcomes, product adoption and customer value.
- Diagnose the largest growth opportunities and translate LinkedIn Marketing Solutions priorities into focused agency and account plans.
- Convert strategy into execution through clear priorities, owners, milestones, measures and follow-through.
- Build trusted, multi-threaded agency relationships and executive advocacy that create alignment, commitment and momentum behind shared growth plans.
- Work side by side with Field Sales and cross-functional teams to activate agency influence, accelerate priority accounts and remove barriers to growth.
- Build the agency capabilities, programmes and repeatable motions required to scale impact beyond individual engagements.
Growth strategy and execution
- Build strategic growth plans in which agency insight, customer priorities, commercial opportunity and LinkedIn's strategic priorities meet and are translated into clear outcomes and choices.
- Build executive sponsorship and multi-threaded relationships.
- Use senior-level and executive advocacy to create alignment, secure commitments, navigate organisation complexity, resolve trade-offs, and accelerate shared growth priorities.
- Lead plans from opportunity identification through activation, measurement, ultimately driving sustainable and scaled growth.
- Establish an effective operating rhythm within the customer portfolio.
- Move quickly from discussion to action, test practical interventions and adapt plans in response to evidence.
- Maintain high standards of follow-through, ensuring commitments become completed actions and completed actions produce measurable outcomes.
- Develop and activate Joint Partnership that serve to unlock shared growth priorities.
- Mobilise Product, Marketing, Insights and Measurement, Video, Field Sales, Agency Development and other partners in service of shared outcomes and an executable plan.
Field Sales partnership and account acceleration
- Partner with Field Sales to identify priority agency-influenced growth opportunities and define where Agency Development can be most impactful.
- Co-create account-level agency strategies that broaden stakeholder coverage, move engagement upstream and connect agency influence to customer decisions.
- Activate the right agency stakeholders across planning, investment, strategy, measurement, analytics, creative and leadership functions.
- Support full-funnel growth, video adoption, measurement activation, transformational programmes and commercial partnerships where these align to customer opportunity.
- Represent agency insight internally while maintaining shared accountability for turning that insight into action and commercial progress.
Agency capability and education
- Diagnose capability gaps that limit adoption or customer value and design focused interventions to address them.
- Develop and implement education, business reviews, product updates, strategic workshops and other programmes linked to specific growth outcomes.
- Adapt narratives and solutions to agency business models, workflows and decision processes rather than relying on generic platform messaging.
- Identify successful practices, codify them into reusable playbooks and drive adoption across relevant agencies and internal teams.
- Use AI to synthesise evidence, strengthen customer stories, improve planning and increase the speed and quality of execution.
Industry leadership and LinkedIn product expertise
- Maintain strong knowledge of agency economics, operating models, industry trends and LinkedIn solutions.
- Translate market and agency intelligence into practical recommendations, growth plays and improvements to LinkedIn's go-to-market approach.
- Bring a credible point of view to senior and executive agency conversations, connecting LinkedIn's capabilities to the agency's strategic and commercial priorities.
- Identify emerging use cases and opportunities, then test and scale those with the strongest potential for customer and business impact.
- Contribute a clear agency perspective to internal strategy, product and commercial discussions.
Success measures
- Sustainable revenue growth and increased adoption of priority LinkedIn Marketing Solutions across the assigned agency portfolio.
- Progress against Joint Business Plans, Agency Level Agreements, commercial frameworks and priority growth programmes.
- Demonstrable contribution to Field Sales opportunities, including agency-influenced pipeline, deal acceleration and improved customer outcomes.
- Effective multi-threaded relationships and executive advocacy that strengthen alignment, commitment and delivery against shared growth priorities.
- Operational excellence across account planning, pipeline management, measurement, stakeholder mobilisation and internal reporting.
Qualifications
Basic qualifications
- 10+ years of experience in marketing, agency, advertising, ad sales, business development, partnerships or a related commercial discipline.
- 5+ years of experience building and executing strategic customer, agency or commercial growth plans.
- 10+ years of experience working with UK-based agencies or comparable partnership environments.
- Business fluency English.
Preferred qualifications
- Proven track record of owning and delivering commercial growth across a complex matrix of customers.
- Strong digital advertising, video, social media, B2B marketing and agency ecosystem expertise.
- Experience building and implementing Joint Business Plans, Agency Level Partnerships, Commercial Agreements or comparable growth frameworks.
- Demonstrated ability to prioritise opportunities, construct executable plans, mobilise stakeholders and maintain momentum through delivery.
- Ability to combine strategic thinking with hands-on execution in ambiguous, fast-moving environments.
- Experience building executive advocacy and using it effectively to align stakeholders and advance shared growth priorities.
- Strong written and verbal communication skills, including business case development, concise decision documents and senior stakeholder presentations.
- High degree of judgement, accountability, customer focus, collaboration and operational discipline.
Suggested Skills
- Commercial growth leadership
- Strategic Planning
- Disciplined execution
- Collaboration and Influence
- Executive Relationship building
Senior Agency Development Lead – LinkedIn Marketing Solutions in London employer: LinkedIn
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StudySmarter Expert Advice🤫
We think this is how you could land Senior Agency Development Lead – LinkedIn Marketing Solutions in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LinkedIn and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LinkedIn are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LinkedIn on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LinkedIn. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Agency Development Lead – LinkedIn Marketing Solutions in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LinkedIn. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LinkedIn:Show us that you’ve done your homework! In your application, briefly mention what you admire about LinkedIn’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LinkedIn
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LinkedIn will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LinkedIn, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
