At a Glance
- Tasks: Lead innovative marketing initiatives to enhance brand perception and customer engagement.
- Company: Join LinkedIn, the world's largest professional network focused on economic opportunity.
- Benefits: Hybrid work model, growth opportunities, and a culture of trust and inclusion.
- Other info: Dynamic role with excellent career growth and cross-functional collaboration.
- Why this job: Make a real impact in talent acquisition while collaborating with diverse teams.
- Qualifications: 5+ years in marketing, BA/BS degree, and fluency in German or French preferred.
The predicted salary is between 60000 - 80000 £ per year.
Company Description
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works.
Job Description
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. This role will be based in London, United Kingdom.
We’re looking for an Integrated Marketing Manager to join the EMEAL marketing organization within LinkedIn Talent Solutions (LTS). The EMEAL Integrated Marketing Team is responsible for empowering the talent acquisition audience and customer base to be more successful in their jobs, accelerating revenue for LinkedIn and deepening LinkedIn’s relationship with key decision makers. You will lead and support regional marketing initiatives to enhance LTS brand perception, deepen customer engagement, and drive awareness and adoption of key products and solutions. You’ll develop marketing programs that position LTS as a trusted, strategic partner, ensuring customers stay informed on product launches and realize value from solutions. You will operate as a highly cross-functional partner- working closely with Product Marketing, Growth Marketing, Field Marketing, Sales, Customer Success, and Insights. You’ll bring a passion for developing compelling, customer-centric programs and experience driving business outcomes such as perception, pipeline, or adoption.
Responsibilities:
- Develop and execute EMEAL strategic integrated marketing plans for talent development and management audiences, in partnership with the EMEAL Integrated Marketing team and aligned with LinkedIn's Talent Solutions global themes and business goals.
- Create customer-facing marketing programs that emphasize product value and drive feature adoption, utilizing cross-functional collaboration.
- Localize global programs to drive regional demand and customer engagement.
- Foster and maintain relationships with internal stakeholders and executives to ensure effective collaboration and influence in program development.
- Analyze performance and share insights and learnings with leadership and partners to help improve future marketing programs.
Qualifications
Basic Qualifications:
- BA/BS degree or equivalent experience AND 5+ years of experience in marketing and/or business strategy.
- Fluency in German or French.
Preferred Qualifications:
- Exposure to integrated, cross-channel marketing.
- Experience working across global + regional programs.
Skills:
- Strategic planning.
- Integrated campaign development.
- Stakeholder management.
- Cross-functional collaboration.
- Project management.
Integrated Marketing Manager, EMEAL in London employer: LinkedIn
LinkedIn is an exceptional employer that prioritises employee growth and well-being, fostering a culture of trust, care, and inclusion. With a hybrid work model based in London, employees benefit from flexible working arrangements while engaging in meaningful projects that drive innovation and customer success. The company invests in its workforce, offering ample opportunities for professional development and collaboration across diverse teams, making it a rewarding place to build a career.
StudySmarter Expert Advice🤫
We think this is how you could land Integrated Marketing Manager, EMEAL in London
✨Tip Number 1
Network like a pro! Reach out to connections on LinkedIn, especially those in the marketing field. A friendly message can go a long way in getting your foot in the door.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company culture and values. Tailor your responses to show how you align with their mission and how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Integrated Marketing Manager, EMEAL in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Integrated Marketing Manager role. Highlight relevant experience and skills that align with the job description, especially in integrated marketing and cross-functional collaboration.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Don’t forget to mention your experience with customer-centric programs!
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your impact in previous roles. Use metrics where possible to show how you've driven business outcomes like perception or adoption.
Apply Through Our Website:We encourage you to apply through our website for the best chance of success. It’s the easiest way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at LinkedIn
✨Know Your Stuff
Before the interview, dive deep into LinkedIn's products and services, especially those related to Talent Solutions. Understand how they empower talent acquisition and what makes them stand out in the market. This knowledge will help you answer questions confidently and show your genuine interest in the role.
✨Showcase Your Collaboration Skills
As an Integrated Marketing Manager, you'll be working with various teams. Prepare examples of past experiences where you've successfully collaborated across departments. Highlight how you fostered relationships and drove projects forward, as this will demonstrate your ability to thrive in a cross-functional environment.
✨Be Data-Driven
LinkedIn values insights and analytics. Be ready to discuss how you've used data to inform your marketing strategies in the past. Bring specific examples of how your analysis led to improved outcomes, whether it was increasing customer engagement or driving product adoption.
✨Emphasise Cultural Fit
LinkedIn prides itself on a culture of trust, care, and inclusion. During the interview, share your thoughts on these values and how you've embodied them in your previous roles. This will help you connect with the interviewers and show that you're not just a fit for the job, but also for the company culture.
