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- Tasks: Lead partnership strategy and develop innovative brand activations for live events.
- Company: Join a dynamic live events business focused on creating unforgettable experiences.
- Benefits: Enjoy competitive pay, flexible working options, and exciting corporate perks.
- Why this job: Be at the forefront of brand engagement and drive impactful sponsorships in a vibrant industry.
- Qualifications: Experience in sponsorship sales, strong network in food and lifestyle sectors, and strategic mindset required.
- Other info: This role offers the chance to collaborate with top brands and shape memorable live experiences.
The predicted salary is between 54000 - 84000 £ per year.
Are you a commercially driven, creative partnerships leader with a passion for live experiences and brand engagement? We’re looking for a Director of Brand Partnerships for a large live events business to take their commercial strategy to the next level. Reporting to senior leadership, this is a pivotal role designed to build long-term brand alliances, create innovative partnership propositions, and deliver tangible revenue growth through high-impact sponsorships and brand activations.
Key Focus Areas
- Develop and lead partnership strategy across multiple event formats
- Identify new commercial opportunities with brands, venues, and agencies
- Create compelling propositions for brand activations, fan zones, and seasonal experiences
- Build strategic relationships with household-name food & beverage brands
- Deliver sponsorship deals that offer clear ROI and meaningful audience engagement
- Collaborate cross-functionally with marketing, operations, and revenue teams
- Lead a high-performing partnerships and brand activation team
What You'll Bring
- Proven experience in sponsorship sales and partnership development
- A strong network across brands and agencies – particularly in food, drink, and lifestyle sectors
- Strategic mindset with the ability to craft tailored, commercially viable partnership packages
- Strong financial and commercial acumen
- Confidence working with senior stakeholders, including brand and C-suite leaders
- A passion for live events, fan engagement, and experiential marketing
Director of Strategic Partnerships employer: LinkedIn
Contact Detail:
LinkedIn Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Strategic Partnerships
✨Tip Number 1
Network strategically within the food, drink, and lifestyle sectors. Attend industry events, webinars, and conferences to connect with potential partners and showcase your expertise in brand engagement.
✨Tip Number 2
Research the latest trends in live events and sponsorships. Being knowledgeable about current market dynamics will help you craft compelling partnership propositions that resonate with brands.
✨Tip Number 3
Prepare to demonstrate your past successes in delivering ROI through sponsorship deals. Be ready to share specific examples of how you've driven revenue growth and audience engagement in previous roles.
✨Tip Number 4
Familiarise yourself with StudySmarter's mission and values. Understanding our culture and objectives will allow you to align your strategic vision with ours, making you a more attractive candidate for the role.
We think you need these skills to ace Director of Strategic Partnerships
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sponsorship sales and partnership development. Emphasise your network within the food, drink, and lifestyle sectors, as well as any previous roles that involved building strategic relationships.
Craft a Compelling Cover Letter: In your cover letter, express your passion for live events and brand engagement. Discuss how your strategic mindset and experience can contribute to the company's goals, particularly in developing innovative partnership propositions.
Showcase Your Achievements: Include specific examples of successful sponsorship deals or partnerships you've led in the past. Highlight the ROI and audience engagement achieved through these initiatives to demonstrate your impact.
Research the Company: Familiarise yourself with the company's recent events and partnerships. Understanding their brand values and target audience will help you tailor your application and show how you can align with their vision.
How to prepare for a job interview at LinkedIn
✨Showcase Your Network
Highlight your connections within the food, drink, and lifestyle sectors. Be prepared to discuss how these relationships can benefit the company and lead to successful partnerships.
✨Demonstrate Strategic Thinking
Prepare examples of how you've developed partnership strategies in the past. Discuss specific instances where your strategic mindset led to innovative propositions and revenue growth.
✨Engage with Passion
Express your enthusiasm for live events and brand engagement. Share personal experiences that showcase your passion and understanding of fan engagement and experiential marketing.
✨Prepare for Senior Stakeholder Interaction
Anticipate questions about working with C-suite leaders and senior stakeholders. Be ready to discuss how you’ve successfully navigated these relationships to deliver impactful sponsorship deals.
