At a Glance
- Tasks: Lead B2B ad campaigns on Google and Meta, driving client acquisition and optimising performance.
- Company: Harmoney is a dynamic company focused on innovative digital advertising solutions.
- Benefits: Enjoy a remote-first culture with flexible schedules and a focus on measurable results.
- Why this job: Make a direct impact on business growth while collaborating with a forward-thinking team.
- Qualifications: 3-5 years of experience in managing Google and Meta Ads for B2B or SaaS clients.
- Other info: Ideal for data-driven individuals who thrive in fast-paced environments.
The predicted salary is between 36000 - 60000 £ per year.
Digital Advertising Lead – B2B Google & Meta Campaigns Company: HarmoneyHarmoney is seeking a Digital Advertising Lead to take charge of our B2B performance campaigns across Google and Meta. You\’ll lead strategy, manage budgets, and optimize campaigns focused on demand generation, pipeline acceleration, and client acquisition.What You\’ll Do:Plan and execute full-funnel B2B ad strategies on Google & MetaDrive qualified leads, demo bookings, and client conversionsAnalyze campaign performance and continuously optimize for ROASCollaborate with design, content, and CRM teams to align messagingOwn performance reporting and insights for stakeholdersWhat We’re Looking For:3–5 years managing Google Ads & Meta Ads for B2B or SaaS clientsStrong understanding of buyer journeys, targeting, and attributionData-driven mindset with proficiency in GA4, Looker Studio, etc.Clear communicator who thrives in fast-moving environmentsWhy Join Harmoney:Lead campaigns with direct impact on business growthRemote-first culture and flexible scheduleWork with a forward-thinking team focused on measurable results#DigitalAdvertising #B2BMarketing #GoogleAds #MetaAds #PerformanceMarketing #RemoteJobs #MarketingLead #DemandGen #HarmoneyCareers #GrowthMarketing #PaidMediaExpert.
Digital Advertising Lead – B2B Google & Meta Campaigns employer: LinkedIn
Contact Detail:
LinkedIn Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Advertising Lead – B2B Google & Meta Campaigns
✨Tip Number 1
Familiarise yourself with the latest trends in B2B digital advertising, especially on Google and Meta. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Network with professionals in the digital advertising space, particularly those who have experience with B2B campaigns. Engaging in conversations can provide insights into what companies like Harmoney are looking for in a candidate.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous campaigns. Being able to showcase your data-driven mindset and how you've optimised campaigns for better ROAS will set you apart from other candidates.
✨Tip Number 4
Demonstrate your ability to collaborate effectively with cross-functional teams. Highlight any past experiences where you worked closely with design, content, or CRM teams to align messaging and achieve campaign goals.
We think you need these skills to ace Digital Advertising Lead – B2B Google & Meta Campaigns
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Digital Advertising Lead position. Familiarise yourself with B2B advertising strategies on Google and Meta, as well as the specific skills needed for the role.
Tailor Your CV: Customise your CV to highlight relevant experience in managing Google Ads and Meta Ads for B2B or SaaS clients. Emphasise your data-driven mindset and any specific achievements related to campaign performance and lead generation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the buyer journey and your ability to optimise campaigns for ROAS. Use specific examples from your past work to demonstrate how you can contribute to Harmoney's goals.
Highlight Collaboration Skills: Since the role involves working with design, content, and CRM teams, make sure to mention any collaborative projects you've been part of. This will show that you can thrive in a fast-moving environment and effectively communicate with different stakeholders.
How to prepare for a job interview at LinkedIn
✨Showcase Your Campaign Success
Be prepared to discuss specific B2B campaigns you've managed on Google and Meta. Highlight your strategies, the results achieved, and how you optimised for better performance. This will demonstrate your hands-on experience and data-driven mindset.
✨Understand the Buyer Journey
Familiarise yourself with the buyer journey relevant to the role. Be ready to explain how you tailor campaigns to different stages of this journey, as well as how you use targeting and attribution to drive conversions.
✨Collaboration is Key
Since the role involves working with design, content, and CRM teams, think of examples where you've successfully collaborated with other departments. Emphasise your communication skills and how they contribute to campaign success.
✨Prepare for Performance Metrics
Brush up on key performance metrics like ROAS and lead generation rates. Be ready to discuss how you measure success and what tools you use, such as GA4 or Looker Studio, to analyse and report on campaign performance.