Creative Strategist - Sports (Influencer & Social)
Creative Strategist - Sports (Influencer & Social)

Creative Strategist - Sports (Influencer & Social)

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and pitch innovative campaigns that resonate with sports fans on social media.
  • Company: Join a leading influencer marketing agency shaping the future of sport and creator content.
  • Benefits: Work in a fast-paced, entrepreneurial environment with opportunities for creativity and collaboration.
  • Why this job: Make a mark in sports marketing while working with top-tier talent and impactful campaigns.
  • Qualifications: Experience in creative strategy, social media, and a passion for sport, especially football.
  • Other info: SUMO values diversity and encourages applications from all backgrounds.

The predicted salary is between 36000 - 60000 £ per year.

THE OPPORTUNITY ––We’re looking for a Creative Strategist to join a leading influencer marketing agency shaping the future of sport and creator content.This is a chance to be at the heart of an ambitious creative team, generating culturally impactful ideas that cut through on and off the pitch. You’ll combine a deep understanding of sport, especially football, with knowledge of the creators driving conversations online. From Champions League final nights to grassroots moments, you’ll develop and deliver campaigns that capture attention nationwide.If you thrive on fast-paced briefs, love pushing creative boundaries, and want to make a mark in an entrepreneurial environment, this is your opportunity to help build something special.THE ROLE ––Write, develop, and present creative concepts and campaigns that resonate with sports fans and audiences across social platforms, ensuring ideas are bold, innovative, and strategically aligned with client goals.Partner with senior stakeholders to craft and sell-in creative proposals, pitching directly to brand leads and ensuring buy-in through clear storytelling, cultural insight, and commercial impact.Identify and recommend top-tier talent — from established athletes to emerging digital creators — who can bring campaigns to life, drive talkability, and ensure cultural relevance.Work closely with producers, strategists, and account teams to nurture ideas through every stage of the process, balancing creative ambition with practical delivery.Act as a key client-facing partner, building strong relationships, understanding their ambitions, and helping them deliver best-in-class work that drives fame and cultural impact.Stay constantly ahead of the curve on sports news, influencer movements, and platform innovations, ensuring creative work taps into real-time conversations and opportunities.REQUIREMENTS ––Proven experience as a creative strategist with a background in coming up with engaging social media and influencer marketing concepts and strategiesThe ability to create and deliver talent-led, social-first campaigns, within sport, entertainment, and culture.Deep knowledge of sport (particularly football) and the creators shaping conversations around it, with an instinct for how brands can authentically connect.Excellent client-facing and presentation skills, with the ability to communicate creative thinking clearly and persuasively.A collaborative mindset, able to work at speed across different teams while protecting and championing great ideas.A passion for sport, culture, and big creative thinking – with the drive to help build the UK’s most exciting new influencer marketing offering.——If you think you\’re the right person for this role:APPLY TO THIS JOB AD WITH YOUR CVOR; SEND YOUR CV TO hello@sumo.london…and don\’t forget to follow us on LinkedIn and Instagram(@sumo.london) for Jobs & Industry NewsSUMO are an equal opportunities employer. We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender. As an employment agency, SUMO are fully committed to providing an inclusive and accessible recruitment process for all (both internally and on behalf of our clients).Thank you for your interest in the above vacancy. Please note – due to the high volume of CVs & applications we receive, we can\’t always get back to everyone, although we do try our best!

Creative Strategist - Sports (Influencer & Social) employer: LinkedIn

At Sumo, we pride ourselves on being a dynamic and innovative influencer marketing agency that champions creativity and collaboration. Our vibrant work culture fosters an entrepreneurial spirit, allowing you to thrive in a fast-paced environment while working alongside passionate individuals who share your love for sport and culture. With ample opportunities for professional growth and the chance to make a significant impact in the world of sports marketing, joining our team means becoming part of something truly special.
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Contact Detail:

LinkedIn Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Creative Strategist - Sports (Influencer & Social)

✨Tip Number 1

Stay updated on the latest trends in sports and influencer marketing. Follow key figures in the industry on social media, engage with their content, and participate in relevant discussions to showcase your knowledge and passion.

✨Tip Number 2

Network with professionals in the sports and influencer marketing sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and mentors who can provide insights and possibly refer you to opportunities.

✨Tip Number 3

Develop a portfolio that highlights your best creative strategies and campaigns. Include case studies that demonstrate your ability to create engaging content and how it resonated with audiences, particularly in the sports domain.

✨Tip Number 4

Prepare for interviews by practising your storytelling skills. Be ready to discuss how your ideas align with current cultural conversations in sports and how you can leverage influencers to create impactful campaigns.

We think you need these skills to ace Creative Strategist - Sports (Influencer & Social)

Creative Concept Development
Influencer Marketing Strategy
Social Media Expertise
Client Relationship Management
Presentation Skills
Storytelling
Cultural Insight
Campaign Development
Collaboration
Knowledge of Sports (especially Football)
Trend Analysis
Real-time Engagement
Project Management
Communication Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Creative Strategist position. Tailor your application to highlight your relevant experience in influencer marketing and sports.

Craft a Compelling CV: Your CV should showcase your proven experience as a creative strategist. Highlight specific campaigns you've worked on, particularly those related to sports and social media, and demonstrate your ability to create engaging content.

Write a Strong Cover Letter: In your cover letter, express your passion for sports and creativity. Discuss how your background aligns with the role and provide examples of how you've successfully developed and delivered talent-led campaigns.

Showcase Your Knowledge: Demonstrate your deep knowledge of sports, especially football, in your application. Mention any relevant trends or influencers you follow, and explain how you can leverage this knowledge to create culturally impactful campaigns.

How to prepare for a job interview at LinkedIn

✨Show Your Passion for Sport

Make sure to express your genuine enthusiasm for sports, especially football. Share personal experiences or insights that demonstrate your deep understanding of the sport and its culture, as this will resonate well with the interviewers.

✨Prepare Bold Creative Concepts

Come to the interview with a few creative ideas or concepts that align with the agency's goals. This shows initiative and gives you a chance to showcase your innovative thinking, which is crucial for a Creative Strategist role.

✨Master Storytelling Techniques

Since storytelling is key in pitching creative proposals, practice how you present your ideas. Use clear, engaging narratives that highlight cultural insights and the commercial impact of your concepts to captivate your audience.

✨Research Influencer Trends

Stay updated on the latest trends in influencer marketing and social media. Being knowledgeable about current creators and their impact on conversations will help you discuss relevant strategies and demonstrate your expertise during the interview.

Creative Strategist - Sports (Influencer & Social)
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  • Creative Strategist - Sports (Influencer & Social)

    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-08-30

  • L

    LinkedIn

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