At a Glance
- Tasks: Manage and optimise Google and Bing Ads for diverse clients, driving performance and profitability.
- Company: Dynamic digital marketing agency with a focus on innovation and client success.
- Benefits: Competitive salary, 22 days holiday, free parking, and modern office perks.
- Other info: Enjoy ongoing training, career development, and a fun work environment.
- Why this job: Join a vibrant team and make a real impact in the digital marketing world.
- Qualifications: 1-2 years of digital marketing experience, especially with Google Ads and Paid Social.
The predicted salary is between 25000 - 35000 £ per year.
Elevate your online strategy with a personalised report and expert insights. Achieve your business goals faster!
We are looking for a driven, analytical, and highly organised Paid Media Executive to join our team. This is a pivotal role in which you will have full ownership of performance and profitability across a diverse portfolio of clients. This hands-on role is perfect for a results-driven agency professional with 1+ years of experience who thrives on scaling performance and delivering measurable profitability for e-commerce and lead gen brands.
Key Responsibilities:- Manage and optimise a portfolio of Google and Bing Ads accounts across e-commerce and lead generation clients, with full ownership of performance and profitability.
- Plan, build and optimise campaigns across Search, Performance Max, Shopping and Display.
- Support the continuous optimisation of PPC campaigns, refining account structures, targeting, bidding, and creative assets for maximum efficiency.
- Support the development of paid social campaigns aligned with brand objectives and marketing strategies.
- Track and analyse paid social performance metrics to evaluate campaign effectiveness and recommend improvements.
- Work closely with clients to plan monthly marketing activities and serve as the client’s primary point of contact for all assigned accounts.
- Coordinate activities with other departments and our partners.
- Produce Monthly Reports and Analysis for all client accounts.
- Support sales in preparing marketing audits and proposals.
- Ability to set up and manage analytics and tracking tools.
- Proven experience in digital marketing for an agency.
- A minimum of one to two years of experience in managing client Google Ads campaigns.
- A minimum of one year of experience managing clients’ Paid Social campaigns.
- Excellent time management skills with the ability to prioritise tasks effectively.
- A motivated self-starter with a passion for digital marketing.
- Strong numerical and analytical skills.
- Good interpersonal skills with strong verbal and written communication skills.
- Ability to follow core business processes.
- Challenging and varied work across a broad range of industries.
- 22 days holiday + bank holidays.
- Onsite free parking.
- Modern and friendly hi-tech offices with a games room, dining area, etc.
- Ongoing training and support.
- Opportunity for career development.
This is a permanent, full-time position, and if you fit the bill, we would be delighted to hear from you.
Closing Date For Applications is 12th June 2026.
Paid Media Specialist employer: Link Digital
Join a dynamic team in Hertford as a Paid Media Specialist, where you'll enjoy a vibrant work culture that fosters creativity and collaboration. With competitive salaries, 22 days of holiday plus bank holidays, and modern office amenities including a games room, we prioritise employee well-being and growth. Our commitment to ongoing training and career development ensures that you can thrive in your role while making a meaningful impact across diverse client portfolios.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Paid Media Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. We want to see how you’ve optimised Google Ads or nailed those paid social campaigns. It’s all about proving you can deliver measurable profitability!
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you track and analyse performance metrics. We love candidates who can back up their strategies with data-driven insights!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for driven individuals who are passionate about digital marketing, just like you!
We think you need these skills to ace Paid Media Specialist
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Media Specialist role. Highlight your experience with Google Ads and paid social campaigns, and don’t forget to showcase those analytical skills we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about digital marketing and how your previous experiences make you the perfect fit for our team at StudySmarter.
Showcase Your Results:When detailing your past roles, focus on the results you achieved. Use numbers and metrics to demonstrate how you’ve optimised campaigns and improved performance for clients. We love seeing measurable success!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Link Digital
✨Know Your Numbers
As a Paid Media Specialist, you'll need to demonstrate your analytical skills. Brush up on key metrics related to Google Ads and paid social campaigns. Be ready to discuss how you've optimised campaigns in the past and the results you achieved.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've managed. Highlight your role in planning, building, and optimising these campaigns. If possible, bring examples of reports or analyses you've produced to showcase your hands-on experience.
✨Understand the Client's Needs
Research the company and its clients before the interview. Understand their business goals and how your role as a Paid Media Specialist can help achieve them. This will show that you're proactive and genuinely interested in contributing to their success.
✨Practice Your Communication Skills
Since you'll be the primary point of contact for clients, strong communication is key. Practice explaining complex digital marketing concepts in simple terms. This will help you convey your ideas clearly during the interview and demonstrate your interpersonal skills.
