At a Glance
- Tasks: Drive sales by partnering with London venues and event promoters to boost nightlife experiences.
- Company: Join LINES, the ultimate app for discovering the best places to go out in London.
- Benefits: Competitive salary, uncapped commission, hybrid work model, and a vibrant team culture.
- Other info: Be part of a dynamic startup with ownership and growth opportunities.
- Why this job: Shape the nightlife scene in London while making a real impact on the business.
- Qualifications: Proven sales experience with existing contacts in London's nightlife industry.
The predicted salary is between 35000 - 50000 £ per year.
LINES is the go-to for going out. We connect over 500,000 people across Sydney, Melbourne, Brisbane, and London through real-time coverage, city-based communities, and curated event discovery. Our app shows people the best places to go right now: live video from inside venues, line ETAs, what’s on, event and pop-up announcements, and exclusive deals like free entry and ticket offers. With over 100,000 monthly users, LINES is one of the most influential platforms for young people deciding where to go out and discovering music and events in Australia and the UK. London is our newest market and this is a foundational hire - you'll shape how we win the city.
The role in one line: Sell LINES partnerships to London venues (pubs, bars, nightclubs) and event promoters. You own the revenue number.
Please read this before applying, to save your time and ours. We are hiring for a very specific profile. Do not apply if:
- You have never sold to London venues or promoters.
- You can't name specific sales targets you've beaten, with numbers.
- You need structure to perform.
- You don't go out.
- You're looking for a stepping stone to a corporate role.
The profile we want:
- Experience selling to our clients, for example, an on-premise/on-trade sales role for a drinks or hospitality-adjacent brand.
- A contact book you can activate immediately.
- A track record of beating revenue KPIs, with real numbers you can walk us through.
- Genuine interest in nightlife, music, and going-out culture.
- You know the London scene because you're part of it.
What you'll do:
- Own revenue from London venue and promoter partnerships.
- Run the full sales cycle: prospecting, pitching, negotiating, closing, onboarding, and managing the relationship after the deal.
- Build pipeline from your existing network and from being out in the scene.
- Put together partnership proposals that make commercial sense for the venue and fit our brand and community.
- Make sure campaigns get delivered and partners see results, so they renew and refer.
- Represent LINES on the ground: at venues, at events, with promoters.
Details
- Location: The Ministry, Borough. Hybrid (field + office)
- Pay: £35,000-£50,000 base depending on experience, plus uncapped commission tied to partnership revenue. On-target earnings £55,000-£70,000.
If you're an exceptional fit above this range, talk to us. Apply here, this is where we will review all applicants: https://form.typeform.com/to/aPwfERjK
Sales Manager employer: LINES
LINES is an exciting and dynamic employer that offers a unique opportunity to shape the nightlife scene in London. With a vibrant work culture that encourages creativity and ownership, employees can thrive in a fast-paced startup environment while enjoying competitive pay and uncapped commission potential. The company values genuine passion for music and events, providing a platform for personal and professional growth within a community of like-minded individuals.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Get out there and network! Attend events, visit venues, and mingle with promoters. The more people you meet in the London nightlife scene, the better your chances of landing that Sales Manager role with LINES.
✨Tip Number 2
Leverage your existing contacts. If you've got a solid book of on-trade contacts, reach out to them directly. Let them know you're looking for new opportunities and see if they can help you get your foot in the door at LINES.
✨Tip Number 3
Prepare to talk numbers! Be ready to discuss your past sales targets and how you smashed them. LINES wants to hear about your achievements, so have those stats at your fingertips when you chat with them.
✨Tip Number 4
Show your passion for the nightlife scene. If you’re genuinely into music, events, and going out, let that shine through in your conversations. LINES is all about connecting with the culture, so be authentic and enthusiastic!
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Show Us Your Sales Numbers:When you're writing your application, make sure to highlight specific sales targets you've smashed. We want to see the numbers that back up your success, so don't hold back on sharing those impressive stats!
Leverage Your Network:Since we’re looking for someone with an existing book of contacts, mention your connections in the London venue scene. Let us know how you plan to tap into that network right from week one – it’ll show us you mean business!
Be Authentic About Your Passion:We love a genuine interest in nightlife and music! In your application, share why you’re passionate about the London scene and how that drives your work. It’ll help us see you as a great fit for our team.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at LINES
✨Know Your Numbers
Be ready to discuss your sales targets and achievements in detail. Prepare specific examples of how you exceeded revenue KPIs, including the numbers and strategies you used. This will show that you have a solid track record and understand what it takes to succeed in a sales role.
✨Leverage Your Network
Since this role requires an existing contact book, make sure you can name key venue managers and promoters you’ve worked with. Highlight how you plan to activate these contacts immediately. This will demonstrate your readiness to hit the ground running and build partnerships quickly.
✨Show Your Passion for the Scene
Express your genuine interest in nightlife, music, and the London going-out culture. Share personal experiences or insights about venues and events you love. This will help you connect with the interviewers and prove that you’re not just selling a product, but are part of the community.
✨Demonstrate Your Independence
Since LINES is a startup, they need someone who can manage their own pipeline and diary. Be prepared to discuss how you’ve successfully built and maintained your own sales processes in previous roles. Show that you thrive in environments with less structure and can adapt to ambiguity.
