At a Glance
- Tasks: Shape the brand's voice and create engaging copy across all channels.
- Company: Fast-growing consumer brand with a focus on digital communication.
- Benefits: Hybrid or remote work, creative environment, and opportunities for growth.
- Other info: Join a diverse team that values innovation and unique perspectives.
- Why this job: Make a real impact by defining a brand's identity and connecting with customers.
- Qualifications: Four years of brand copywriting experience and a strong portfolio.
The predicted salary is between 32400 - 39600 £ per year.
We’re working on behalf of a fast-growing consumer brand in the search for a Brand Copywriter.
This is an exciting opportunity to play a central role in shaping how an ambitious, digitally led business communicates with its customers.
You’ll take ownership of the brand’s tone of voice, creating clear and distinctive messaging that brings its personality and products to life across every channel.
Working closely with the Creative, Marketing and e Commerce teams, you’ll combine strategic brand thinking with hands-on copywriting across websites, email, social media, campaigns and product launches.
Key responsibilities
- Develop and evolve the brand’s tone of voice and copywriting guidelines.
- Create a clear messaging framework across the wider brand and individual products.
- Write and improve website copy, including homepages, landing pages and product pages.
- Partner with designers to create compelling messaging for digital content and creative assets.
- Translate detailed product information into simple, engaging and commercially effective copy.
- Shape the tone and quality of customer communications across email and CRM.
- Develop copy for campaigns, product launches, social media and retail activity.
- Adapt messaging appropriately for different platforms while maintaining a consistent brand identity.
- Review copy from across the wider business and help raise the overall standard of communication.
This role would suit someone who
- Has at least four years’ experience in brand copywriting, either in-house or within a leading creative agency.
- Can demonstrate an excellent portfolio of consumer-facing brand work.
- Has written across digital, e Commerce, email, social media and integrated campaigns.
- Understands how to build a distinctive tone of voice rather than simply produce content.
- Can turn complex product information into clear, persuasive customer messaging.
- Combines strong conceptual thinking with excellent attention to detail.
- Is confident contributing ideas, offering a clear point of view and challenging generic copy.
- Enjoys moving between broader brand strategy and hands-on writing.
- Ideally has experience within consumer goods, food and drink, wellness, fitness or lifestyle brands.
This is a high-impact opportunity for an ambitious copywriter to help define the voice of a rapidly growing consumer brand and ensure it comes through consistently at every stage of the customer journey.
We are committed to creating diverse and inclusive workplaces, and we encourage applications from candidates of all backgrounds, experiences, and perspectives.
We believe that a variety of viewpoints fosters innovation and strengthens teams.
All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, disability, or age.
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Brand Copywriter in London employer: Lime Talent
Join a dynamic and established food business in Berkshire as a Supply Chain Assistant, where you'll thrive in a supportive hybrid work environment. With a strong focus on employee growth and development, this company offers exceptional career progression opportunities while fostering a collaborative culture that values your contributions to the end-to-end supply chain operations.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Copywriter in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lime Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lime Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lime Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lime Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Copywriter in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lime Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lime Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lime Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lime Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lime Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lime Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
