At a Glance
- Tasks: Lead sales growth and expand retail presence in the UK for a health-focused brand.
- Company: Join a purpose-driven consumer health brand dedicated to wellness and education.
- Benefits: Enjoy a dynamic work environment with opportunities for personal and professional growth.
- Why this job: Be part of a mission to drive meaningful change in public health while working with premium retailers.
- Qualifications: Proven sales experience in premium food & beverage, strong industry contacts, and excellent communication skills.
- Other info: Ideal for self-starters who thrive in fast-paced settings and are passionate about health.
The predicted salary is between 43200 - 72000 £ per year.
We’re working with a fast-growing challenger brand that’s reached an exciting inflection point. The business has built strong UK traction and now benefits from the backing of a much larger organisation providing capital, infrastructure, and strategic support to accelerate the next phase of growth.
They’re now hiring a Head of Sales to lead the UK commercial agenda while helping shape a longer-term international growth strategy.
This is a senior, hands‑on role with real influence — suited to someone who enjoys building as much as managing.
The role:
- Own and deliver the UK sales strategy across grocery, convenience and foodservice
- Lead, coach, and develop a small but high‑performing sales team
- Manage senior relationships with buyers, wholesalers, and key partners
- Drive range expansion, distribution gains, and profitable growth
- Work closely with the wider group to leverage scale, insight, and capability
- Contribute to international market planning and early‑stage expansion
This role would suit someone who:
- Has led sales for an SME or challenger FMCG brand
- Brings strong relationships across UK grocery and convenience
- Is commercially sharp, with experience owning forecasts and budgets
- Enjoys operating with autonomy, pace, and accountability
- Is excited by the opportunity to help shape international growth
- Can work from a Northern Home Counties office on a hybrid basis
If you’re a sales leader who thrives in challenger environments and wants to help take a brand to its next stage, this is well worth a conversation.
We are committed to creating diverse and inclusive workplaces, and we encourage applications from candidates of all backgrounds, experiences, and perspectives. We believe that a variety of viewpoints fosters innovation and strengthens teams. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, disability, or age.
Lime Talent is acting as an employment agency in relation to this vacancy.
Lime Talent is a recruitment agency specialising in the consumer goods industry. To view a broader selection of our current vacancies, go to www.limetalentgroup.com
By making an application to Lime Talent you confirm that you have read and agree to our privacy policy which can be found at https://www.limetalentgroup.com/privacy-and-data-policies
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Head of Sales employer: Lime Talent
Contact Detail:
Lime Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales
✨Tip Number 1
Network, network, network! Reach out to your industry contacts and let them know you're interested in the Head of Sales position. Attend relevant events or webinars where you can meet potential colleagues or partners in the health and wellness sector.
✨Tip Number 2
Familiarise yourself with the latest trends in the health and wellness market. Being knowledgeable about current consumer preferences and emerging products will help you stand out during discussions and interviews.
✨Tip Number 3
Prepare to showcase your previous successes in driving sales growth. Have specific examples ready that demonstrate how you've expanded retail presence or developed strong relationships with premium retailers.
✨Tip Number 4
Understand the company's mission and values deeply. Be ready to articulate how your personal passion for health and wellness aligns with their goals, as this will resonate well with the hiring team.
We think you need these skills to ace Head of Sales
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly within the premium food and beverage sector. Emphasise your achievements in driving distribution and developing relationships with retailers.
Craft a Compelling Cover Letter: In your cover letter, express your passion for health and wellness. Discuss how your background aligns with the company's mission and how you can contribute to their growth in the UK market.
Showcase Your Network: Mention your industry contacts and any successful business development initiatives you've led. This will demonstrate your ability to leverage connections for new opportunities.
Highlight Relevant Skills: Focus on your communication and negotiation skills in your application. Provide examples of how you've successfully pitched products or collaborated on marketing activations in previous roles.
How to prepare for a job interview at Lime Talent
✨Show Your Passion for Health and Wellness
Make sure to express your genuine enthusiasm for health and wellness during the interview. Share personal stories or experiences that highlight your commitment to this field, as it aligns with the company's mission.
✨Leverage Your Network
Prepare to discuss your industry contacts and how they can benefit the company. Highlight specific examples of how you've successfully leveraged relationships in the past to drive sales and expand market presence.
✨Demonstrate Strategic Thinking
Be ready to outline your approach to developing a UK sales plan. Discuss how you would align sales strategies with brand positioning and marketing efforts, showcasing your ability to think strategically about growth.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and adaptability. Prepare scenarios where you've had to overcome challenges in sales or manage relationships with retailers, demonstrating your proactive and entrepreneurial mindset.