Package: £60,000-£70,000 + Car + Bonus + Benefits
Location: Remote with commute to London based office one day a week
Lime Talent is working on behalf of a well‑established, international manufacturer of premium branded consumer goods, looking to hire a Head of Field Sales to lead their UK field team.
Reporting directly to the UK General Manager, you’ll lead a team of nine Territory Managers covering the entire UK, driving distribution, volume growth and in‑store execution across the convenience channel, including major wholesalers. Working closely with the Key Account and Brand teams, you’ll play a central role in shaping the long‑term UK market strategy.
Key responsibilities:
- Lead, coach and performance‑manage a team of nine Territory Managers, setting clear targets and holding the team accountable for results.
- Produce and communicate weekly and monthly KPI and territory performance reports to the team and the Country Manager.
- Continually refine the in‑call process, ensuring consistent sales call standards across the field.
- Optimise territory coverage and structure to maximise market opportunities.
- Own the CRM system, ensuring data accuracy and training the team to get the most from it.
- Analyse market data and partner with Key Account and Brand colleagues to identify opportunities and agree actions.
This role would suit someone who:
- Has proven people management experience leading a field sales team within UK branded FMCG.
- Understands the UK convenience and wholesale landscape, its commercial dynamics and the consumer.
- Has a measurable track record of driving growth and delivering commercial results.
- Is highly analytical and comfortable with CRM, customer segmentation and sales reporting tools.
- Combines strategic thinking with a pragmatic, hands‑on and entrepreneurial approach.
- Is resilient, self‑motivated and brings energy and a sense of humour to the team.
- Is happy to travel regularly across the UK and occasionally into Europe.
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