At a Glance
- Tasks: Generate leads and build relationships to drive business growth.
- Company: Join a dynamic team at LIMA, a leader in tech solutions.
- Benefits: Competitive salary, flexible working hours, and career development opportunities.
- Other info: Fast-paced environment with opportunities for personal and professional growth.
- Why this job: Be the voice of LIMA and make impactful connections in the tech industry.
- Qualifications: Experience in B2B sales or telemarketing with strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
We are looking for a driven and commercially focused Business Development Executive to join our growing team. This is a high-impact role that sits at the heart of our revenue engine, bridging the gap between marketing activity and meaningful sales engagement. Beyond simply generating leads, you will play a key role in shaping the first impressions of LIMA. Your focus will be on generating demand, qualifying opportunities, and ensuring a consistent flow of well-matched appointments into the sales pipeline, helping drive sustainable business growth across our key vertical markets in both the public and private sectors.
Day to Day Responsibilities
- Proactively generate outbound leads through telemarketing, LinkedIn and other demand-generation activity targeting agreed vertical markets.
- Manage inbound leads by responding to marketing enquiries, qualifying prospects and uncovering customer challenges.
- Engage with decision-makers at all levels to build trusted relationships through a consultative, outcomes-focused approach.
- Act as a brand ambassador for LIMA, representing the business at online and in-person events.
- Work closely with the Marketing team to plan campaigns, follow up on activity and provide feedback on performance.
- Consistently achieve targets by booking sales-qualified meetings with key decision-makers.
- Maintain accurate and up-to-date lead information and status within HubSpot.
- Liaise with Sales and Marketing teams on campaign planning, SAA progress and pipeline contribution.
- Build and maintain targeted prospect lists for priority sectors and vertical markets.
Ideal Candidate Profile
The Essentials
- Experience in a B2B telemarketing, sales or customer-facing role, with exposure to longer sales cycles and multiple stakeholders.
- Understanding of social selling and consultative, value-based conversations.
- Strong communication skills, both verbal and written, with the confidence to engage senior decision-makers.
- Experience using CRM systems and sales tools such as LinkedIn Sales Navigator, Cognism, or similar.
- Proven ability to manage workload effectively in a fast-paced, target-driven environment.
- Comfortable working to monthly targets in a fast-paced commercial environment, with good time-management skills.
The Desirables
- Experience or interest in the technology sector, ideally in an MSP or IT services environment.
- Exposure to working closely with marketing teams on campaign-led sales activity.
Business Development Executive employer: LIMA
LIMA in Salford is an excellent employer, offering a dynamic work environment where leadership and innovation thrive. With a strong focus on professional development and a comprehensive benefits package, employees are empowered to grow their skills while contributing to a high-performance culture that prioritises exceptional customer support.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Executive
✨Tip Number 1
Get your networking game on! Connect with industry professionals on LinkedIn and engage in conversations. Don’t just send connection requests; comment on their posts and share relevant content to show you’re genuinely interested.
✨Tip Number 2
Practice your pitch! Whether it’s a casual chat or a formal meeting, being able to articulate your value proposition clearly is key. Role-play with a friend or in front of the mirror until you feel confident.
✨Tip Number 3
Follow up like a pro! After any interaction, whether it’s a meeting or an event, drop a quick thank-you email. It keeps you top of mind and shows your enthusiasm for the role.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who take that extra step. Plus, it gives you a chance to showcase your understanding of our company and its values right from the start.
We think you need these skills to ace Business Development Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Executive. Highlight your experience in B2B sales and any relevant achievements that showcase your ability to generate leads and engage with decision-makers.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills align with our needs. Don’t forget to mention your understanding of consultative selling and how you can contribute to our revenue engine.
Showcase Your Communication Skills:Since strong communication is key for this role, make sure your application reflects that. Use clear, concise language and ensure there are no typos or grammatical errors. We want to see your confidence in engaging with senior decision-makers right from the start!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at LIMA
✨Know Your Stuff
Before the interview, make sure you understand LIMA's business model and the key vertical markets they operate in. Research their recent campaigns and how they engage with customers. This will help you speak confidently about how you can contribute to their goals.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully generated leads or built relationships with decision-makers. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your consultative approach.
✨Engage with Enthusiasm
During the interview, demonstrate your passion for business development and the technology sector. Be ready to discuss how you can bridge the gap between marketing and sales, and how you plan to maintain a consistent flow of qualified leads into the pipeline.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Inquire about their current challenges in lead generation or how they measure success in their campaigns. This not only shows your engagement but also helps you assess if the role is the right fit for you.
