At a Glance
- Tasks: Lead creative marketing for live events, producing viral content and managing a junior team.
- Company: Fast-growing international events company delivering live experiences worldwide.
- Benefits: Negotiable salary, dynamic office environment, and opportunities for professional growth.
- Other info: Office-based role in Oval, London; no remote work.
- Why this job: Join a vibrant team and shape the future of live entertainment marketing.
- Qualifications: 3-5+ years in creative marketing, especially in live events or entertainment.
The predicted salary is between 50000 - 65000 £ per year.
We’re looking for a Senior Creative Marketing Lead to take ownership of the creative marketing function across our global portfolio of live event brands. This role sits within the wider marketing team, reporting into the Head of Marketing and working alongside our Paid Media Manager. You’ll be responsible for leading creative strategy, producing viral, performance-driven content, and managing a junior team member to deliver high-quality output across all campaigns. This is a hands-on role for someone who understands that creative is the primary driver of performance. You’ll be responsible for developing campaign ideas, producing content that cuts through, and ensuring everything going to market is built to drive engagement, reach, and ultimately ticket sales.
What You'll Be doing?
- Leading the creative marketing strategy across all event brands and campaigns
- Owning the development of campaign concepts, messaging, and creative direction from idea through to execution
- Producing and overseeing viral, performance-driven content across TikTok, Instagram, and other key platforms
- Developing creative built specifically to capture attention, drive engagement, and convert into ticket sales
- Working closely with the Paid Media Manager to ensure all creative is optimised for performance across paid channels
- Managing and developing a junior creative team member, ensuring consistent, high-quality output
- Briefing and collaborating with videographers, photographers, designers, and content creators to produce campaign assets
- Planning and executing campaign launches for event tours, brand rollouts, and new concepts
- Leading creative sessions to generate new campaign ideas, themes, and event concepts
- Analysing performance data and translating insights into improved creative output
- Monitoring trends across social media, paid platforms, and events marketing to keep campaigns fresh and competitive
- Supporting influencer, PR, and partnership activity where required
- Working closely with internal teams across marketing, events, and entertainment to ensure campaigns align with show delivery
About You:
- 3–5+ years’ experience in a creative or strategic marketing role within live events, music, or entertainment (essential)
- Proven ability to create or lead the production of viral, high-performing marketing content
- Strong understanding of what makes content perform on TikTok, Instagram, and short-form platforms
- Clear understanding of how creative drives performance across paid social
- Experience working with Meta Ads Manager (hands-on experience beneficial, but not the core focus)
- Experience managing or mentoring junior creatives
- Strong understanding of content production workflows (video, imagery, copy)
- Commercial mindset with a clear understanding of event marketing and ticket sales
- Confident leading creative direction and working cross-functionally with paid media and wider teams
- Highly organised, proactive, and comfortable working in a fast-paced environment
About Us:
We’re a fast-growing international events company delivering live experiences across the UK, Australia, New Zealand, Europe, South Africa, USA.
Senior Creative Marketing Lead (Events, Live Music & Entertainment) employer: Like It Love It Ltd
Join our dynamic team in Oval, London, where creativity meets opportunity! As a Senior Creative Marketing Lead, you'll thrive in a vibrant work culture that champions innovation and collaboration, while enjoying competitive benefits and the chance to mentor emerging talent. With a focus on personal and professional growth, we empower our employees to push boundaries and make a significant impact in the live events industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Creative Marketing Lead (Events, Live Music & Entertainment)
✨Tip Number 1
Network like a pro! Attend industry events, meet-ups, and workshops related to live events and entertainment. This is your chance to connect with potential employers and showcase your passion for creative marketing.
✨Tip Number 2
Show off your portfolio! Make sure you have a killer collection of your best work ready to share. Whether it’s viral content or successful campaigns, let your creativity shine through when you get the chance to chat with hiring managers.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Stay updated on trends! Keep an eye on what’s hot in the world of social media and live events. Being able to discuss current trends and how they can be applied to campaigns will show your expertise and enthusiasm during interviews.
We think you need these skills to ace Senior Creative Marketing Lead (Events, Live Music & Entertainment)
Some tips for your application 🫡
Show Off Your Creative Flair:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can lead creative marketing, so make sure your application reflects that vibe.
Tailor Your Experience:Make sure to highlight your relevant experience in live events, music, or entertainment. We want to see how your background aligns with the role, so don’t be shy about sharing specific examples of your past successes in creative marketing.
Be Data-Driven:We love a good story, but we also want to see the numbers! Include any metrics or data that demonstrate the success of your previous campaigns. This will show us that you understand how creative drives performance and ticket sales.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Like It Love It Ltd
✨Know Your Creative Stuff
Make sure you brush up on the latest trends in live events and entertainment marketing. Be ready to discuss your past experiences with creating viral content, especially on platforms like TikTok and Instagram. Show them you understand what makes content pop!
✨Showcase Your Leadership Skills
Since this role involves managing a junior team member, be prepared to share examples of how you've successfully led or mentored others in the past. Highlight your ability to inspire creativity and maintain high-quality output within a team.
✨Bring Campaign Ideas to the Table
Think about some innovative campaign concepts you could propose during the interview. They’ll want to see your creative thinking in action, so come armed with ideas that demonstrate your understanding of driving engagement and ticket sales.
✨Data-Driven Mindset
Be ready to discuss how you've used performance data to inform your creative decisions. They’re looking for someone who can analyse insights and adapt strategies accordingly, so show them you can connect the dots between creativity and performance.
