At a Glance
- Tasks: Lead the creative vision and visual identity for LTX, shaping innovation and storytelling.
- Company: Join Lightricks, an AI-first company revolutionising content creation technology.
- Benefits: Enjoy private medical insurance, transport allowance, flexible working, and 25 days holiday.
- Other info: Collaborate with visionary minds in a dynamic, hybrid work environment.
- Why this job: Be at the forefront of creativity and technology, defining how innovation is visually expressed.
- Qualifications: 8+ years in creative leadership with expertise in design and brand strategy.
The predicted salary is between 36000 - 60000 £ per year.
Lightricks is an AI-first company creating next-generation content creation technology for businesses, enterprises, and studios with a mission to bridge the gap between imagination and creation. At our core is LTX-2, an open-source generative video model, built to deliver expressive, high-fidelity video at unmatched speed. It powers both our own products and a growing ecosystem of partners through API integration. The company is also known globally for pioneering consumer creativity through products like Facetune, one of the world’s most recognized creative brands, which helped introduce AI-powered visual expression to hundreds of millions of users worldwide. We combine deep research, user-first design, and end-to-end execution from concept to final render, to bring the future of expression to all.
We’re seeking a passionate, visionary Creative Director to lead the visual identity and brand experience of LTX. This is a unique opportunity to define how the world perceives a product that sits at the cutting edge of design and AI innovation. The ideal candidate combines deep graphic design expertise with a strong technical curiosity - someone who can translate complex technology into inspiring creative expression. You’ll balance conceptual leadership with executional craft, working closely with design, research, and development teams to shape the visual storytelling of LTX and its ecosystem, including the LTX-2 model.
What you will be doing:
- Define and lead the creative direction and visual language for LTX across product, brand, and storytelling touchpoints.
- Establish a cohesive, evolving brand identity that reflects innovation, elegance, and creative freedom - a visual expression of the company’s purpose and technology.
- Partner closely with product, research, and engineering teams to explore new design capabilities within the LTX-2 model and future AI-driven features - transforming technical innovation into inspiring visual expression.
- Stay hands-on in the creative process - designing, prototyping, and iterating on visuals that showcase the creative potential of LTX’s tools.
- Build, mentor, and inspire a multidisciplinary creative team. Shape its culture, refine its processes, and set the standards for visual excellence across the organization.
- Collaborate with company leadership to align the creative vision with product strategy, long-term brand growth, and the company’s broader creative mission.
Your skills and experience:
- You are an experienced creative leader with 8+ years of shaping visual identity and creative direction across digital brands, products, or storytelling platforms.
- You bring both the aesthetic sensitivity of a designer and the strategic clarity of a brand architect - able to translate a company’s vision into a unified and inspiring visual language.
- You are deeply fluent in design - with impeccable taste, mastery of visual fundamentals, and a broad cultural sensibility spanning art, film, photography, graphic design, and emerging media.
- You think systemically - building and evolving brand guidelines, creative frameworks, and scalable design systems that empower teams across disciplines while keeping the brand’s voice consistent and distinct.
- You’re technically fluent and creatively fearless - deeply curious about the intersection of design, technology, and storytelling.
- You understand how AI, generative design, and creative technology are reshaping the craft, and you’ve worked hands-on with modern design and production tools to explore what’s next.
- You’re a collaborative partner to product, marketing, and leadership - able to distill complex ideas into clear, expressive creative direction that aligns teams and moves audiences.
- You lead by doing. You combine vision with craft, guiding others through example and pushing the boundaries of what the brand can express.
- Proficient in Figma, Adobe Creative Suite, and modern AI and 3D design tools.
- Based in New York City (or open to relocating).
Why Lightricks:
- Join a company where creativity is the core of our mission - not a department. At Lightricks, the role of Creative Director carries unique weight and meaning, shaping how innovation itself is expressed.
- Shape the creative identity of one of the most ambitious AI companies redefining how visual creation comes to life.
- Collaborate with visionary minds across design, research, and technology - working at the intersection of creativity and innovation.
- Contribute to LTX-2 and future-generation creative models that expand the boundaries of what’s visually and technically possible.
Benefits:
- Private Medical Insurance (Optical & Dental cover), including your loved ones.
- Life Assurance.
- £3,000 p/a Transport Allowance.
- £750 p/a allowance for Wellbeing & Professional Development.
- Free on-site breakfast, lunches, coffee & snacks.
- Pension Contributions (7%).
- Holiday (25 days).
- Seasonal & Anniversary Vouchers.
- Hybrid & Flexible working.
- Central London office space.
- Enhanced Parental Leave.
- Cycle-to-work Scheme.
- Season Ticket Loan.
- Volunteering Opportunities.
- Frequent social activities - away-days, happy hours, team building, yoga, creative workshops.
Creative Director, LTX in London employer: Lightricks
Contact Detail:
Lightricks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Director, LTX in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with Lightricks employees on LinkedIn. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with someone from Lightricks, be ready to discuss how your creative vision aligns with their mission.
✨Tip Number 3
Prepare for interviews by researching Lightricks and its products. Understand their brand identity and think about how you can contribute to their creative direction. Tailor your ideas to fit their innovative spirit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Lightricks team.
We think you need these skills to ace Creative Director, LTX in London
Some tips for your application 🫡
Show Your Creative Spark: When you're crafting your application, let your creativity shine through! Use engaging language and visuals if possible to showcase your design skills. Remember, we’re looking for someone who can translate complex ideas into inspiring visuals.
Tailor Your Application: Make sure to tailor your application specifically for the Creative Director role at LTX. Highlight your experience in shaping visual identities and how it aligns with our mission of bridging imagination and creation. We want to see how you can contribute to our unique vision!
Be Authentic: Don’t be afraid to let your personality come through in your application. We value authenticity and want to know what makes you tick as a creative leader. Share your passion for design and technology, and how you envision pushing boundaries with us.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on joining our team at Lightricks!
How to prepare for a job interview at Lightricks
✨Know Your Creative Vision
Before the interview, take some time to define your creative vision for LTX. Think about how you would shape the visual identity and storytelling of the brand. Be ready to discuss specific ideas and examples that showcase your understanding of the intersection between design and technology.
✨Showcase Your Technical Curiosity
Lightricks is looking for someone who is technically fluent and creatively fearless. Prepare to talk about your experience with modern design tools like Figma and Adobe Creative Suite, as well as any AI or 3D design tools you've used. Highlight projects where you’ve transformed complex technology into inspiring visuals.
✨Collaborate and Communicate
As a Creative Director, collaboration is key. Be prepared to discuss how you've worked with cross-functional teams in the past. Share examples of how you’ve distilled complex ideas into clear creative direction that aligns teams and engages audiences. This will show your ability to be a collaborative partner.
✨Bring Your Portfolio to Life
Your portfolio should not just be a collection of work; it should tell a story about your creative journey. Be ready to walk through your favourite projects, explaining your thought process, the challenges you faced, and how you overcame them. This will demonstrate your hands-on approach and leadership style.