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For Companies At a Glance
- Tasks: Lead the creative vision for LTX, shaping its visual identity and storytelling.
- Company: Join Lightricks, an AI-first company revolutionising content creation technology.
- Benefits: Enjoy private medical insurance, transport allowance, flexible working, and more.
- Other info: Collaborate with visionary minds and enjoy a vibrant company culture.
- Why this job: Make a real impact in a cutting-edge AI company and inspire creativity.
- Qualifications: 8+ years in creative leadership with strong design and technical skills.
The predicted salary is between 48000 - 84000 £ per year.
Lightricks is an AI-first company creating next-generation content creation technology for businesses, enterprises, and studios with a mission to bridge the gap between imagination and creation. At our core is LTX-2, an open-source generative video model, built to deliver expressive, high-fidelity video at unmatched speed. It powers both our own products and a growing ecosystem of partners through API integration. The company is also known globally for pioneering consumer creativity through products like Facetune, one of the world’s most recognized creative brands, which helped introduce AI-powered visual expression to hundreds of millions of users worldwide. We combine deep research, user-first design, and end-to-end execution from concept to final render, to bring the future of expression to all.
The team & role
We’re seeking a passionate, visionary Creative Director to lead the visual identity and brand experience of LTX. This is a unique opportunity to define how the world perceives a product that sits at the cutting edge of design and AI innovation. The ideal candidate combines deep graphic design expertise with a strong technical curiosity - someone who can translate complex technology into inspiring creative expression. You’ll balance conceptual leadership with executional craft, working closely with design, research, and development teams to shape the visual storytelling of LTX and its ecosystem, including the LTX-2 model.
What you will be doing
- Define and lead the creative direction and visual language for LTX across product, brand, and storytelling touchpoints.
- Establish a cohesive, evolving brand identity that reflects innovation, elegance, and creative freedom - a visual expression of the company’s purpose and technology.
- Partner closely with product, research, and engineering teams to explore new design capabilities within the LTX-2 model and future AI-driven features - transforming technical innovation into inspiring visual expression.
- Stay hands-on in the creative process - designing, prototyping, and iterating on visuals that showcase the creative potential of LTX’s tools.
- Build, mentor, and inspire a multidisciplinary creative team. Shape its culture, refine its processes, and set the standards for visual excellence across the organization.
- Collaborate with company leadership to align the creative vision with product strategy, long-term brand growth, and the company’s broader creative mission.
Your skills and experience
- You are an experienced creative leader with 8+ years of shaping visual identity and creative direction across digital brands, products, or storytelling platforms.
- You bring both the aesthetic sensitivity of a designer and the strategic clarity of a brand architect - able to translate a company’s vision into a unified and inspiring visual language.
- You are deeply fluent in design - with impeccable taste, mastery of visual fundamentals, and a broad cultural sensibility spanning art, film, photography, graphic design, and emerging media.
- You set and maintain a high bar for visual excellence, inspiring others to reach it.
- You think systemically - building and evolving brand guidelines, creative frameworks, and scalable design systems that empower teams across disciplines while keeping the brand’s voice consistent and distinct.
- You’re technically fluent and creatively fearless - deeply curious about the intersection of design, technology, and storytelling.
- You understand how AI, generative design, and creative technology are reshaping the craft, and you’ve worked hands-on with modern design and production tools to explore what’s next.
- You can speak the language of engineers, understand workflows, and turn technological capabilities into expressive visual directions.
- You’re a collaborative partner to product, marketing, and leadership - able to distill complex ideas into clear, expressive creative direction that aligns teams and moves audiences.
- You lead by doing. You combine vision with craft, guiding others through example and pushing the boundaries of what the brand can express.
- Proficient in Figma, Adobe Creative Suite, and modern AI and 3D design tools.
- Based in New York City (or open to relocating).
Why Lightricks
- Join a company where creativity is the core of our mission - not a department.
- At Lightricks, the role of Creative Director carries unique weight and meaning, shaping how innovation itself is expressed.
- Shape the creative identity of one of the most ambitious AI companies redefining how visual creation comes to life.
- Collaborate with visionary minds across design, research, and technology - working at the intersection of creativity and innovation.
- Contribute to LTX-2 and future-generation creative models that expand the boundaries of what’s visually and technically possible.
Benefits
- Private Medical Insurance (Optical & Dental cover), including your loved ones.
- Life Assurance.
- £3,000p/a Transport Allowance.
- £750p/a allowance for Wellbeing & Professional Development.
- Free on-site breakfast, lunches, coffee & snacks.
- Pension Contributions (7%).
- Holiday (25 days).
- Seasonal & Anniversary Vouchers.
- Hybrid & Flexible working.
- Central London office space.
- Enhanced Parental Leave.
- Cycle-to-work Scheme.
- Season Ticket Loan.
- Volunteering Opportunities.
- Frequent social activities - away-days, happy hours, team building, yoga, creative workshops.
Creative Director, LTX employer: Lightricks
Contact Detail:
Lightricks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Director, LTX
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with Lightricks folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creative flair! When you get the chance to meet with potential employers, bring a portfolio that not only showcases your best work but also tells a story about your creative journey. Make it memorable!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to Lightricks and express your interest in the Creative Director role. A little initiative can go a long way in making you stand out.
✨Tip Number 4
Prepare for interviews by diving deep into Lightricks’ products and values. Understand their mission and think about how your vision aligns with theirs. This will show them you’re not just another candidate, but someone who truly gets what they’re about.
We think you need these skills to ace Creative Director, LTX
Some tips for your application 🫡
Show Your Creative Spark: When you're writing your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring innovation to life, so don’t hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in visual identity and creative direction. Connect the dots between your past roles and what we’re doing at LTX. We want to see how your journey aligns with our mission of bridging imagination and creation.
Be Authentic: We love authenticity! Share your personal story and what drives your passion for design and technology. This is your chance to show us who you are beyond your CV, so let your personality come through in your writing.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re keen on joining our team at Lightricks!
How to prepare for a job interview at Lightricks
✨Know Your Creative Vision
Before the interview, take some time to define your creative vision and how it aligns with Lightricks' mission. Be ready to discuss how you would shape the visual identity of LTX and translate complex technology into inspiring visuals.
✨Showcase Your Portfolio
Prepare a portfolio that highlights your best work, especially projects that demonstrate your ability to blend design with technology. Make sure to include examples where you've led a team or project, as this role requires strong leadership skills.
✨Understand the Tech
Familiarise yourself with LTX-2 and other AI-driven features that Lightricks is developing. Being able to speak knowledgeably about how these technologies can enhance creative expression will show your technical curiosity and readiness for the role.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the company’s goals and challenges. Inquire about their vision for the future of visual storytelling and how they see the role of the Creative Director evolving within that context.