At a Glance
- Tasks: Lead strategic communications for our iGaming Business Unit and enhance brand presence.
- Company: Join Light & Wonder, a dynamic leader in the gaming industry.
- Benefits: Enjoy competitive benefits, flexible working, and career development opportunities.
- Other info: Work in a stunning location with a supportive culture and innovative projects.
- Why this job: Make a real impact in a fast-paced environment while collaborating with global teams.
- Qualifications: 10+ years in communications, with leadership experience in gaming or related fields.
The predicted salary is between 80000 - 100000 £ per year.
Light & Wonder’s corporate team is comprised of incredible talent that works across the enterprise, defying boundaries to provide essential services in an extraordinary manner to ensure the success of the organization and the well-being of employees.
Position Summary
As the Director of iGaming Communications at Light & Wonder, you will lead the strategic development and execution of all communications for our iGaming Business Unit. You are responsible for enhancing our brand presence, driving engagement, and ensuring consistent messaging across all channels. In this role, and in close collaboration with the VP, Communications and Corporate Affairs, you will lead the creation and execution of internal and external communications and events for the iGaming organization, collaborating closely with Product Marketing, Executive leadership, and the rest of the Global Communications team. You will also work with the CEO of iGaming and Chief of Staff to ensure his voice is consistent throughout the organization and develop strategic plans for brand, communications, and event activities.
Essential Job Functions:
- Alongside the VP of Communications and Corporate Affairs, leads creation of the strategy and executing internal and external communications (internal engagement, media relations, social media) and events (iGaming industry and iGaming Team events) for the iGaming organization.
- In cooperation with Product Marketing and Executive leadership, is a strategic partner in developing a roadmap of Brand, Communications, and event activities and strategic plans.
- Works in concert with the Corporate lead for PR and the Corporate lead for Social media, as well as the Corporate lead for Internal Communications to establish consistency of metrics and measurement, as well as messaging of content and tone.
- Responsible for crafting overall strategy, as well as tactics such as press releases, to ensure we’re ahead of market trends and in line with current growth expectations.
- Works closely with the CEO of iGaming to ensure his voice is consistent throughout the iGaming (and broader) organization.
- Success will depend on close partnership and forward-thinking alignment with: VP of Corporate Affairs and Communications, iGaming Product Marketing team, iGaming CEO and Chief of Staff, VP of People Capability, iGaming, SVP of Product for iGaming, etc., Other members of the iGaming leadership team, Other members of the Global Communications team.
Key Responsibilities:
- Oversee the strategic direction and roadmap of international communications cadence and activities for the iGaming business.
- Oversee the creation and distribution of press releases, media kits, and other communication materials.
- In partnership with the Public Relations and Social Media Manager, manage relationships with media, influencers, and key stakeholders to maximize positive coverage and brand visibility.
- Collaborate with a team of marketing and communications professionals, providing guidance, mentorship, and performance management.
- Collaborate with cross-functional teams, including product development, sales, and customer support, to ensure cohesive messaging and brand alignment.
- Analyze market trends, consumer insights, and competitive landscape to inform marketing strategies and campaigns.
- As part of internal engagement efforts, own and manage culture budget and activities for iGaming offices worldwide.
- Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to achieve desired outcomes.
- Represent the company at industry events, conferences, and trade shows to promote the brand and establish thought leadership.
- To maximize cross-team collaboration and support in-the-moment creative and innovative connections with colleagues, the role is expected to work in the L&W office in Chiswick at least 3 days out of the week.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field; advanced degree preferred.
- 10+ years of experience in communications and brand marketing, with at least 5 years in a leadership role within the gaming or related industry.
Knowledge, Skills, & Abilities:
- Strong understanding of the gaming market, including trends, consumer behavior, and competitive landscape.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and presentations.
- Proven ability to manage and inspire a team, fostering a collaborative and innovative work environment.
- Experience with digital marketing, social media, and content creation.
- Strong analytical skills and the ability to translate data into actionable insights.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Competitive benefits, an open and supportive environment as well as a modern and exciting workplace. The opportunity to interact with global teams on a regular basis. Tangible and genuine development - at Light & Wonder, you can take your career where you want it to go!
And if that’s not enough; you will get to enjoy a stunning work location and flexible working practices whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.
Director of Communications - iGaming employer: Light & Wonder, Inc.
Contact Detail:
Light & Wonder, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Communications - iGaming
✨Tip Number 1
Network like a pro! Get out there and connect with people in the iGaming industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! Create a personal blog or social media presence where you share insights about iGaming communications. This not only showcases your knowledge but also helps you stand out to hiring managers looking for someone who’s passionate about the field.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Tailor your responses to highlight how your experience aligns with their goals, especially in enhancing brand presence and driving engagement. We want to see that you’re genuinely interested in what we do!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team at Light & Wonder. Let’s make it happen!
We think you need these skills to ace Director of Communications - iGaming
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director of Communications role. Highlight your experience in iGaming and communications, showing us how you can enhance our brand presence.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your successes! Use metrics and examples to demonstrate how you've driven engagement and improved communication strategies in your previous roles.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who can craft compelling narratives, so show us your unique voice and style in your writing.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Light & Wonder, Inc.
✨Know Your iGaming Stuff
Make sure you brush up on the latest trends and developments in the iGaming industry. Being able to discuss current market dynamics and how they relate to Light & Wonder's strategy will show that you're not just interested in the role, but also passionate about the field.
✨Craft Your Communication Strategy
Prepare to discuss your approach to internal and external communications. Think about how you would enhance brand presence and drive engagement. Have examples ready of past strategies you've implemented and their outcomes, as this will demonstrate your capability in a leadership role.
✨Showcase Your Team Leadership Skills
As a Director, you'll need to inspire and manage a team. Be ready to share your experiences in mentoring and guiding teams, especially in fast-paced environments. Highlight specific instances where your leadership made a difference in achieving communication goals.
✨Engage with the Interviewers
Don't forget that interviews are a two-way street! Prepare thoughtful questions about the company's vision for the iGaming sector and how the communications team fits into that. This shows your genuine interest and helps you assess if the company aligns with your career goals.