At a Glance
- Tasks: Lead global B2B product marketing and growth for innovative iGaming solutions.
- Company: Join Light & Wonder, a leader in the exciting world of online gaming.
- Benefits: Enjoy competitive benefits, flexible working, and a stunning work location.
- Other info: Collaborate globally and grow your career in a supportive environment.
- Why this job: Make a real impact in the fast-paced iGaming industry with a dynamic team.
- Qualifications: Extensive product marketing experience in tech or software, especially in iGaming.
The predicted salary is between 100000 - 150000 € per year.
iGaming: If it’s iGaming, we know a thing or two. At Light & Wonder, it's all about the games, and our digital team leads the global iGaming market, providing jaw-dropping content and innovative software that powers the world's most successful online gaming providers.
Position Summary: The Senior Director, Product Marketing leads global B2B product marketing and growth marketing for Light & Wonder’s iGaming business. This role owns how our products and content are positioned, launched, adopted, and scaled across regulated markets worldwide. Sitting at the intersection of Product, Commercial, and Customer, this leader ensures that market insight, customer needs, and commercial objectives directly inform product strategy, go-to-market execution, and ongoing growth initiatives. The role oversees a global team of product marketing and growth marketing professionals and partners closely with Product Management, Studio teams, Sales, and Account Management on a daily basis. This is a highly strategic, hands-on leadership role focused on driving revenue, differentiation, and customer success through world-class B2B marketing.
Essential Job Functions:
- Strategic Leadership & Market Orientation
- Product Marketing Excellence
- Partner & Aggregation Marketing
- Growth Marketing, Promotions & Commercial Impact
- Sales Enablement & Cross-Functional Collaboration
- Affiliate, Influencer, Events & Brand Presence (B2B)
- Team Leadership & Organizational Impact
Qualifications:
- Extensive experience in product marketing leadership roles within technology, software, or a related industry.
- Global Product Marketing experience.
- Proven ability to drive end-to-end product marketing strategy, market definition, and go-to-market planning.
- Strong analytical capability with experience translating insights into strategy.
- Demonstrated success in managing and developing high-performing teams.
- Experience collaborating with senior cross-functional leaders and influencing without authority.
Preferred:
- Experience of leading marketing teams at either an iGaming supplier or operator.
- Knowledge of global iGaming markets (especially US/Canada).
- Background in managing both people and product responsibility.
- Experience in an organization with complex product portfolios.
- Strong understanding of competitive intelligence, customer segmentation, and lifecycle marketing.
Benefits:
- Competitive benefits, an open and supportive environment as well as a modern and exciting workplace.
- The opportunity to interact with global teams on a regular basis and the possibility to switch teams and projects as you and our business continues to develop and grow.
- Exciting projects with opportunities for creating positive change to our game engineering ecosystem.
- Stunning work location and flexible working whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.
Light & Wonder is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.
Senior Director, Product Marketing employer: Light & Wonder - iGaming
At Light & Wonder, we pride ourselves on being a leading employer in the iGaming industry, offering a dynamic and inclusive work environment that fosters creativity and innovation. Our employees benefit from competitive perks, flexible working arrangements, and ample opportunities for professional growth, all while collaborating with global teams on exciting projects that shape the future of online gaming. Join us in a stunning location where your contributions will drive meaningful change and success in our game engineering ecosystem.
Contact Detail:
Light & Wonder - iGaming Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director, Product Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the iGaming industry, especially those at Light & Wonder. A friendly chat can open doors and give you insights that might just set you apart from other candidates.
✨Tip Number 2
Show off your expertise! Prepare a portfolio or case studies that highlight your product marketing successes. When you get the chance to chat with hiring managers, share how you've driven growth and innovation in previous roles.
✨Tip Number 3
Be ready for the interview! Research Light & Wonder’s products and their position in the iGaming market. Bring your ideas on how you could enhance their product marketing strategy and be prepared to discuss them.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Light & Wonder team.
We think you need these skills to ace Senior Director, Product Marketing
Some tips for your application 🫡
Know Your Stuff:Before you start writing, make sure you really understand the iGaming industry and what Light & Wonder is all about. Tailor your application to show how your experience aligns with our mission and values.
Be Specific:When detailing your past experiences, be specific about your achievements in product marketing. Use numbers and examples to illustrate how you've driven growth and success in previous roles.
Show Your Leadership Skills:As a Senior Director, we want to see your leadership style shine through. Highlight your experience in managing teams and collaborating with cross-functional leaders to drive results.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Light & Wonder - iGaming
✨Know Your iGaming Stuff
Before the interview, brush up on your knowledge of the iGaming industry. Understand the latest trends, key players, and market dynamics. This will not only show your passion for the field but also help you engage in meaningful conversations about how you can contribute to Light & Wonder's success.
✨Showcase Your Leadership Skills
As a Senior Director, you'll need to demonstrate your ability to lead and develop high-performing teams. Prepare examples from your past experiences where you've successfully managed teams, driven product marketing strategies, or influenced cross-functional leaders. Be ready to discuss how you can bring that expertise to the table.
✨Be Data-Driven
Highlight your analytical skills by discussing how you've used data to inform product marketing strategies in the past. Be prepared to share specific metrics or outcomes that resulted from your insights. This will resonate well with the role's focus on driving revenue and customer success through strategic marketing.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities and strategic thinking. Think about challenges you've faced in previous roles and how you overcame them. This will help you illustrate your capability to navigate complex product portfolios and market demands effectively.
