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- Tasks: Lead EMEA marketing strategy and execute innovative campaigns across various channels.
- Company: Join Liftoff, a dynamic company at the forefront of mobile marketing.
- Benefits: Competitive salary, equity options, and comprehensive health benefits.
- Why this job: Make a real impact in a fast-paced environment while leading a talented team.
- Qualifications: 10+ years in B2B marketing with strong leadership and strategic skills.
- Other info: Collaborative culture with opportunities for professional growth and quarterly team events.
The predicted salary is between 43200 - 72000 £ per year.
Liftoff is seeking an experienced Senior Manager, Marketing (EMEA) to lead our marketing strategy and execution across the region. Based in London, this role will oversee all facets of marketing for EMEA, including field marketing, content marketing, partner marketing, and regional brand initiatives. The role will manage one direct report and collaborate closely with global marketing, sales, and product teams to drive awareness, engagement, and revenue growth.
Responsibilities
- Lead EMEA Marketing Strategy – Partner closely with regional commercial leadership and global marketing partners to develop and execute a comprehensive marketing plan that supports regional business objectives and aligns with Liftoff’s global strategy.
- Team Leadership – Manage and mentor one direct report; foster collaboration, accountability, and professional development within the team.
- Regional Campaigns & Demand Generation – Plan and execute integrated marketing campaigns across digital, content, events, and partner channels to drive pipeline growth and customer engagement.
- Events & Experiential Marketing – Oversee Liftoff’s EMEA event strategy, including trade shows, conferences, and customer events – ensuring every experience reflects our brand and delivers business results.
- Partner & Field Marketing – Collaborate with strategic partners to co-create go-to-market initiatives, joint campaigns, and regional programs that amplify reach and impact.
- Cross-Functional Collaboration – Work closely with global marketing, product marketing, and sales teams to ensure regional alignment and consistent brand storytelling.
- Performance Measurement – Track, analyze, and report on marketing performance; use insights to optimize ROI, refine strategy, and inform global marketing initiatives.
- Budget Management – Manage the regional marketing budget, ensuring efficient use of resources to maximize impact.
Requirements
- Experience – 10+ years of B2B marketing experience, ideally within the mobile, SaaS, or ad tech industries, with at least 3 years in a management or leadership role.
- Strategic Thinking – Demonstrated success in designing and executing region-specific marketing strategies that drive measurable growth.
- Operational Excellence – Strong project management and organizational skills; able to juggle multiple priorities and meet deadlines.
- Cross-Functional Influence – Comfortable working across time zones and departments to build alignment and momentum.
- Analytical Mindset – Data-driven decision-maker with experience using analytics tools, CRM, and marketing automation platforms.
- Creativity & Innovation – Ability to bring fresh ideas and strategic thinking to Liftoff’s EMEA marketing initiatives.
- Communication – Excellent written and verbal communication skills; adept at presenting to senior stakeholders and representing the brand externally.
Travel Expectations
We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. Employees are expected to attend these gatherings at least once per quarter to support collaboration, communication, and team building.
Compensation
Liftoff offers a full compensation package that includes equity and health/vision/dental benefits for employees’ country of residence. The position includes a base salary and a bonus component that varies based on experience and performance.
Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.
Senior Manager, Marketing EMEA employer: Liftoff
Contact Detail:
Liftoff Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Marketing EMEA
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with potential employers on social media. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and be ready to discuss how your experience aligns with their goals. We want you to shine and show them why you're the perfect fit!
✨Tip Number 3
Showcase your achievements! When discussing your past roles, focus on specific results you've delivered. Use metrics to back up your claims – we love numbers that tell a story about your impact!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who can contribute to our mission at Liftoff.
We think you need these skills to ace Senior Manager, Marketing EMEA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Manager, Marketing role. Highlight your B2B marketing experience and any leadership roles you've held to show us you're the right fit.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the EMEA region and how your strategic thinking can drive growth for Liftoff. Be genuine and let your personality come through.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements and metrics that demonstrate your impact. We love numbers, so if you’ve driven revenue growth or improved campaign performance, make sure to include those stats!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the Liftoff team!
How to prepare for a job interview at Liftoff
✨Know Your Marketing Strategy
Before the interview, dive deep into Liftoff's current marketing strategies and campaigns. Be prepared to discuss how your experience aligns with their goals for EMEA and bring fresh ideas that could enhance their approach.
✨Showcase Leadership Skills
Since this role involves managing a direct report, be ready to share examples of how you've successfully led teams in the past. Highlight your mentoring style and how you foster collaboration and accountability within your team.
✨Demonstrate Cross-Functional Collaboration
Prepare to discuss your experience working with various departments like sales and product marketing. Share specific instances where your collaborative efforts led to successful outcomes, emphasising your ability to build alignment across teams.
✨Be Data-Driven
Liftoff values an analytical mindset, so come equipped with examples of how you've used data to inform your marketing decisions. Discuss the tools you've used and how your insights have optimised campaign performance and ROI.
