Senior Manager, Marketing EMEA in London
Senior Manager, Marketing EMEA

Senior Manager, Marketing EMEA in London

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead marketing strategy and execution for EMEA, driving engagement and revenue growth.
  • Company: Join Liftoff, a leading AI-powered performance marketing platform in the mobile app economy.
  • Benefits: Competitive salary, equity, health benefits, and opportunities for professional development.
  • Why this job: Shape the future of mobile marketing while working in a fast-paced, innovative environment.
  • Qualifications: 10+ years in B2B marketing, with strong leadership and strategic thinking skills.
  • Other info: Collaborative culture with excellent career growth opportunities and regular team gatherings.

The predicted salary is between 43200 - 72000 £ per year.

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand. Liftoff’s solutions support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

About this role: Liftoff is seeking an experienced Senior Manager, Marketing (EMEA) to lead our marketing strategy and execution across the region. Based in London, this role will oversee all facets of marketing for EMEA, including field marketing, content marketing, partner marketing, and regional brand initiatives. The role will manage one direct report and collaborate closely with global marketing, sales, and product teams to drive awareness, engagement, and revenue growth. The ideal candidate is a strategic, hands-on marketer with a deep understanding of the mobile adtech landscape and a proven ability to build and scale integrated marketing programs that deliver measurable business impact.

Responsibilities:

  • Lead EMEA Marketing Strategy: Partner closely with regional commercial leadership and global marketing partners to develop and execute a comprehensive marketing plan that supports regional business objectives and aligns with Liftoff’s global strategy.
  • Team Leadership: Manage and mentor one direct report; foster collaboration, accountability, and professional development within the team.
  • Regional Campaigns & Demand Generation: Plan and execute integrated marketing campaigns across digital, content, events, and partner channels to drive pipeline growth and customer engagement.
  • Events & Experiential Marketing: Oversee Liftoff’s EMEA event strategy, including trade shows, conferences, and customer events – ensuring every experience reflects our brand and delivers business results.
  • Partner & Field Marketing: Collaborate with strategic partners to co-create go-to-market initiatives, joint campaigns, and regional programs that amplify reach and impact.
  • Cross-Functional Collaboration: Work closely with global marketing, product marketing, and sales teams to ensure regional alignment and consistent brand storytelling.
  • Performance Measurement: Track, analyze, and report on marketing performance; use insights to optimize ROI, refine strategy, and inform global marketing initiatives.
  • Budget Management: Manage the regional marketing budget, ensuring efficient use of resources to maximize impact.

Requirements:

  • Experience: 10+ years of B2B marketing experience, ideally within the mobile, SaaS, or ad tech industries, with at least 3 years in a management or leadership role.
  • Strategic Thinking: Demonstrated success in designing and executing region-specific marketing strategies that drive measurable growth.
  • Operational Excellence: Strong project management and organizational skills; able to juggle multiple priorities and meet deadlines.
  • Cross-Functional Influence: Comfortable working across time zones and departments to build alignment and momentum.
  • Analytical Mindset: Data-driven decision-maker with experience using analytics tools, CRM, and marketing automation platforms.
  • Creativity & Innovation: Ability to bring fresh ideas and strategic thinking to Liftoff’s EMEA marketing initiatives.
  • Communication: Excellent written and verbal communication skills; adept at presenting to senior stakeholders and representing the brand externally.

Travel Expectations:

We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building.

Compensation:

Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. This position has a Base salary as well as a bonus component which will vary based on the skills and level of experience.

Liftoff offers a fast-paced, collaborative, and innovative work environment where employees are empowered to grow and make an impact. We’re shaping the future of the mobile app ecosystem—join us and help accelerate what’s next.

Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.

Senior Manager, Marketing EMEA in London employer: Liftoff

Liftoff is an exceptional employer that fosters a fast-paced, collaborative, and innovative work environment in the heart of London. With a strong commitment to employee growth, Liftoff offers competitive salaries, equity, and comprehensive benefits, ensuring that every team member feels valued and empowered to make a significant impact in the mobile app ecosystem. Join us to be part of a diverse team that prioritises inclusivity and professional development while shaping the future of performance marketing.
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Contact Detail:

Liftoff Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Manager, Marketing EMEA in London

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and projects. This is a great way to stand out and give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Don’t just apply—engage! When you find a role you love, reach out to current employees on LinkedIn. Ask them about their experiences and get insights into the company culture. This can help you tailor your approach and show genuine interest.

✨Tip Number 4

Keep it real during interviews! Be prepared to discuss your past experiences and how they relate to the role. Use specific examples to demonstrate your strategic thinking and creativity. And remember, we’re all about collaboration, so show how you can work well with others!

We think you need these skills to ace Senior Manager, Marketing EMEA in London

B2B Marketing
Mobile Adtech Knowledge
Strategic Thinking
Project Management
Cross-Functional Collaboration
Analytical Skills
Data-Driven Decision Making
Marketing Automation Platforms
Content Marketing
Event Management
Communication Skills
Team Leadership
Creativity
Budget Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior Manager, Marketing role. Highlight your experience in B2B marketing, especially within mobile or ad tech. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your strategic thinking and creativity. Tell us why you're passionate about marketing in the EMEA region and how you can drive growth for Liftoff.

Showcase Your Achievements: When detailing your experience, focus on measurable achievements. Use data to demonstrate how your marketing strategies have led to growth and engagement. We love numbers that tell a story!

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!

How to prepare for a job interview at Liftoff

✨Know Your Stuff

Before the interview, dive deep into Liftoff's products and services. Understand how their AI-powered performance marketing platform works and be ready to discuss how your experience aligns with their needs in the mobile adtech landscape.

✨Showcase Your Leadership Skills

As a Senior Manager, you'll need to demonstrate your ability to lead and mentor a team. Prepare examples of how you've successfully managed teams in the past, focusing on collaboration and professional development.

✨Be Data-Driven

Liftoff values analytical minds. Be prepared to discuss how you've used data to inform your marketing strategies and measure success. Bring specific metrics or case studies that highlight your impact on previous campaigns.

✨Engage with Cross-Functional Teams

Highlight your experience working across departments. Discuss how you've collaborated with sales, product, and global marketing teams to achieve common goals. This will show that you can thrive in Liftoff's collaborative environment.

Senior Manager, Marketing EMEA in London
Liftoff
Location: London
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  • Senior Manager, Marketing EMEA in London

    London
    Full-Time
    43200 - 72000 £ / year (est.)
  • L

    Liftoff

    50-100
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