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For Companies At a Glance
- Tasks: Drive digital marketing campaigns and optimise performance across multiple channels.
- Company: Join a leading lifting equipment hire company with 50 years of expertise.
- Benefits: Enjoy competitive salary, generous leave, private healthcare, and hybrid working options.
- Other info: Great opportunities for training, development, and career growth.
- Why this job: Make an impact in a dynamic role while collaborating with diverse teams across Europe.
- Qualifications: Native Dutch speaker with 2-4 years in performance or digital marketing.
The predicted salary is between 28800 - 43200 ÂŁ per year.
About The Company
For 50 years we have been leaders in the hire of lifting and hoisting equipment. Our locations are spread over the UK and the EU. Our sister company, LGH Winches, is one of the leading winch specialists in Europe. We combine the highest quality equipment, unrivalled experience, and industry leading expertise, with excellent customer service, to offer you state of the art solutions to meet your lifting challenges.
Summary Of The Role
We’re looking for a native Dutch, results‑driven Performance Marketing Specialist to take ownership of our digital marketing activities across Europe. This is a new in‑house role designed to drive campaign performance and deliver smarter, more effective digital marketing at scale.
Overview Of Accountabilities
- Paid Media & Search
- Plan, execute, and optimise campaigns across Google Ads, Display, and LinkedIn
- Conduct keyword research, create ad copy, and manage budget allocations
- A/B test creatives and landing pages to improve performance
- Reduce CPA and improve conversion rates across campaigns
- SEO & Website Performance
- Work with content and regional marketers to improve organic visibility
- Manage SEO audits and action technical improvements
- Track site performance and page experience (Core Web Vitals, bounce rate, etc.)
- Collaborate with web developers or manage CMS updates where needed
- Analytics & Reporting
- Own performance dashboards and campaign tracking (GA4, HubSpot, etc.)
- Set up and manage UTM structures, conversion tracking, and attribution models
- Report monthly and quarterly on campaign performance and actionable insights
- Marketing Automation
- Lead email campaign workflows in HubSpot
- Support lead scoring, segmentation, and engagement automation
- Collaboration
- Work with regional marketing execs (DACH and Benelux) to localise and target campaigns
- Brief and coordinate with agencies on high‑value projects where needed
- Collaborate with content and creative roles to produce effective assets
Essential Qualifications and Experience
- Native Dutch speaker
- 2–4 years’ experience in a performance or digital marketing role
- Strong hands‑on experience with Google Ads and SEO (on‑page and content‑focused)
- Confident using Google Analytics (GA4), Search Console, Tag Manager, and UTM tracking
- Familiarity with HubSpot or other marketing automation tools
- Data‑driven mindset with ability to interpret and act on insights
- Proactive, self‑motivated, and comfortable managing projects independently
- Strong communication and collaboration skills
Desirable
- Experience working across multiple markets/languages
- Technical Product Knowledge: Understanding of technical products or willingness to undergo training and self‑improvement in this area.
- Ambitious Growth Mindset: Demonstrated ambition to grow within the role and contribute additional value to the team.
Working Pattern
- Days: Monday to Friday
- Hours: 37.5 hours per week between 9am – 5pm
- Lunch break: 30 minutes unpaid
Company Benefits
- 25 days Annual Leave (+1 per year capped at 30)
- Employee Assistance Program
- Enhance Family Leave
- Free Eye Tests
- Private Healthcare
- Quarterly Incentive Program
- Training & Development Programmes
- Length of Service Awards
- Personal Milestone Acknowledgements
- Free Equipment Hire
- Free Parking
- H.I.R.E Fit
- Hybrid working (where possible)
- Ability to commute/relocate
- Home-based
- Salary: Competitive Salary
Performance Marketing Specialist (Dutch Speaking) in Manchester employer: Lifting Gear Hire Limited
Contact Detail:
Lifting Gear Hire Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Specialist (Dutch Speaking) in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past marketing campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially in performance marketing. We want to see that you’re genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to go directly to the source.
We think you need these skills to ace Performance Marketing Specialist (Dutch Speaking) in Manchester
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your experience in performance marketing, especially with Google Ads and SEO. We want to see how you've driven results in past roles, so don’t hold back on the details!
Tailor Your Application: Take a moment to customise your application for this role. Mention your native Dutch skills and how they’ll help us connect with our European markets. It’s all about showing us you’re the perfect fit!
Be Data-Driven: Since we love analytics, share examples of how you've used data to improve campaign performance. Whether it’s through A/B testing or tracking conversions, we want to know how you’ve made an impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Lifting Gear Hire Limited
✨Know Your Stuff
Make sure you brush up on your knowledge of performance marketing, especially Google Ads and SEO. Familiarise yourself with the latest trends and tools in digital marketing, as well as the specifics of the company’s products and services. This will show that you're not just interested in the role, but also in how you can contribute to their success.
✨Speak Their Language
Since this role requires a native Dutch speaker, practice your language skills before the interview. Be prepared to discuss your experience and ideas in Dutch, as it will demonstrate your fluency and confidence. Plus, it’ll help you connect better with the interviewers.
✨Showcase Your Analytics Skills
Be ready to discuss your experience with analytics tools like Google Analytics and HubSpot. Prepare examples of how you've used data to drive campaign performance in the past. This will highlight your data-driven mindset and ability to interpret insights effectively.
✨Prepare Questions
Have a few thoughtful questions ready to ask at the end of the interview. This could be about their current marketing strategies, team dynamics, or how they measure success. It shows your genuine interest in the role and helps you assess if the company is the right fit for you.