Senior Programmatic Lead in Stafford

Overview

Who is lift®? lift® is the only audience management platform built specifically for the iGaming industry. Designed to help operators capture, segment and activate their first-party data, Lift enables smarter, data-driven campaign decisions that maximise ROI across programmatic, search and social media channels. With advanced machine learning and a deep understanding of player behaviour, we empower brands to deliver full-funnel marketing strategies for acquisition and retention – globally.

What are we recruiting for?

We’re looking for a driven, experienced Senior Programmatic Lead to join our high-growth business. You will play a pivotal role in driving global expansion for lift® by developing and leading the operations and delivery team to meet the needs of our clients – iGaming operators and agency partners. You’ll be the face of our platform internally and with clients alike, positioning Lift DSP as the go-to solution for data-led audience management and media performance.

What will you be doing?

• Own end-to-end programmatic strategy, including inventory sourcing, bidding strategies, audience activation, and optimisation frameworks.
• Drive performance across display, video, native, CTV, and emerging channels.
• Establish KPI frameworks covering CPA, ROAS, FTD, LTV, and media efficiency.
• Ensure consistent delivery against commercial and client performance targets.

What will you bring to the party?

• 7+ years’ experience in programmatic media, including DSP trading and audience activation
• Proven team leader with 3+ years of experience
• Significant experience owning or heavily influencing a proprietary DSP and/or DMP
• Deep understanding of RTB, SSPs, supply-path optimisation, and auction mechanics
• Strong data and analytics capability with a performance-led mindset
• Demonstrable experience in a client-facing role

What are we offering?

• Competitive base salary + bonus
• Flexible working environment
• Opportunity to shape a category-defining proposition in a high-growth industry
• Supportive and ambitious team culture
• Travel opportunities to major global iGaming and advertising conferences

If you want to be part of a great team building a high-growth, innovative brand in a fast-paced industry, then we want to hear from you!