At a Glance
- Tasks: Lead innovative marketing strategies to drive audience growth and engagement in biomedical sectors.
- Company: Dynamic digital publisher at the forefront of biomedical innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Collaborative culture with excellent career growth opportunities.
- Why this job: Make a real impact in life sciences while leading a passionate marketing team.
- Qualifications: 5+ years in B2B marketing with strong analytical and project management skills.
The predicted salary is between 50000 - 65000 £ per year.
We are a specialist digital publisher and marketing services business operating at the forefront of biomedical innovation, covering areas including cell and gene therapy, vaccines, nucleic acids, and advanced therapeutics. We partner with global life science and technology organisations to deliver high-value content, audience engagement, and marketing solutions through innovative digital channels.
As part of an ambitious growth strategy, we are seeking an experienced Marketing Manager to lead marketing performance across our portfolio. This is a highly visible role that combines strategic planning, commercial thinking, data-driven decision making, and team leadership. This hybrid position is based in London, with two days per week in our Waterloo office and the remainder working remotely.
The Role
The Marketing Manager will be responsible for developing and executing marketing strategies that drive audience growth, customer engagement, lead generation, and commercial performance across the business. The role requires a blend of strategic oversight and hands-on leadership, working closely with senior stakeholders, clients, and internal teams.
Key Responsibilities
- Develop and implement integrated marketing strategies that support audience growth, customer acquisition, engagement, and revenue objectives.
- Own marketing performance across multiple products and channels, using data and analytics to identify opportunities for growth and optimisation.
- Lead annual and quarterly marketing planning, establishing clear objectives, KPIs, and performance frameworks.
- Drive continuous improvement through campaign analysis, audience segmentation, testing programmes, and conversion optimisation initiatives.
- Support business growth through the successful launch and positioning of new products, services, and commercial initiatives.
- Provide strategic input into the company's digital transformation and customer engagement strategy, leveraging insights from audience behaviour and market trends.
- Oversee the planning, execution, and quality assurance of all marketing activity, including email marketing, social media, content promotion, webinars, and lead generation campaigns.
- Develop and maintain reporting dashboards that provide actionable insights to senior leadership and clients.
- Manage relationships with key clients and stakeholders, providing strategic marketing guidance and performance reporting where required.
- Collaborate with commercial, editorial, and operational teams to ensure marketing activity aligns with wider business objectives.
- Identify and evaluate new marketing technologies, automation opportunities, and best practices to improve efficiency and effectiveness.
- Support, mentor, and develop junior marketing team members, fostering a culture of continuous improvement and accountability.
Requirements
- 5+ years' experience in a B2B marketing role, with responsibility for marketing strategy, campaign performance, and growth initiatives.
- Strong analytical skills with the ability to interpret data, identify trends, and make commercially focused recommendations.
- Experience managing complex, multi-channel marketing programmes.
- Strong understanding of email marketing, audience development, marketing automation, CRM systems, and digital analytics.
- Experience working with marketing databases, audience segmentation, and data-driven campaign planning.
- Excellent project management, organisational, and stakeholder management skills.
- Proven ability to balance strategic thinking with hands-on execution in a fast-paced environment.
- Experience within life sciences, healthcare, scientific publishing, technology, or other knowledge-led B2B sectors would be advantageous.
- A proactive, collaborative approach with strong attention to detail and a commitment to delivering high-quality work.
Marketing Manager in Slough employer: Life Sciences Recruitment
As a leading digital publisher and marketing services provider in the biomedical innovation sector, we offer an exceptional work environment that fosters creativity and collaboration. Our London-based team enjoys a hybrid working model, allowing for flexibility while engaging in meaningful projects that drive growth in life sciences. With a strong emphasis on employee development, we provide ample opportunities for professional growth and a culture that values innovation and accountability.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Slough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Life Sciences Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Life Sciences Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Life Sciences Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Life Sciences Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Slough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Life Sciences Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Life Sciences Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Life Sciences Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Life Sciences Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Life Sciences Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Life Sciences Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
