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- Tasks: Lead strategic brand partnerships and drive business growth at Lidl.
- Company: Join Lidl, a global leader in retail known for its dynamic work culture.
- Benefits: Enjoy 35 days holiday, 10% discount, hybrid work model, and more perks.
- Why this job: Make a real impact while collaborating with global brands in a supportive environment.
- Qualifications: Experience in FMCG or Retail with strong communication and negotiation skills required.
- Other info: Diversity and inclusion are core values; we welcome applicants from all backgrounds.
The predicted salary is between 49000 - 67000 £ per year.
Job Description
Summary
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£57,200* up to £79,200* per annum | 35 days’ holiday (pro rata) | 10% in-store discount | Pension scheme
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Everyone who works at Lidl brings something unique to the table – but we also have a whole lot in common. We’re assertive, adaptable, and passionate in what we do. Just like you. As a global business, we have a number of exciting large-scale partnerships and you will be responsible for the strategic development of these and identifying new opportunities within GB. At Lidl, we offer a hybrid working model to give you the best of both worlds. Enjoy three days in the office and two at home, helping you find the work/life balance that truly works for you.
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Please note as per Lidl internal structures, your internal job title will be “Senior Consultant”
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What you'll do
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● Collaborate with our Global and local brand partners and our internal teams to ensure alignment with global and local strategies.
● Ensure GB strategic priorities are reflected within national and global partnership selection and activation.
● Lead liaison with potential and existing strategic brand partners and ambassadors; you will be the guardian of our brand and actively promote and protect our brand interests.
● Responsible for setting the strategic requirements, search, selection, negotiation, and onboarding of local brand partners and ambassadors, to build brand awareness and relevance, as well as driving loyalty and sales, aligned to the Lidl brand model.
● Set and monitor the strategic direction and KPIs for all local partnerships, aligned to the Lidl brand model.
● Act as a consult and support to marketing and other business departments, to ensure the effective implementation of partnerships and ambassadors.
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What you'll need
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● Strong collaborator and communicator capable of representing the business internally and externally.
● Proven experience in FMCG or Retail as a strategic lead for national and global brand partnerships.
● Willingness and flexibility to travel nationally and internationally.
● Entrepreneurial mindset with an eagerness to seek out new opportunities and drive the business forward.
● Experience with contractual negotiations is desirable.
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What you'll receive
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● 35 days holiday (pro rata)
● 10% in-store discount
● Ongoing training
● Enhanced family leave
● Company car or car allowance
● Pension scheme
● Plus, more of the perks you deserve
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*includes 10% non-contractual London Weighting allowance
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If you’re ready to get stuck in, want to get more out of your career and make a real difference, find your place at Lidl and apply now. You’re Lidl like us. We value diversity, equity, and inclusion, welcoming applicants from all backgrounds. Join us to celebrate individuality and grow in a fair, respectful, and inclusive environment.
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Disclaimer: due to the high volume of applications we receive, we reserve the right to close a vacancy earlier than the advertised date. This is to ensure our teams can manage application levels while maintaining a positive candidate experience. Once a vacancy has closed, we are unable to consider further applications, so please submit your application as soon as possible to avoid disappointment.
Senior Brand Alliances Consultant (Hiring Immediately) employer: Lidl - Head Office
Contact Detail:
Lidl - Head Office Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Alliances Consultant (Hiring Immediately)
✨Tip Number 1
Make sure to showcase your experience in FMCG or Retail prominently. Highlight specific examples of successful brand partnerships you've managed, as this will resonate with Lidl's focus on strategic development.
✨Tip Number 2
Demonstrate your strong collaboration and communication skills by preparing examples of how you've effectively worked with internal teams and external partners in the past. This is crucial for the role.
✨Tip Number 3
Emphasize your entrepreneurial mindset and willingness to seek out new opportunities. Share instances where you've identified and pursued innovative strategies that drove business growth.
✨Tip Number 4
Since the role involves contractual negotiations, be ready to discuss your experience in this area. Prepare to talk about specific negotiations you've led and the outcomes achieved.
We think you need these skills to ace Senior Brand Alliances Consultant (Hiring Immediately)
Some tips for your application 🫡
Understand the Role: Make sure you thoroughly read the job description for the Senior Brand Alliances Consultant position. Understand the key responsibilities and required skills to tailor your application accordingly.
Tailor Your CV: Update your CV to highlight relevant experience in FMCG or Retail, especially focusing on your strategic roles in brand partnerships. Use specific examples that demonstrate your ability to collaborate and communicate effectively.
Craft a Compelling Cover Letter: Write a cover letter that showcases your entrepreneurial mindset and willingness to seek out new opportunities. Mention how your past experiences align with Lidl's values and the specific requirements of the role.
Submit Your Application Promptly: Apply as soon as possible to avoid missing out due to the high volume of applications. Ensure all documents are complete and formatted correctly before submitting through the Lidl careers page.
How to prepare for a job interview at Lidl - Head Office
✨Know Your Brand
Familiarize yourself with Lidl's brand values and current partnerships. Be prepared to discuss how your experience aligns with their strategic goals and how you can contribute to enhancing brand awareness.
✨Showcase Your Collaboration Skills
Highlight your ability to work with diverse teams and stakeholders. Provide examples of past collaborations that led to successful outcomes, especially in the FMCG or retail sectors.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to identifying new partnership opportunities and setting strategic directions. Use specific examples from your previous roles to illustrate your entrepreneurial mindset.
✨Be Ready for Negotiation Scenarios
Since experience with contractual negotiations is desirable, be prepared to discuss your negotiation strategies. Consider role-playing potential negotiation scenarios to showcase your skills effectively.
