Strategic Marketing Planning Specialist

Strategic Marketing Planning Specialist

Full-Time 40000 - 50000 € / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and optimise marketing campaigns while collaborating with stakeholders.
  • Company: Join Lidl GB, a leading retailer in Greater London.
  • Benefits: Enjoy a competitive salary, flexible hybrid work, and up to 35 days holiday.
  • Other info: Dynamic role with opportunities for professional growth.
  • Why this job: Make a real impact on marketing strategies and promotional activities.
  • Qualifications: Experience in marketing planning and strong communication skills.

The predicted salary is between 40000 - 50000 € per year.

Lidl GB in Greater London is seeking a Marketing Planning Consultant to oversee and optimize owned-channel marketing campaigns. You will lead the planning of various promotional activities and ensure alignment across all touchpoints.

This hands-on role involves working closely with internal and external stakeholders to create impactful campaign briefs and direct marketing strategies, all while adhering to international standards.

The position offers a market-competitive salary and flexible hybrid work, with up to 35 days holiday and additional benefits.

Strategic Marketing Planning Specialist employer: Lidl GB

Lidl GB is an exceptional employer, offering a dynamic work environment in Greater London where creativity and strategic thinking thrive. With a focus on employee well-being, the company provides a market-competitive salary, flexible hybrid working options, and generous holiday allowances, fostering a culture of collaboration and growth. Join Lidl to be part of a forward-thinking team that values innovation and offers ample opportunities for professional development.

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Contact Detail:

Lidl GB Recruiting Team

StudySmarter Expert Advice🀫

We think this is how you could land Strategic Marketing Planning Specialist

✨Tip Number 1

Network like a pro! Reach out to people in the marketing field, especially those who work at Lidl or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.

✨Tip Number 2

Showcase your skills! Create a portfolio that highlights your best marketing campaigns and strategies. When you apply through our website, include this portfolio to demonstrate your hands-on experience and creativity.

✨Tip Number 3

Prepare for the interview by researching Lidl’s marketing strategies. Understand their brand voice and recent campaigns. This will help you tailor your responses and show that you’re genuinely interested in the role.

✨Tip Number 4

Follow up after your interview! A quick thank-you email can leave a lasting impression. It shows your enthusiasm for the position and keeps you on their radar as they make their decision.

We think you need these skills to ace Strategic Marketing Planning Specialist

Marketing Strategy
Campaign Management
Stakeholder Engagement
Promotional Planning
Creative Brief Development
Direct Marketing
Alignment Across Touchpoints

Some tips for your application 🫑

Tailor Your CV:Make sure your CV is tailored to the Strategic Marketing Planning Specialist role. Highlight relevant experience and skills that align with the job description, especially in campaign planning and stakeholder management.

Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this position. Use it to showcase your passion for marketing and how your previous experiences have prepared you to lead impactful campaigns.

Showcase Your Achievements:When detailing your past roles, focus on specific achievements that demonstrate your ability to optimise marketing strategies. Numbers and results speak volumes, so don’t shy away from sharing metrics that highlight your success.

Apply Through Our Website:We encourage you to apply directly through our website. This ensures your application gets to the right people quickly and allows us to see your enthusiasm for joining our team at Lidl GB!

How to prepare for a job interview at Lidl GB

✨Know Your Marketing Stuff

Make sure you brush up on the latest trends in marketing, especially around owned-channel campaigns. Lidl GB will be looking for someone who can demonstrate a solid understanding of how to optimise these channels effectively.

✨Showcase Your Planning Skills

Prepare examples of past promotional activities you've led. Be ready to discuss how you planned, executed, and measured the success of these campaigns. This will show that you can handle the hands-on nature of the role.

✨Understand Stakeholder Management

Since this role involves working closely with various stakeholders, think about how you've successfully collaborated with others in the past. Be prepared to share specific instances where your communication and teamwork made a difference.

✨Align with International Standards

Familiarise yourself with international marketing standards and how they apply to Lidl's operations. Being able to discuss how you would ensure compliance while still being creative in your strategies will set you apart.