Media Insight & Planning Manager – Industry Trade Body
4 days per week (flexible across Monday–Friday)
We are looking for an Insight & Planning Manager to join the Insight team at a leading industry trade body. This role is responsible for shaping and delivering member-facing and strategic research programmes designed to help the industry prepare for the future and improve how digital outcomes are measured. You will transform complex data into practical, actionable insight that helps the organisation’s members understand what is happening across digital advertising today — and what it means for tomorrow.
Reporting to the Head of Insight, you will work closely with another Insight Manager and an Insight Executive. This is a part-time role (4 days per week), with flexibility on how those days are worked across the week.
Key Responsibilities
- Lead externally commissioned research and insight projects from brief through to delivery, ensuring outputs align with the organisation’s strategic priorities.
- Translate quantitative and qualitative findings into clear, compelling insights, implications, and recommendations for agencies, advertisers, publishers, and platforms.
- Present project findings to members at events, workshops, and where appropriate, across the wider industry.
- Support the Head of Insight on initiatives focused on enhancing digital outcomes measurement and improving industry-wide effectiveness frameworks.
- Work with the marketing team to convert insight into thought leadership content, presentations, and practical resources for members.
- Build and maintain strong relationships with research partners and member stakeholders, representing the trade body at relevant industry groups and committees.
- Contribute to the annual insight roadmap by identifying new themes, opportunities, and research areas that support the organisation’s long-term strategic goals.
About You
- Significant experience in media, digital advertising, insight, strategy, or measurement — likely gained in an agency, media owner, platform, or consultancy.
- Strong understanding of the digital media landscape, consumer behaviour, and current approaches to measuring digital advertising effectiveness.
- Skilled in both quantitative and qualitative research methods, with confidence working with complex data sets.
- Excellent data storyteller — able to create engaging, concise narratives from technical findings.
- A confident presenter, capable of engaging commercial, analytical, and senior strategic stakeholders.
- Curious, forward-thinking, and motivated by improving digital advertising for both businesses and consumers.
- Collaborative, well‑organised, and comfortable managing multiple projects, partners, and deadlines simultaneously.
