At a Glance
- Tasks: Lead and optimise digital marketing strategies across B2B, B2C, and B2G channels.
- Company: Join a fast-growing company that values innovation and creativity.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and personal development.
- Why this job: Make a real impact by connecting brand stories to measurable outcomes.
- Qualifications: 5-7 years in digital marketing with strong analytical and leadership skills.
The predicted salary is between 50000 - 60000 £ per year.
Requirements:
- 5-7 years in digital marketing, with a proven track record across both B2B/B2G and B2C channels.
- Hands-on experience with paid media including Google Ads, Meta, LinkedIn, SEO, and email marketing.
- Strong analytical skills, comfortable in GA4 and able to challenge data that doesn't add up.
- Demonstrable ability to manage budgets and report on commercial impact, not vanity metrics.
- Previous line management experience, with the ability to set clear direction and develop direct reports.
- Excellent written communication, understanding how tone shifts between a B2B LinkedIn post and a consumer email.
- Experience working in a scale-up or fast-growth environment.
- Proactive, solutions-first, and not afraid to say when something isn't working.
- CRM platform experience (HubSpot, or similar).
What the job involves:
- Own and drive Believ's digital presence across B2B, B2C, and B2G audiences.
- This is a hands-on, high-impact role sitting at the heart of our marketing team.
- Connect our brand story to measurable outcomes, across every digital touchpoint.
- Work closely with the wider marketing team to execute campaigns, optimise performance, and help position Believ as the most loved CPO.
- Line manage our Social Media Specialist and any future Digital roles as our team continues to grow.
- Plan, execute, and optimise paid and organic digital campaigns across Google, Meta, LinkedIn, and emerging channels.
- Own campaign reporting, turning data into clear insight and sharper briefs, not just dashboards.
- Manage digital ad spend efficiently, with a strong eye on CPL, CAC, and channel ROI.
- Drive SEO strategy and execution from technical audits to content gap analysis to on-page optimisation.
- Collaborate with content and design to produce digital assets that actually convert, not just look good.
- Manage website content, including the creation of landing pages and the review of copy, images, and other multimedia elements.
- Own the digital side of CRM building automated journeys, segmenting audiences, and improving lifecycle engagement.
- Work alongside our CRM platform to ensure digital campaigns and CRM are genuinely joined up.
- Take ownership of website performance including driving UX improvements, landing page testing, conversion rate optimisation.
- Set up and maintain clean tracking (GA4, GTM) and translate analytics into action.
- Be the team's go-to for data integrity and attribution.
- Work across commercial, product, and ops teams to ensure digital activity supports business priorities.
- Brief and manage agencies and freelancers where needed, keeping quality high and timelines tight.
- Line manage and develop our Social Media Specialist, providing clear direction, regular 1:1s, and meaningful feedback that helps them grow.
- Set the social content strategy and be accountable for its quality.
- Act as a collaborative, grounded manager who leads by example rather than hierarchy.
Growth-Driven Digital Marketing Manager employer: Liberty Global
Believ is an exceptional employer for a Growth-Driven Digital Marketing Manager, offering a dynamic and fast-paced work environment that fosters creativity and innovation. With a strong emphasis on employee development, you will have the opportunity to lead a talented team while driving impactful digital strategies that connect our brand story to measurable outcomes. Our collaborative culture encourages proactive problem-solving and provides the resources needed to excel in your role, making it a truly rewarding place to grow your career.
StudySmarter Expert Advice🤫
We think this is how you could land Growth-Driven Digital Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to connections in the digital marketing space, especially those who work at companies you're interested in. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and results. This is your chance to demonstrate your hands-on experience with paid media and analytics.
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've managed budgets and reported on commercial impact, not just vanity metrics. We want to see that you can turn data into actionable insights!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at Believ.
We think you need these skills to ace Growth-Driven Digital Marketing Manager
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your 5-7 years in digital marketing. We want to see your proven track record across B2B, B2G, and B2C channels. Don’t just list your roles; tell us about the impact you made in each position!
Be Data-Driven:Since we’re all about analytics, share specific examples of how you've used data to drive decisions. Mention your hands-on experience with tools like GA4 and how you’ve challenged data that didn’t add up. We love a good story backed by numbers!
Tailor Your Tone:Your written communication skills are key! Show us you can shift your tone between a B2B LinkedIn post and a consumer email. Use examples that demonstrate your versatility in writing for different audiences.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to see your application in the right context. Plus, it shows you’re proactive and ready to take the next step in joining our team!
How to prepare for a job interview at Liberty Global
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in areas like Google Ads, Meta, LinkedIn, and SEO. Be ready to discuss specific campaigns you've managed and the results they achieved. This will show that you not only understand the theory but have practical experience too.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Familiarise yourself with GA4 and be ready to challenge any data discrepancies. Bring examples of how you've turned data into actionable insights, rather than just reporting vanity metrics.
✨Demonstrate Leadership Experience
Since this role involves line management, think of examples where you've successfully led a team or project. Highlight how you've set clear directions and developed your direct reports. This will show that you're not just a doer, but also a leader who can inspire others.
✨Communicate Effectively Across Channels
Be prepared to discuss how your writing style adapts between B2B and B2C communications. Bring examples of your work, such as LinkedIn posts or consumer emails, to illustrate your versatility. This will demonstrate your understanding of tone and audience engagement.