At a Glance
- Tasks: Lead and optimise digital marketing strategies across B2B, B2C, and B2G channels.
- Company: Join a fast-growing company that values creativity and innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and personal development.
- Why this job: Make a real impact by connecting brand stories to measurable outcomes.
- Qualifications: 5-7 years in digital marketing with strong analytical and leadership skills.
The predicted salary is between 50000 - 65000 £ per year.
Requirements:
- 5-7 years in digital marketing, with a proven track record across both B2B/B2G and B2C channels.
- Hands-on experience with paid media including Google Ads, Meta, LinkedIn, SEO, and email marketing.
- Strong analytical skills, comfortable in GA4 and able to challenge data that doesn't add up.
- Demonstrable ability to manage budgets and report on commercial impact, not vanity metrics.
- Previous line management experience, with the ability to set clear direction and develop direct reports.
- Excellent written communication, understanding how tone shifts between a B2B LinkedIn post and a consumer email.
- Experience working in a scale-up or fast-growth environment.
- Proactive, solutions-first, and not afraid to say when something isn't working.
- CRM platform experience (HubSpot, or similar).
What the job involves:
- Own and drive Believ's digital presence across B2B, B2C, and B2G audiences.
- This is a hands-on, high-impact role sitting at the heart of our marketing team.
- Connect our brand story to measurable outcomes, across every digital touchpoint.
- Work closely with the wider marketing team to execute campaigns, optimise performance, and help position Believ as the most loved CPO.
- Line manage our Social Media Specialist and any future Digital roles as our team continues to grow.
- Plan, execute, and optimise paid and organic digital campaigns across Google, Meta, LinkedIn, and emerging channels.
- Own campaign reporting, turning data into clear insight and sharper briefs, not just dashboards.
- Manage digital ad spend efficiently, with a strong eye on CPL, CAC, and channel ROI.
- Drive SEO strategy and execution from technical audits to content gap analysis to on-page optimisation.
- Collaborate with content and design to produce digital assets that actually convert, not just look good.
- Manage website content, including the creation of landing pages and the review of copy, images, and other multimedia elements.
- Own the digital side of CRM building automated journeys, segmenting audiences, and improving lifecycle engagement.
- Work alongside our CRM platform to ensure digital campaigns and CRM are genuinely joined up.
- Take ownership of website performance including driving UX improvements, landing page testing, conversion rate optimisation.
- Set up and maintain clean tracking (GA4, GTM) and translate analytics into action.
- Be the team's go-to for data integrity and attribution.
- Work across commercial, product, and ops teams to ensure digital activity supports business priorities.
- Brief and manage agencies and freelancers where needed, keeping quality high and timelines tight.
- Line manage and develop our Social Media Specialist, providing clear direction, regular 1:1s, and meaningful feedback that helps them grow.
- Set the social content strategy and be accountable for its quality.
- Act as a collaborative, grounded manager who leads by example rather than hierarchy.
Digital Marketing Manager employer: Liberty Global
Believ is an exceptional employer for a Digital Marketing Manager, offering a dynamic and fast-paced work environment that fosters creativity and innovation. With a strong emphasis on employee growth, you will have the opportunity to lead a talented team while driving impactful digital strategies that connect our brand story to measurable outcomes. Our collaborative culture encourages proactive problem-solving and values data-driven decision-making, making it a rewarding place to develop your career in digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing projects. Include case studies that highlight your analytical skills and successful campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to digital marketing. Be ready to discuss your experience with Google Ads, SEO, and CRM platforms. We want you to shine and show how you can drive results!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team at Believ.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the job description. Highlight your 5-7 years of digital marketing experience and showcase your hands-on work with paid media, SEO, and email marketing. We want to see how your skills align with what we're looking for!
Show Off Your Analytical Skills:Since we’re all about data-driven decisions, don’t shy away from showcasing your analytical prowess. Mention your experience with GA4 and how you've used data to challenge assumptions and drive results. We love a candidate who can turn numbers into actionable insights!
Demonstrate Leadership Experience:If you’ve got line management experience, flaunt it! Talk about how you’ve set clear directions for your team and helped them grow. We’re keen on seeing how you can lead our Social Media Specialist and future digital roles as we expand.
Craft a Compelling Cover Letter:Your cover letter is your chance to connect the dots between your experience and our needs. Use it to tell us why you’re the perfect fit for this role and how you can help us elevate our digital presence. Remember, apply through our website to make sure we see your application!
How to prepare for a job interview at Liberty Global
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in areas like Google Ads, SEO, and email marketing. Be ready to discuss specific campaigns you've managed and the results they achieved, as this will show your hands-on experience and analytical skills.
✨Showcase Your Leadership Skills
Since this role involves line management, prepare examples of how you've successfully led teams in the past. Think about how you've set clear directions and developed your direct reports, as well as how you handle feedback and foster a collaborative environment.
✨Be Data-Driven
Familiarise yourself with GA4 and be prepared to discuss how you've used data to drive decisions. Highlight your ability to challenge data that doesn't add up and how you've turned insights into actionable strategies, rather than just vanity metrics.
✨Understand the Brand's Voice
Research Believ's brand and its tone across different platforms. Be ready to explain how you would adapt your communication style for B2B LinkedIn posts versus consumer emails, demonstrating your excellent written communication skills.
